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Publications

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    • Faculty Publications  (412)

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    • All HBS Web  (1,953)
      • Faculty Publications  (412)

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      • Article

      When the Name Is the Game

      By: Marco Bertini, John Gourville and Elie Ofek
      In Romeo and Juliet, the fair maiden asks, "What's in a name?" When it comes to marketing next-generation products for the global marketplace, we have done extensive research and found that names can play an enormous role in a product's success. View Details
      Keywords: Next-generation Products; Product Development; Brands and Branding; Marketing; Global Range
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      Bertini, Marco, John Gourville, and Elie Ofek. "When the Name Is the Game." Business Strategy Review 22, no. 3 (Fall 2011): 50–55.
      • Article

      Whites See Racism as a Zero-Sum Game That They Are Now Losing

      By: Michael I. Norton and Samuel R. Sommers
      Although some have heralded recent political and cultural developments as signaling the arrival of a post-racial era in America, several legal and social controversies regarding "reverse racism" highlight Whites' increasing concern about anti-White bias. We show that... View Details
      Keywords: Racism; Zero-sum Game; Bias; Affirmative Action; Prejudice and Bias; Race; Social Issues; United States
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      Norton, Michael I., and Samuel R. Sommers. "Whites See Racism as a Zero-Sum Game That They Are Now Losing." Perspectives on Psychological Science 6, no. 3 (May 2011): 215–218.
      • 2010
      • Working Paper

      Conveniently Upset: Avoiding Altruism by Distorting Beliefs about Others

      By: Rafael Di Tella and Ricardo Perez-Truglia
      In this paper we present the results from a "corruption game" (a dictator game modified so that the second player can accept a side payment that reduces the overall size of the pie). Dictators (silently) treated to have the possibility of taking a larger proportion of... View Details
      Keywords: Decision Choices and Conditions; Judgments; Fairness; Values and Beliefs; Game Theory; Personal Characteristics
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      Di Tella, Rafael, and Ricardo Perez-Truglia. "Conveniently Upset: Avoiding Altruism by Distorting Beliefs about Others." NBER Working Paper Series, No. 16645, December 2010.
      • 2010
      • Working Paper

      Lawful but Corrupt: Gaming and the Problem of Institutional Corruption in the Private Sector

      By: Malcolm S. Salter
      This paper describes how the gaming of society's rules by corporations contributes to the problem of institutional corruption in the world of business. "Gaming" in its various forms involves the use of technically legal means to subvert the intent of society's rules in... View Details
      Keywords: Crime and Corruption; Civil Society or Community; Competitive Advantage; Earnings Management; Trust; Law; Performance; Investment Funds; Private Sector; Behavior; Relationships; Goals and Objectives
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      Salter, Malcolm S. "Lawful but Corrupt: Gaming and the Problem of Institutional Corruption in the Private Sector." Harvard Business School Working Paper, No. 11-060, December 2010.
      • 2010
      • Working Paper

      Overconfidence by Bayesian Rational Agents

      By: Eric Van den Steen
      This paper derives two mechanisms through which Bayesian-rational individuals with differing priors will tend to be relatively overconfident about their estimates and predictions, in the sense of overestimating the precision of these estimates. The intuition behind one... View Details
      Keywords: Risk and Uncertainty; Measurement and Metrics; Game Theory; Forecasting and Prediction
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      Van den Steen, Eric. "Overconfidence by Bayesian Rational Agents." Harvard Business School Working Paper, No. 11-049, November 2010.
      • November 1, 2010
      • Article

      The Mental Game of Breast Cancer, Part two

      By: Nancy F. Koehn
      Keywords: Games, Gaming, and Gambling
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      Koehn, Nancy F. "The Mental Game of Breast Cancer, Part two." Huffington Post, The Blog (November 1, 2010).
      • October 29, 2010
      • Article

      The Mental Game of Breast Cancer, Part one

      By: Nancy F. Koehn
      Keywords: Games, Gaming, and Gambling
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      Koehn, Nancy F. "The Mental Game of Breast Cancer, Part one." Huffington Post, The Blog (October 29, 2010).
      • October 2010
      • Case

