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  • 03 Aug 2016
  • Research & Ideas

Ominous Background Music Is Bad for Sharks

sharks can affect efforts to save them. “Negative public opinion and fear of sharks continues to hinder conservation efforts,” says Elizabeth Keenan, an assistant professor in the Marketing unit of Harvard Business School, and a co-author of the study along with Andrew... View Details
Keywords: by Carmen Nobel; Media & Broadcasting
  • May 1998 (Revised October 2001)
  • Case

Taco Bell Inc. (1983-1994)

By: Lynda M. Applegate, Leonard A. Schlesinger and Dave DeLong
Details the actions of John Martin, newly named CEO, as he leads Taco Bell through a decade of incremental and radical changes. By the end of the case, total system sales within Taco Bell, a Mexican style fast-food restaurant chain and a division of PepsiCo, have grown... View Details
Keywords: Business Subsidiaries; Transformation; Economic Growth; Food; Leadership Style; Growth and Development Strategy; Organizational Design; Performance Effectiveness; Food and Beverage Industry; Service Industry; Mexico
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  • 16 Dec 2014
  • First Look

First Look: December 16

benefits are at most partially realized. The same institutions and practices that facilitate efficient ad placement can also facilitate fraud. The networks that should be serving advertisers have decidedly mixed incentives, such as cost savings from cutting corners,... View Details
Keywords: Sean Silverthorne
  • 13 Oct 2011
  • Lessons from the Classroom

Building a Business in the Context of a Life

practitioners who are midway through their careers can benefit from developing a road map for the rest of their lives. Kraus is working with a team of professors, led by faculty chair John View Details
Keywords: by Dina Gerdeman; Education
  • 10 Mar 2011
  • What Do You Think?

To What Degree Does the Job Make the Person?

what extent does the job make the person rather than vice-versa? Can it be predicted? If so, what does this mean for management recruiting and development in the future? What do you think? References: Joshua M. Ackerman, Christopher C. Nocera, and View Details
Keywords: by James Heskett
  • 02 Jan 2008
  • Research & Ideas

Most Popular Stories 2007

more so when your uncle, mother, or daughter is your business partner. Harvard Business School's John A. Davis and Deepak Malhotra outline 5 ways to analyze and improve dealmaking and dispute resolution... View Details
Keywords: by Sean Silverthorne
  • 04 Mar 2013
  • Lessons from the Classroom

Lessons from Running GM’s OnStar

Among the most popular elective courses at Harvard Business School is Building and Sustaining a Successful Enterprise (BSSE). Developed by Professor Clayton M. Christensen, the course teaches future leaders how to use well-researched... View Details
Keywords: by Carmen Nobel; Auto
  • 28 Apr 2015
  • First Look

First Look: April 28

  Publications April 2015 HarperBusiness Strategy Rules: Five Timeless Lessons from Bill Gates, Andy Grove, and Steve Jobs By: Yoffie, David B., and Michael A. Cusumano Abstract—The authors of the bestselling Competing on Internet Time (a... View Details
Keywords: Sean Silverthorne
  • Person Page

Reviews for Beauty Imagined

By: Geoffrey G. Jones

“This illuminating account of the history of the beauty business, as well as its current challenges in the face of globalization, offers unique insights on the drivers of success and failure in an industry in which branding and marketing are at the heart of... View Details

  • 25 Apr 2005
  • Research & Ideas

New Learning at American Home Products

pharmaceutical companies in 1984, American Home Products ranked first in sales and twenty-eighth in R&D expenditures as a percentage of sales.23 As the historian Williams Haynes noted, by the end of the 1930s, American Home Products... View Details
Keywords: by Alfred D. Chandler Jr.; Chemical; Health; Manufacturing; Pharmaceutical
  • 2010
  • Book

Buy-In: Saving Your Good Idea from Getting Shot Down

By: John P. Kotter and Lorne A. Whitehead
You've got a good idea. You know it could make a crucial difference for you, your organization, your community. You present it to the group but get confounding questions, inane comments, and verbal bullets in return. Before you know what's happened, your idea is dead,... View Details
Keywords: Communication Intention and Meaning; Cost vs Benefits; Problems and Challenges; Interests; Value
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  • 01 Jun 1996
  • News

Reinventing Marketing

own activities many functions that were formerly the province of marketing," says Professor Alvin J. Silk, unit cochair. "Marketing is indeed experiencing a watershed," adds Silk's colleague and the unit's other cochair, Professor John... View Details
Keywords: Mary Jane Higgins; Illustration by Peter Hoey
  • 21 Oct 2014
  • First Look

First Look: October 21

well-established organizations to act in new ways is never easy. This book is designed to support business leaders and organizational scholars who are grappling with this challenge by pulling together leading-edge insights from some of... View Details
Keywords: Sean Silverthorne

    Robert C. Merton

    Robert C. Merton is the School of Management Distinguished Professor of Finance at the MIT Sloan School of Management.

    Merton is University Professor Emeritus at Harvard University and was the George Fisher Baker Professor of... View Details

    Keywords: banking; brokerage; financial services; insurance industry; investment banking industry; retail financial services
    • 21 May 2020
    • Research & Ideas

    Fighting the COVID Blues: Advice from Business Research

    frustration through contempt, whether it’s a dismissive eye-roll or a sarcastic jab, Brooks says. Research by relationship scholar John M. Gottman found that couples who expressed contempt were more likely... View Details
    Keywords: by Dina Gerdeman and Danielle Kost
    • 01 Sep 2012
    • News

    An Intellectual Capital: Some Influential HBS Ideas, at a Glance

    Civilization (1933) and Roethlisberger’s Management and the Worker (1939) document. 1948 Research Center in Entrepreneurial History launched at HBS by Harvard economist Joseph Schumpeter and Baker Librarian Arthur Cole. 1953 More than 30... View Details
    Keywords: Professor Elton Mayo: Professor Fritz Roethlisberger; George M. Moffett Professor of Agriculture and Business, Professor Emeritus Ray A. Goldberg; Professor Abraham Zaleznik; Professor Alfred Chandler; Professor Michael Porter; Professor Robert S. Kaplan; Professor Michael C. Jensen; Professor C. Roland Christensen; Professor Robert Menton; Colleges, Universities, and Professional Schools; Educational Services
    • 15 Jul 2008
    • First Look

    First Look: July 15, 2008

    and Rohini Somanathan Publication:In Handbook of Development Economics. Vol. 4, edited by T. Paul Schultz and John Strauss. Elsevier Science & Technology Books, 2008 Abstract This chapter focuses on the... View Details
    Keywords: Martha Lagace
    • 19 May 2016
    • Research Event

    Crowdsourcing, Patent Trolls, and Other Research Insights Highlighted at Harvard Business School Symposium

    Research Symposium, an annual event that allows HBS faculty members to highlight a variety of research findings to an audience of doctoral students, staff members, and other professors. This year’s symposium, held last week on the HBS campus, was a joint effort View Details
    Keywords: by Dina Gerdeman & Carmen Nobel
    • Web

    Publications - Faculty & Research

    Publications Publications Show Results For All HBS Web (117,422) Faculty Publications (37,517) Page 1 of 37,517 Results January 2025 Article Everyone Steps Back?: The Widespread Retraction of Crowd-Funding Support for Minority Creators When Migration Fear Is High By:... View Details
    • Web

    Business Economics - Doctoral

    Vallee Luis M. Viceira Matthew C. Weinzierl Dennis A. Yao Current HBS Faculty & Students by Interest Asset pricing Lauren H. Cohen Robin Greenwood Samuel G. Hanson Ishita Sen Adi Sunderam Behavioral finance... View Details