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- All HBS Web (348)
- Faculty Publications (37)
- Article
A Megastudy of Text-Based Nudges Encouraging Patients to Get Vaccinated at an Upcoming Doctor's Appointment
By: Katherine L. Milkman, Mitesh S. Patel, Linnea Gandhi, Heather N. Graci, Dena M. Gromet, Hung Ho, Joseph S. Kay, Timothy W. Lee, Modupe Akinola, John Beshears, Jonathan E. Bogard, Alison Buttenheim, Christopher F. Chabris, Gretchen B. Chapman, James J. Choi, Hengchen Dai, Craig R. Fox, Amir Goren, Matthew D. Hilchey, Jillian Hmurovic, Leslie K. John, Dean Karlan, Melanie Kim, David Laibson, Cait Lamberton, Brigitte C. Madrian, Michelle N. Meyer, Maria Modanu, Jimin Nam, Todd Rogers, Renante Rondina, Silvia Saccardo, Maheen Shermohammed, Dilip Soman, Jehan Sparks, Caleb Warren, Megan Weber, Ron Berman, Chalanda N. Evans, Christopher K. Snider, Eli Tsukayama, Christophe Van den Bulte, Kevin G. Volpp and Angela L. Duckworth
Many Americans fail to get life-saving vaccines each year, and the availability of a vaccine for COVID-19 makes the challenge of encouraging vaccination more urgent than ever. We present a large field experiment (N = 47,306) testing 19 nudges delivered to patients via... View Details
Keywords: Vaccination; COVID-19; Nudge; Influenza; Field Experiment; Health; Communication Strategy; Behavior
Milkman, Katherine L., Mitesh S. Patel, Linnea Gandhi, Heather N. Graci, Dena M. Gromet, Hung Ho, Joseph S. Kay, Timothy W. Lee, Modupe Akinola, John Beshears, Jonathan E. Bogard, Alison Buttenheim, Christopher F. Chabris, Gretchen B. Chapman, James J. Choi, Hengchen Dai, Craig R. Fox, Amir Goren, Matthew D. Hilchey, Jillian Hmurovic, Leslie K. John, Dean Karlan, Melanie Kim, David Laibson, Cait Lamberton, Brigitte C. Madrian, Michelle N. Meyer, Maria Modanu, Jimin Nam, Todd Rogers, Renante Rondina, Silvia Saccardo, Maheen Shermohammed, Dilip Soman, Jehan Sparks, Caleb Warren, Megan Weber, Ron Berman, Chalanda N. Evans, Christopher K. Snider, Eli Tsukayama, Christophe Van den Bulte, Kevin G. Volpp, and Angela L. Duckworth. "A Megastudy of Text-Based Nudges Encouraging Patients to Get Vaccinated at an Upcoming Doctor's Appointment." e2101165118. Proceedings of the National Academy of Sciences 118, no. 20 (May 18, 2021).
- 01 Dec 2012
- News
Faculty Books
in investment banking. The Future of Boards: Meeting the Governance Challenges of the Twenty-First Century edited by Jay W. Lorsch (Harvard Business Review Press) Edited by Jay... View Details
- 01 Mar 2013
- News
Getting Smart About Philanthropy
Seven HBS alumni are among more than 50 philanthropic leaders who share their strategic thinking, insights, and wisdom in a unique set of video interviews being showcased on the new GiveSmart.org website. The "Conversations with Remarkable Givers" series was created... View Details
- Web
Introduction - The High Art of Photographic Advertising - Baker Library | Bloomberg Center
HBS Quick Links MBA Executive Education Doctoral Programs Faculty and Research Alumni HBS Publishing Site Index HBS Home Contact Us Map/Directions Introduction Gordon Coster. Advertisement for N. W. Ayer, ca. 1934. olvwork490067 Nathan... View Details
- 01 Mar 2003
- News
California Research Center Marks Fifth Year
Present at the ribbon-cutting event at the new Japan Research Office (JRO) were (from left) John A. Quelch, senior associate dean for International Development; Camille Tang Yeh (MBA ’80), executive director, Asia-Pacific Research... View Details
- 01 Apr 1997
- News
HBS Conferences Explore Range of Issues
participants attended a variety of talks, panel discussions, and seminars, including sessions led by Professor James L. Heskett and Associate Professor Kathleen L. Valley. A highlight of the conference was the presentation of professional... View Details
- 03 Apr 2015
- News
Texas Alumni Connect Around a ‘Vision’ for the New HBS
