customer rewards - Publications - Faculty & Research

01 Sep 2008
News

Mara Aspinall

1,500-person division is a leader in the emerging field of personalized medicine, which treats cancer and other diseases with customized therapies that take into account the patient’s specific genetic traits. With HBS professor Richard... View Details

Keywords: Deborah Blagg; Ambulatory Health Care Services; Health, Social Assistance

23 Jul 2013
First Look

First Look: July 23

and 3 show that the emotional rewards associated with giving to friends or acquaintances are greatest in situations that facilitate social connection. Thus, social connection may be important for turning good deeds into good feelings, and... View Details

Keywords: Anna Secino

06 Feb 2018
First Look

First Look at New Research and Ideas: February 6, 2018

customization to the online environment and credible monitoring and punishments. I analyze the pricing, enforcement, and channel management policies of a manufacturer over several years. During this period, new channel policies take... View Details

15 Jul 2002
Research & Ideas

Going Green Makes Good Business Sense

Reinhardt. But he was not convinced. "Maybe [Browne] thought customers would reward BP at the gas pump for being environmentalists ... I don't know how you buy gasoline, but I buy gasoline at the... View Details

Keywords: by Martha Lagace

04 Oct 2004
What Do You Think?

Does Speed Trump Intellectual Property?

increased sales and margins due to fresher products reflecting customer demand. They found that, among other things, fast competitors froze designs early in the product development process, shared information widely, and managed and... View Details

Keywords: by James Heskett

01 Sep 2013
News

A Focus on You

To sweeten the deal, we have something big to offer in exchange. Beginning this month, HBS is launching a brand-new Alumni website, featuring personalized content delivery (based on your profession and unique interests), customized events... View Details

Keywords: Colleges, Universities, and Professional Schools; Educational Services; Publishing Industries (except Internet); Information; News, Library, Internet, and Other Services; Information

04 Feb 2021
Research & Ideas

Inside CEOs' Pandemic Worries: Uncertainty, Employees, and Kids

the pandemic’s suddenness caught many without sufficient ready cash. A real estate CEO noted: “We had ongoing construction and needed to pay our contractors but were not sure that we would receive payments as planned from our customers... View Details

Keywords: by Gamze D. Yucaoglu, Robin Abrahams, and Boris Groysberg

20 Nov 2000
Research & Ideas

Moving from Supply Chains to Supply Networks

successful firms. Some firms have completely changed the competitive dynamics of their industries because of the kind of competitive advantage they've been able to gain in the supply chain. Wal-Mart, of course, is the obvious one. The impact of their ability to get... View Details

Keywords: by Staff

23 Jan 2018
First Look

First Look at New Research and Ideas, January 23, 2018

cohort that had previously eluded JPMorgan Chase and its competitors. With the one-year anniversary of the launch approaching, managers are focused on retaining customers attracted by a one-time signup bonus of 100,000 View Details

Keywords: Sean Silverthorne

28 May 2012
Research & Ideas

A Pragmatic Alternative for Creating a Corporate Social Responsibility Strategy

environmental value of their efforts can see a big payoff. Consumers have demonstrated willingness to reward such companies by paying 5 to 8 percent more for their products. "For the kind of CSR that Interface practices, it's important... View Details

Keywords: by Dina Gerdeman

01 Oct 2002
News

What's Cookin'

simple: “We try to challenge workers with new responsibilities and reward them with increased pay,” he says, telling the story of an immigrant worker who started as one of Pasta Cuisine's dishwashers (“dirty, hot work,” Garner adds) and... View Details

Keywords: Hanna, Julia

21 May 2020
Blog Post

Creating a World with Trusted Leaders: An Open Letter from MBA Students

him and still jumped on calls with us early the next morning. Our professors also connected us with their work and research. For example, Buell’s research helped us think through the connection between COVID-19 and how “even in the best of times, View Details

13 Aug 2024
Op-Ed

Can AI Save Physicians from Burnout?

procedure performed or patient seen, without explicit rewards for the quality of the services rendered. This model translates internally into an incentive system that prioritizes patient volume over patient value. That is, physicians are... View Details

Keywords: by Susanna Gallani, Lidia Moura, and Katie Sonnefeldt; Health

05 Oct 2021
Blog Post

First-Gen Voices: Eric Westphal on Tapping into the Global Alumni Network & Making a Difference across Borders

business operations where he didn’t have prior experience. His cross-functional role included standing up processes for the Cuidas customer success team, breaking down the customer journey with the product... View Details

27 Sep 2006
Research & Ideas

Report From Egypt: Studying Global Influences

group of managers heading every function but also spoke with a cross-section of employees (with translators) and even several customers and partners. Since one of the companies—an IT giant—has been partnering with a major government... View Details

Keywords: by Sean Silverthorne

04 Feb 2015
What Do You Think?

Is There a Stanford-Google-Silicon Valley School of Management?

What do you think? Original Article During graduate school at Stanford University, I participated in a Sloan Program, a spinoff of a program begun at M.I.T. Now I will really date myself. In those days it was a custom in the program for... View Details

Keywords: by James Heskett; Education

Profile

Michael R. Bloomberg

this was before people had desktops.” From a small startup in a one-room office, Bloomberg LP defied the odds and grew exponentially, attracting 10,000 customers in the first ten years. Offering a groundbreaking private network with data,... View Details

20 Apr 2010
First Look

First Look: April 20

fundamental challenges of science-based businesses: 1) managing and rewarding long-term risk, 2) integrating across technical disciplines, and 3) learning. Whereas these challenges were once managed inside the boundaries of corporate... View Details

Keywords: Martha Lagace

19 Jun 2007
First Look

First Look: June 19, 2007

Profitability at the MGM Grand Hotel"; "MercadoLibre.com"; and "Bancaja: Developing Customer Intelligence (A)". These datasets are available upon request from the author. Purchase this note:... View Details