Publications

June 2009 (Revised November 2010)
Case

HTC Corp. in 2009

By: David B. Yoffie and Renee Kim

Taiwan-based HTC Corp. had emerged as the world's fourth largest smartphone manufacturer by 2009. CEO Peter Chou was extremely proud of the remarkable achievements his company had made over the last 12 years since starting off as an unknown manufacturer of PDAs for... View Details

Keywords: Global Strategy; Growth and Development Strategy; Brands and Branding; Product Positioning; Competitive Advantage; Mobile Technology; Telecommunications Industry; Taiwan

30 Apr 2019
First Look

New Research and Ideas, April 30, 2019

2019 HarperBusiness The Business of Platforms: Strategy in the Age of Digital Competition, Innovation, and Power By: Cusumano, Michael A., Annabelle Gawer, and David B. Yoffie... View Details

Keywords: Dina Gerdeman

September 2006 (Revised September 2007)
Case

VMware, Inc. (A)

By: David B. Yoffie, Ward Bullard, Nikhil Raj and Suja Vaidyanathan

VMware, Inc., the first company to crack the software virtualization market, faces new challenges from competitors' plans to bundle free virtualization solutions in operating systems. VMware, acquired by data storage giant EMC Corp. in 2003, has delivered top-line... View Details

Keywords: Technological Innovation; Growth and Development Strategy; Market Entry and Exit; Open Source Distribution; Competition

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Technology & Operations Management Awards & Honors - Faculty & Research

awarded the 2023 Junior Scholar Paper Competition Prize from the College of Behavioral Operations at the Production and Operations Management Society (POMS). Frances X. Frei : Recognized by Thinkers50 as one of the world’s leading... View Details

01 Jun 1998
News

Simmons Family Endows Professorship

important in shaping who we are as businesspeople," echoes David E. Simmons (MBA '85), president of Simmons Family, Inc., a firm established by Roy Simmons in 1978 that owns and operates radio stations in... View Details

19 Feb 2013
First Look

First Look: Feb. 19

B. Yoffie Publication:Journal of Economic Perspectives Abstract The patent market consists mainly of privately negotiated, bilateral transactions, either sales or cross-licenses, between large companies.... View Details

Keywords: Sean Silverthorne

August 2002 (Revised December 2002)
Case

AOL Europe vs. Freeserve (A)

By: David B. Yoffie and Mary Kwak

AOL Europe must decide how to respond to Freeserve, a free Internet Service Provider (ISP) that has signed up 1.6 million British customers in its first six months. After becoming the leading ISP in the United States, AOL has formed a joint venture with Bertelsmann to... View Details

Keywords: Competition; Internet; Web Services Industry; Telecommunications Industry; France; Germany; United Kingdom; United States

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Finance Awards & Honors - Faculty & Research

Finance Overview Faculty Curriculum Seminars & Conferences Awards & Honors Doctoral Students 2025 Samuel B. Antill : Winner of the 2025 Rising Scholar Award from The Review of Financial Studies for "Are Bankruptcy Professional Fees... View Details

01 Mar 2024
News

Alumni and Faculty Books and Podcasts

Edited by Margie Kelley Alumni Books You Got This! A Straightforward, No-Nonsense Playbook for Crushing 130+ Workplace Challenges By Heidi Abelli (MBA 1993) Palmetto Publishing Stepping into the corporate world can feel like navigating a labyrinth, especially when... View Details

Keywords: Publishing Industries (except Internet); Information

March 2011 (Revised April 2018)
Case

1366 Technologies: Scaling the Venture

By: Joseph B. Lassiter III, Ramana Nanda, David Kiron and Evan Richardson

For some time, 1366's co-founders, Frank van Mierlo and Ely Sachs, had faced a choice, which was now made all the more stark: 1366 could expand to produce silicon wafers itself, raising the required capital from "friendly" investors and building shipment volume slowly,... View Details

Keywords: Information Technology; Innovation Strategy; Corporate Strategy; Intellectual Property; Management Teams; Renewable Energy; Financial Strategy; Growth and Development Strategy; Corporate Finance; Energy Industry; Technology Industry; United States