with classmates and meet other alumni in the region, as well as with HBS faculty members and administrators. The evening featured remarks by Dean Nitin Nohria, HBS Campaign Chair John B. Hess (MBA 1977),... View Details
- 21 Dec 2021
- Blog Post
Top 10 MBA Voices Articles of 2021
make a difference for marginalized communities in the workplace. And thus, The Equity Network was born!” Read More>>> MY HBS STUDENT LOAN STORY: JOHN CORTINES By John... View Details
- 01 Jun 2005
- News
Ideas: Books
Non-Government Organizations in the 21st Century by John A. Quelch and Nathalie Laidler-Kylander (Thomson South-Western) Using twelve HBS cases, Professor Quelch and Laidler-Kylander (MBA ’92) examine how... View Details
- 01 Dec 1996
- News
Faculty Symposium Honors McArthur
Ethics, Economics, and Organizations Professors Thomas R. Piper and Lynn Sharp Paine Service Management Professor James L. Heskett and Associate Professor Gary W. Loveman Entrepreneurship Professors Teresa M. Amabile and Howard H.... View Details
Keywords: Daniel Penrice
- 01 Sep 2016
- News
Events Around the World
Campaign’s Dallas Regional Event, held at the George W. Bush Institute in March 2015. 9 SÃO PAULO: André Jakurski (MBA 1973) spoke at the Campaign’s São Paulo Regional Event in August 2015. 10 SAN FRANCISCO: The fall 2015 San Francisco... View Details
- 01 Dec 2000
- News
Opening Doors: Inside the World of Museum Management
you have an incredibly creative person with a great idea, and you can't find the money to fund it," notes Vicki Wilson (MBA 1985), CFO of the Museum of Contemporary Art (MCA) in Chicago. Her colleague down Michigan Avenue, Field Museum of Natural History president and... View Details
- Blog
Inside the Learning: Sustainability—on Campus and Beyond
Applied Sciences, are involved in sustainability. The Harvard Business School Business and Environment Initiative (BEI), led by Michael W. Toffel, Senator John Heinz Professor... View Details
- Web
Bibliography - Option Pricing in Theory & Practice: The Nobel Prize Research of Robert C. Merton - Exhibits - Historical Collections
Risk . New York, N.Y.: John Wiley and Sons, 1996. Bernstein, Peter L. Capital Ideas: The Improbable Origins of Modern Wall Street . New York, N.Y.: Free Press, 1992. Bertsimas, Dimitris, Leonid Kogan, and Andrew View Details
- 01 Dec 2010
- News
Additional alumni books for your consideration.
Customer: New Rules for Winning in a Time-Starved, Always-Connected Economy by Adrian C. Ott (MBA ’87) (Harper Business) 101 Things I Learned in Business School by Michael W.... View Details
- Web
Note on January 6 Events at U.S. Capitol | About
Capitol ,” George W. Bush Presidential Center. John Garamendi, “ Statement on Insurrection at U.S. Capitol and Vote to Certify the 2020 Presidential Election ,” press release. Rebecca Henderson, “ Business... View Details
- Web
Politics and War - Coin and Conscience – Baker Library | Bloomberg Center, Historical Collections
35.5 x 25.5 cm DA gb33 xx Another satire on the creation of legal tender bank notes by the Bank of England. (See 41). William Pitt is pictured spewing paper money out of his mouth, while gold coins are locked up in his stomach. 43 La... View Details
- 01 Jun 2003
- News
Student Conferences, at a Glance
Fitzhugh Conference Redefining Wealth: Claim It, Grow It, Sustain It January 31–February 2, 2003 Sponsor: HBS African-American Student Union Keynote speaker: Benaree Pratt Wiley (MBA 1972), president & CEO, The Partnership, Inc. Bert King... View Details
- 01 Jun 2012
- News
Letters to the Editor
risk? Just because you would gladly pay a higher capital gains rate doesn’t mean others would. Brian W. Keane (MBA 1986) Potomac, MD Both Sides Now LaMagna has fallen into the trap set by those who believe... View Details
- 01 Jun 1997
- News
New Releases
managerial formula. His book is designed to help managers understand that distinction and show them how to adapt and respond accordingly. The Service Profit Chain by James L. Heskett, W. Earl Sasser, Jr.,... View Details