      Narragansett Brewing Company

      By: Tom Nicholas, Lindsey Marshall and Charles Anthony Miller
      Mark Hellendrung, CEO of Narragansett Brewing Company, is deciding whether to partner with a local television station for the upcoming NHL Winter Classic outdoor hockey game between New England's own Boston Bruins and the Philadelphia Flyers at Fenway Park. He had... View Details
      Keywords: Corporate Entrepreneurship; Business Startups; Business Strategy; Sports; Financial Strategy; Marketing Strategy; Investment; United States
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      Nicholas, Tom, Lindsey Marshall, and Charles Anthony Miller. "Narragansett Brewing Company." Harvard Business School Case 811-028, October 2010.
      • October 2010 (Revised May 2011)
      • Case

      Take-Two Interactive Software, Inc.

      By: Sunil Gupta and Kerry Herman
      In September 2010, faced with increasing threat from social game companies such as Zynga, Ben Feder, the CEO of Take-Two Interactive Software. Inc., had to decide the long-term strategy of his video-game company. As a publisher of traditional video games for Xbox 360,... View Details
      Keywords: Mergers and Acquisitions; Business Model; Leadership Style; Marketing; Competitive Strategy; Entertainment and Recreation Industry
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      Gupta, Sunil, and Kerry Herman. "Take-Two Interactive Software, Inc." Harvard Business School Case 511-002, October 2010. (Revised May 2011.)
      • September 2010
      • Teaching Note

      A Chinese Start-up's Midlife Crisis: 99Sushe.com (TN)

      By: F. Warren McFarlan
      Teaching Note for 309060. View Details
      Keywords: Business Startups; Business or Company Management; Business Model; Internet and the Web; Games, Gaming, and Gambling; Partners and Partnerships; Competition; Social and Collaborative Networks; Video Game Industry; China
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      McFarlan, F. Warren. "A Chinese Start-up's Midlife Crisis: 99Sushe.com (TN)." Harvard Business School Teaching Note 311-058, September 2010.
      • August 2010
      • Teaching Note

      The London 2012 Olympic Games (TN)

      By: John T. Gourville and Marco Bertini
      Teaching Note for 510039. View Details
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      Gourville, John T., and Marco Bertini. "The London 2012 Olympic Games (TN)." Harvard Business School Teaching Note 511-027, August 2010.
      • Article

      A Constant Bound for the Periods of Parallel Chip-firing Games with Many Chips

      By: Paul Myer Kominers and Scott Duke Kominers
      We prove that any parallel chip-firing game on a graph G with at least 4|E(G)| − |V(G)| chips stabilizes, i.e., such a game has eventual period of length 1. Furthermore, we obtain a polynomial bound on the number of rounds before stabilization. This result is a... View Details
      Keywords: Chip-firing; Parallel Chip-firing; Stabilization
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      Kominers, Paul Myer, and Scott Duke Kominers. "A Constant Bound for the Periods of Parallel Chip-firing Games with Many Chips." Archiv der Mathematik 95, no. 1 (July 2010): 9–13.
      • April 2010 (Revised January 2013)
      • Case

      Southwest Airlines: In a Different World

      By: James L. Heskett and W. Earl Sasser Jr.
      This is the fourth in a 35-year series of HBS cases on an organization that has changed the rules of the game globally for an entire industry by offering both differentiated and low-price service. The focus of the case is on whether Southwest Airlines should buy gates... View Details
      Keywords: Decision Choices and Conditions; Service Delivery; Service Operations; Organizational Culture; Competitive Strategy; Air Transportation Industry; New York (city, NY)
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      Heskett, James L., and W. Earl Sasser Jr. "Southwest Airlines: In a Different World." Harvard Business School Case 910-419, April 2010. (Revised January 2013.)
      • 2010
      • Working Paper

      Competing Complements

      By: Ramon Casadesus-Masanell, Barry Nalebuff and David B. Yoffie
      In Cournot's model of complements, the producers of A and B are both monopolists. This paper extends Cournot's model to allow for competition between complements on one side of the market. Consider two complements, A and B, where the A + B bundle is valuable only when... View Details
      Keywords: Profit; Revenue; Monopoly; Game Theory; Competition
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      Casadesus-Masanell, Ramon, Barry Nalebuff, and David B. Yoffie. "Competing Complements." Harvard Business School Working Paper, No. 09-009, July 2008. (Revised March 2010.)
      • February 2010
      • Article