May 2012 (Revised September 2012)
Case

HTC Corp. in 2012

By: David B. Yoffie, Juan Alcacer and Renee Kim

After 15 years of remarkable achievements, Taiwan-based HTC Corp. faced difficult times by 2012. CEO Peter Chou, who drove HTC's transformation from an unknown manufacturer of PDAs for other companies to a well-known global player in smartphones, faced an uncertain and... View Details

Keywords: Corporate Social Responsibility; Telecommunications; Brand Management; Economies Of Scale And Scope; Market Positioning; Intellectual Property Management; Technological Innovation; Information Infrastructure; Competitive Strategy; Innovation and Invention; Patents; Product Positioning; Telecommunications Industry; Taiwan

26 Feb 2013
First Look

First Look: Feb. 26

government intervention persists as the biggest threat to private minority shareholders in these firms. Download the paper: http://ssrn.com/abstract=2217627 Cases & Course MaterialsOcean Mist Farms Bell, David E., Jose View Details

Keywords: Sean Silverthorne

October 2007 (Revised December 2007)
Case

TiVo 2007: DVRs and Beyond

By: David B. Yoffie and Michael Slind

Tom Rogers, CEO of TiVo, had placed multiple strategic bets on his company. In September 2007, that strategy was due for a major test. TiVo was a maker of digital video recorder (DVR) products and a distributor of DVR technology. Rogers believed that macro-trends in... View Details

Keywords: Advertising; Business Model; Television Entertainment; Intellectual Property; Lawsuits and Litigation; Management Analysis, Tools, and Techniques; Distribution; Problems and Challenges; Partners and Partnerships; Research; Internet; Entertainment and Recreation Industry; United States

May 2004 (Revised March 2005)
Case

Music Downloads

By: David B. Yoffie and Deborah Freier

Examines the competition between competing music formats. In the '90s, the MP3 format challenged the traditional means of music distribution by allowing for storage of near CD-quality recordings at 1/10th of their previous size. The threat to traditional distribution... View Details

Keywords: Disruption; Music Entertainment; Legal Liability; Distribution; Competition; Internet and the Web; Technology Adoption; Information Infrastructure; Entertainment and Recreation Industry; Music Industry

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28 Jun 2011
First Look

First Look: June 28

success. Purchase this case:http://cb.hbsp.harvard.edu/cb/product/511094-PDF-ENG 1366 Technologies: Scaling the Venture Joseph B. Lassiter III, Ramana Nanda, David Kiron, and Evan RichardsonHarvard Business... View Details

Keywords: Sean Silverthorne

01 Feb 1999
News

New Releases

implement the book's concepts and models in their own organizations. Competing on Internet Time by David B. Yoffie and Michael A. Cusumano (Free... View Details

Keywords: Nancy O. Perry

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Organizational Behavior Awards & Honors - Faculty & Research

Mentoring. Lumumba B. Seegars : Awarded Best Paper Based on a Dissertation by the Gender and Diversity in Organizations (GDO) Division of the Academy of Management for “Sanctioned Radicals: Comparing... View Details

17 Nov 2009
First Look

First Look: Nov. 17

http://cb.hbsp.harvard.edu/cb/product/610010-PDF-ENG Intellectual Ventures Andrei Hagiu, David B. Yoffie, and Alison Berkley WagonfeldHarvard Business School Case 710-423 Intellectual Ventures (IV) creates... View Details

Keywords: Martha Lagace

June 2004 (Revised January 2005)
Case

Rambus Inc., 2004

By: David B. Yoffie and Deborah Freier

Examines the role of technology licensing in strategies for high-technology companies. In the 1990s, Rambus developed a revolutionary memory technology that would improve the ability of DRAMs to keep pace with ever-faster microprocessors. To commercialize the... View Details

Keywords: Innovation Strategy; Lawsuits and Litigation; Strategic Planning; Relationships; Commercialization; Competition; Technology Adoption; Value; Semiconductor Industry