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  • All HBS Web  (1,538)
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Show Results For

  • All HBS Web  (1,538)
    • People  (5)
    • News  (690)
    • Research  (325)
    • Multimedia  (126)
  • Faculty Publications  (142)
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  • 02 Dec 2019
  • What Do You Think?

How Does a Company like Boeing Respond to Intense Competitive Pressure?

of morale did that produce among engineers used to being celebrated and admired at Wolfsberg social events? "Can’t you just imagine it? Headquarters vs. the engineers, engineering vs. manufacturing, manufacturing vs. sales, etc.... View Details
Keywords: by James Heskett; Air Transportation
  • 19 Nov 2014
  • HBS Case

Marketing Marijuana

On Tuesday, the family of deceased musician and celebrated marijuana user Bob Marley announced what it claimed will be the first global cannabis brand, Marley Natural. Suddenly, marijuana is a growth industry—and increasingly, a legal... View Details
Keywords: by Michael Blanding; Food & Beverage
  • 03 Mar 2014
  • Research & Ideas

Facebook’s Future

recently celebrated its tenth anniversary, and for much of that time, Facebook's stunning growth—more than 1.2 billion users worldwide—has been the story. That said, the core Facebook functionalities have remained essentially unchanged... View Details
Keywords: by Mikolaj Piskorski
  • 10 Jul 2000
  • Research & Ideas

Entrepreneurship in Europe

others. The flip side of that, he said, is joy in the success of others, where "immediately, where one succeeds, the other members of the community celebrate because they believe that means they, too, can be on the road to... View Details
Keywords: by Kenneth Liss
  • 14 Jul 2009
  • First Look

First Look: July 14

initiative to provide practical business and management education to 10,000 women around the globe. The initiative recently celebrated its first anniversary, and over 1,200 women were either enrolled in, or graduated from, sponsored... View Details
Keywords: Martha Lagace
  • 19 Jul 2004
  • Research & Ideas

Your Customers: Use Them or Lose Them

make customer service excellent by removing most of the need for it. What's Next "These are celebrated companies and they are not the norm," Frei acknowledged. Many other industries are ripe for customer-friendly interlopers,... View Details
Keywords: by Martha Lagace
  • 21 Mar 2016
  • Lessons from the Classroom

When Your Classmate is an NBA Superstar (or Fashion Model, or Movie Actress)

Boston. Elberse is remaining mum on celebrities planning to attend the next session in order to protect their privacy. Participants sign up to learn strategies for launching creative products, managing talent, coping with advances in... View Details
Keywords: by Dina Gerdeman; Entertainment & Recreation; Sports; Media & Broadcasting; Education
  • 26 Apr 2010
  • Research & Ideas

When Other Companies Compete Like Crazy, Dare to Be Different

after category, achieved their success simply by figuring out a way to be radically and dramatically different from the rest of the crowd. The idea in the book is not only to celebrate these mavericks; it is to deconstruct and demystify... View Details
Keywords: by Sarah Jane Gilbert
  • 23 Jan 2008
  • Op-Ed

A House Divided: Investment or Shelter?

place to live than the linchpin of an investment strategy. Economists praised homeownership as "forced savings": People might eventually pay off their 30-year fixed-rate mortgages, celebrating with neighbors at mortgage-burning... View Details
Keywords: by Nicolas P. Retsinas; Banking; Construction; Real Estate
  • 01 Oct 2020
  • What Do You Think?

Are CEOs the Wrong Leaders for Stakeholder Capitalism?

and communities as well as shareholders. Some saw it as a tipping point for corporate governance. Others saw it as a public relations move. Lest proponents of stakeholder capitalism celebrate too soon, a new study of recent corporate... View Details
Keywords: by James Heskett
  • 26 Apr 2016
  • First Look

April 26

116-017 IKEA in Saudi Arabia (C) Supplements the (A) Case. Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/116017-PDF-ENG Harvard Business School Case 216-026 The Vanguard Group, Inc. in 2015: Celebrating 40 No abstract... View Details
Keywords: Sean Silverthorne
  • 24 Apr 2013
  • Research & Ideas

Who Sets Your Benchmarks?

watched a lot of television and read popular magazines. I was influenced by the media, which regularly celebrated "winners." Just as they are today, the winners were usually described as those who had made a lot of money and... View Details
  • 20 Jan 2016
  • Research & Ideas

Maybe Uber isn't God's Gift to Mankind

lies in the past. As a cautionary tale with a twist of hope for the future, Edelman reminds us of a company that had a lot in common with Uber: It was a celebrated California startup; it offered groundbreaking peer-to-peer technology; it... View Details
Keywords: by Carmen Nobel; Transportation; Insurance
  • 05 Feb 2009
  • Research & Ideas

In Praise of Marketing

Marketing and innovation produce results; all the rest are costs." Warren Buffett, America's most celebrated investor, has religiously invested in companies with strong brand names such as Coca-Cola and American Express. To this day,... View Details
Keywords: by John Quelch; Advertising
  • 29 Oct 2007
  • HBS Case

Marketing Maria: Managing the Athlete Endorsement

approach decisions regarding endorsements. Similarly, because star athletes and other celebrities are "brands" that have certain meanings for consumers, companies can spend millions of dollars to align themselves with those... View Details
Keywords: by Sarah Jane Gilbert; Sports
  • 15 Feb 2012
  • Op-Ed

Occupy Wall Street Protestors Have a Point

the world about the problems they thought might constitute material threats to the sustainability of market capitalism. As part of Harvard Business School's centennial celebration a few years ago, we convened groups of business leaders in... View Details
Keywords: by Joseph L. Bower, Herman B. Leonard & Lynn S. Paine
  • 23 Oct 2018
  • First Look

New Research and Ideas, October 23, 2018

Geradin Abstract—Many of the largest and most successful businesses today rely on providing services at no charge to at least a portion of their users. For consumers, it is easy to celebrate free service. At least in the short term, free... View Details
Keywords: Dina Gerdeman
  • 15 Aug 2016
  • Research & Ideas

Black Swans and Big Trends Can Ruin Anyone's Internet Prediction

iPod. As I finished writing Speed Trap, the music industry was celebrating the shutdown of Napster, and the major labels were busy organizing their own download services. A few months later, like a bolt out of the blue, Apple launched the... View Details
Keywords: by Thomas R. Eisenmann; Technology
  • 29 Jan 2013
  • Research & Ideas

Creating the Perfect Super Bowl Ad

Super Bowl Sunday is sure to bring the usual barrage of clever soda, beer, and car ads featuring everyone from Vegas showgirls selling Coca-Cola to pop celebrity Psy charming us to buy pistachios Gangnam-style. But at a whopping $3.7... View Details
Keywords: by Kim Girard; Advertising; Media & Broadcasting
  • 22 Aug 2006
  • First Look

First Look: August 22, 2006

of widths and eschewing celebrity endorsement of its products—and discusses New Balance's operations decisions to support that strategy. These include significant use of domestic manufacturing at a time when nearly all other competitors... View Details
Keywords: Martha Lagace
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