      Friend or Foe? Cooperation and Learning in High-Stakes Games

      By: Felix Oberholzer-Gee, Joel Waldfogel and Matthew White
      Keywords: Cooperation; Learning; Games, Gaming, and Gambling
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      Oberholzer-Gee, Felix, Joel Waldfogel, and Matthew White. "Friend or Foe? Cooperation and Learning in High-Stakes Games." Review of Economics and Statistics 92, no. 1 (February 2010): 179–187.
      • February 2010
      • Supplement

      Real Property Negotiation Game (CW): Excel Model

      By: Arthur I. Segel, John Vogel and Justin Seth Ginsburgh
      This Excel model is used to analyze the deals made in The Real Property Negotiation Game, which simulates the experience negotiating the sale, purchase, or financing of a property. View Details
      Keywords: Property; Negotiation Deal; Sales; Financing and Loans; Mathematical Methods; Real Estate Industry
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      Segel, Arthur I., John Vogel, and Justin Seth Ginsburgh. "Real Property Negotiation Game (CW): Excel Model." Harvard Business School Spreadsheet Supplement 210-703, February 2010.
      • January 2010
      • Teaching Note

      Real Property Negotiation Game (TN)

      By: Arthur I Segel, John Vogel and Justin Seth Ginsburgh
      Teaching Note for [209031], [209032], [209034], [209036], [209037], [209038], and [209039]. View Details
      Keywords: Real Estate Industry; Raleigh; Las Vegas
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      Segel, Arthur I., John Vogel, and Justin Seth Ginsburgh. "Real Property Negotiation Game (TN)." Harvard Business School Teaching Note 210-048, January 2010.
      • Article

      A Choice Prediction Competition for Market Entry Games: An Introduction

      By: Ido Erev, Eyal Ert and Alvin E. Roth
      A choice prediction competition is organized that focuses on decisions from experience in market entry games (http://sites.google.com/site/gpredcomp/ and http://www.mdpi.com/si/games/predict-behavior/). The competition is based on two experiments: An estimation... View Details
      Keywords: Experience and Expertise; Decision Choices and Conditions; Forecasting and Prediction; Learning; Market Entry and Exit; Game Theory; Behavior; Competition
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      Erev, Ido, Eyal Ert, and Alvin E. Roth. "A Choice Prediction Competition for Market Entry Games: An Introduction." Special Issue on Predicting Behavior in Games. Games 1, no. 2 (June 2010): 117–136.
      • 2010
      • Article

      Impact of Online Consumer Reviews on Sales: The Moderating Role of Product and Consumer Characteristics

      By: Feng Zhu and Michael Zhang
      This article examines how product and consumer characteristics moderate the influence of online consumer reviews on product sales using data from the video game industry. The findings indicate that online reviews are more influential for less popular games and games... View Details
      Keywords: Internet Marketing; Online Consumer Reviews; Word Of Mouth; Long Tail; Internet and the Web; Marketing Reference Programs; Digital Marketing; Video Game Industry
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      Zhu, Feng, and Michael Zhang. "Impact of Online Consumer Reviews on Sales: The Moderating Role of Product and Consumer Characteristics." Journal of Marketing 74, no. 2 (March 2010): 133–148.
      • December 2009 (Revised June 2011)
      • Case

      Curt Schilling's Next Pitch

      By: Noam T. Wasserman, Jeffrey J. Bussgang and Rachel Gordon
      As his major-league pitching career was starting to wind down in 2006, baseball all-star Curt Schilling decided to become an entrepreneur. Looking to focus his tenacity and his passion for online role-playing games on a new challenge, he founded an online gaming... View Details
      Keywords: Mergers and Acquisitions; Business Startups; Decision Choices and Conditions; Entrepreneurship; Financing and Loans; Leadership; Personal Development and Career; Groups and Teams; Video Game Industry
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      Wasserman, Noam T., Jeffrey J. Bussgang, and Rachel Gordon. "Curt Schilling's Next Pitch." Harvard Business School Case 810-053, December 2009. (Revised June 2011.)
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