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Publications

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  • All HBS Web  (270)
    • News  (66)
    • Research  (167)
    • Multimedia  (3)
  • Faculty Publications  (80)

Show Results For

  • All HBS Web  (270)
    • News  (66)
    • Research  (167)
    • Multimedia  (3)
  • Faculty Publications  (80)
← Page 12 of 270 Results →
  • 03 Dec 2019
  • News

Two Tales of Connection: Over Meals and Mentoring

open to only 5 or 6 alumni and hosted and prepared by an alum in his or her home. “I had been hosting dinner events in my apartment over the years to get to know other alumni,” says Gupta. “There was no agenda. It just allowed us to... View Details
Keywords: Margie Kelley
  • 2013
  • Dissertation

Designing Freemium: A Model of Consumer Usage, Upgrade, and Referral Dynamics

By: Clarence Lee, Vineet Kumar and Sunil Gupta
Abstract. Over the past decade "freemium" (free + premium) has become the dominant business model among internet start-ups for its ability to acquire and monetize a large install-base with limited marketing resources. Freemium is a hybrid strategy where a firm offers... View Details
Keywords: Discrete-Continuous Choice Dynamic Structural Models; Bayesian Estimation; Word-of-Mouth; Digital Services; Freemium; Entrepreneurship; Business Model; Motivation and Incentives; Marketing Strategy; Internet and the Web; Consumer Behavior; Marketing Reference Programs; Business Startups
Citation
Related
Lee, Clarence, Vineet Kumar, and Sunil Gupta. "Designing Freemium: A Model of Consumer Usage, Upgrade, and Referral Dynamics." Diss., Harvard Business School, 2013. (Job Market Paper.)
  • August 2022 (Revised October 2024)
  • Background Note

Women in the Saudi Arabian Workforce

By: Sandra J. Sucher, Fares Khrais, Shalene Gupta and Menna Hassan
Citation
Educators
Purchase
Related
Sucher, Sandra J., Fares Khrais, Shalene Gupta, and Menna Hassan. "Women in the Saudi Arabian Workforce." Harvard Business School Background Note 323-017, August 2022. (Revised October 2024.)
  • 13 Nov 2020
  • News

Student Startups Help Fight COVID-19

Pictured at right: Sanchay Gupta (MD/MBA 2022) is cofounder of Umbulizer Gifts to the HBS Fund support a wide range of people and programs like this. Since its launch in 2012, the Venture Program at Harvard Innovation Labs has helped... View Details
  • 08 Jun 2010
  • First Look

First Look: June 8

Epstein, and Kristi Yuthas Publication:In Scaling Social Impact: New Thinking, edited by Paul Bloom and Edward Skloot. Palgrave Macmillan, forthcoming An abstract is unavailable at this time. Order this Book:... View Details
Keywords: Martha Lagace
  • Web

Note on January 6 Events at U.S. Capitol | About

kind of capable, accountable government that can set the rules of the game that keep markets genuinely free and fair. And only democracy can ensure that governments are held accountable, that they are viewed as legitimate, and that they don’t devolve into the rule of... View Details
  • November 2021
  • Teaching Note

The NCB Capital Turnaround: Waking the Sleeping Giant

By: Sandra J. Sucher, Gamze Yucaoglu, Shalene Gupta and Fares Khrais
Citation
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Related
Sucher, Sandra J., Gamze Yucaoglu, Shalene Gupta, and Fares Khrais. "The NCB Capital Turnaround: Waking the Sleeping Giant." Harvard Business School Teaching Note 322-071, November 2021.
  • 01 Sep 2018
  • News

The True Value of a Tweet

Image by John Ritter Companies can spend millions curating their social media presence—with sometimes famously funny results, like the Twitter accounts for Wendy’s and Denny’s—but how relevant is that to revenues? Here, Associate... View Details
Keywords: Jen McFarland Flint
  • 01 Mar 2018
  • News

Ask the Expert: Disaster Master

unexpected? What kind of internal communication exists for perfect coordination? —Karan Gupta (GMP 18, 2015) BEER: Companies can be prepared by having a crisis management team and established communication... View Details
Keywords: Julia Hanna
  • 15 Jun 2021
  • News

June 2021 Books and Podcasts

Class of 1966 Professor of Management Practice; and Shalene Gupta PublicAffairs Trust, at every level of business and society, has never mattered so much. At the same time, leaders, at every level and in... View Details
Keywords: Margie Kelley; Publishing Industries (except Internet); Information
  • 01 Sep 2024
  • News

Advancing the Mission

Growing up in India as the children of government workers, Azeez Gupta (MBA 2019) and Namya Mahajan (MBA 2022) had an innate sense of the inequalities and problems facing their country and an optimism to want to do something about them. Together, the siblings cofounded... View Details
  • 05 Dec 2007
  • Sharpening Your Skills

Sharpening Your Skills: Managing Marketing

marketing function and the C-suite. Reasons for this are varied, but may include CEO and board priorities taken up by other issues or too much delegation of responsibility to the chief marketing officer. When a firm's marketing activities... View Details
  • Web

Tony Tasset Arrow Sculpture 2015 | About

including the San Francisco Museum of Modern Art, Museum of Contemporary Art in Chicago, and Museum für Moderne Kunst in Frankfurt. Tasset lives and works in Chicago and is represented by Kavi Gupta Gallery. View Details
  • 02 Jul 2019
  • Blog Post

Summer Listening - HBS Podcasts to Take to the Beach

makes sense. They then discuss whether Rihanna represents the future of the world’s largest luxury conglomerate, LVMH. Listen Now! Cold Call Cold Call distills Harvard Business School’s legendary case studies into podcast form. Hosted by... View Details
  • 01 Dec 1999
  • News

Big Doings in Big Apple: New York Club Hosts Multiple Events

individual who has "positively changed the lives of millions of children" and who is an inspiring example "of how leadership transcends business and politics." The club's Business Statesman Award was presented to Chuck Lee by Rajat K.... View Details
  • Web

Marketing - HBS Online

months, 5-6 hrs/week Apply by November 3 $6,500 Credential Certificate Courses (3) Digital Marketing Strategy Professor Sunil Gupta Craft data-driven digital marketing strategies that effectively reach,... View Details
  • 19 Apr 2018
  • News

One Last Pitch

The 2018 New Venture Competition started last fall with 360 teams. By Wednesday, April 18, just 12 teams—four finalists from each of the Alumni, Student Social Enterprise, and Student Business tracks—were left standing, vying for $315,000... View Details
Keywords: Jennifer Myers
  • Profile

Georges F. Doriot

create and nurture a startup, Doriot brought an innate skill to his concept for venture capital. In his book about Doriot, “The First Venture Capitalist,” Udayan Gupta wrote, “In a world in which the financing of risk... View Details
  • 26 May 2016
  • News

Sunil B. Mittal, OPM 27, 1999

disassembled them, put them in different cases, imported them as parts, and put them together. That is how India’s first push-button telephone was born.” By the age of 24, Mittal was India’s largest importer of portable generators. In... View Details
Keywords: Susan Young
  • 01 Jun 1998
  • News

How the Ron Brown Award Was Born

leaders established a board that included McKinsey managing partner Rajat K. Gupta (MBA '73), whose firm provided a pro bono study of the issue. "When they realized the extent of our experience in such matters," Cavanagh says, "they asked... View Details
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