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  • February 1977 (Revised December 1985)
  • Case

Deere & Co.: Industrial Equipment Operations

By: Benson P. Shapiro
Describes the pricing of Deere's crawler tractors used in a variety of construction and industrial applications. Includes a strategic, multimillion-dollar move into the large bulldozer market as well as the pricing of tractors, accessories, and parts. View Details
Keywords: Machinery and Machining; Price; Brands and Branding; Market Entry and Exit; Manufacturing Industry; Agriculture and Agribusiness Industry; Construction Industry; United States
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Shapiro, Benson P. "Deere & Co.: Industrial Equipment Operations." Harvard Business School Case 577-112, February 1977. (Revised December 1985.)
  • July 1975 (Revised November 1975)
  • Case

Paper Distributors, Inc. (A)

By: Benson P. Shapiro
Keywords: Pulp and Paper Industry
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Shapiro, Benson P. "Paper Distributors, Inc. (A)." Harvard Business School Case 576-022, July 1975. (Revised November 1975.)
  • June 1975
  • Supplement

Grafton Industries (E)

By: Benson P. Shapiro
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Shapiro, Benson P. "Grafton Industries (E)." Harvard Business School Supplement 575-128, June 1975.
  • June 1975
  • Supplement

Grafton Industries (B)

By: Benson P. Shapiro
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Shapiro, Benson P. "Grafton Industries (B)." Harvard Business School Supplement 575-125, June 1975.
  • July 1974 (Revised June 1975)
  • Case

Fieldcrest Division of Fieldcrest Mills, Inc. (A)

By: Benson P. Shapiro
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Shapiro, Benson P. "Fieldcrest Division of Fieldcrest Mills, Inc. (A)." Harvard Business School Case 575-002, July 1974. (Revised June 1975.)
  • 2003
  • Case

Bridge the Gap Between Strategy and Tactics with the Magic Matrix

By: Benson P. Shapiro
Keywords: Management Analysis, Tools, and Techniques; Strategy
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Shapiro, Benson P. "Bridge the Gap Between Strategy and Tactics with the Magic Matrix." Harvard Business School Publishing Case, 2003. (Note #9-999-008.)
  • 2002
  • Case

Creating the Customer-Centric Team: Coordinating Sales and Marketing

By: Benson P. Shapiro
Keywords: Marketing; Groups and Teams; Sales; Customer Focus and Relationships
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Shapiro, Benson P. "Creating the Customer-Centric Team: Coordinating Sales and Marketing." Harvard Business School Publishing Case, 2002. (Note #9-999-006.)
  • 2001
  • Case

Sprint Sell to Close Sales Quickly

By: Benson P. Shapiro
Keywords: Sales
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Shapiro, Benson P. "Sprint Sell to Close Sales Quickly." Harvard Business School Publishing Case, 2001. (Note #9-999-004.)
  • 1998
  • Case

Precision Pricing for Profit in the New World Order

By: Benson P. Shapiro
Keywords: Price; Profit; Customers
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Shapiro, Benson P. "Precision Pricing for Profit in the New World Order." 1998. (Note #9-999-003.)
  • 1998
  • Case

The High Impact Salesforce

By: Benson P. Shapiro
Keywords: Salesforce Management
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Shapiro, Benson P. "The High Impact Salesforce." Harvard Business School Publishing Case, 1998. (Note #9-999-002.)
  • 2003
  • Case

Sustainable Marketing Leadership

By: Benson P. Shapiro
Keywords: Leadership; Marketing
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Shapiro, Benson P. "Sustainable Marketing Leadership." Harvard Business School Publishing Case, 2003. (Note #9-999-009.)
  • 2023
  • Working Paper

Causal Interpretation of Structural IV Estimands

By: Isaiah Andrews, Nano Barahona, Matthew Gentzkow, Ashesh Rambachan and Jesse M. Shapiro
We study the causal interpretation of instrumental variables (IV) estimands of nonlinear, multivariate structural models with respect to rich forms of model misspecification. We focus on guaranteeing that the researcher's estimator is sharp zero consistent, meaning... View Details
Keywords: Mathematical Methods
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Andrews, Isaiah, Nano Barahona, Matthew Gentzkow, Ashesh Rambachan, and Jesse M. Shapiro. "Causal Interpretation of Structural IV Estimands." NBER Working Paper Series, No. 31799, October 2023.
  • September 1988 (Revised October 1988)
  • Case

Anatomy of a ""Team Destroyer"": An Analysis of Individuals Who Stymie Interfunctional Coordination

By: Benson P. Shapiro and Suzy Wetlaufer
Keywords: Groups and Teams; Relationships; Behavior
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Shapiro, Benson P., and Suzy Wetlaufer. Anatomy of a ""Team Destroyer"": An Analysis of Individuals Who Stymie Interfunctional Coordination. Harvard Business School Case 589-038, September 1988. (Revised October 1988.)
  • 07 Jul 2010
  • First Look

First Look: July 7

  PublicationsRaise Your Prices! Authors:Frank V. Cespedes, Elliot Ross, and Benson P. Shapiro Publication:The Wall Street Journal, May 24, 2010 An abstract is unavailable at this time. Integrated Reports... View Details
Keywords: Martha Lagace
  • September 2008 (Revised June 2010)
  • Case

Hearts On Fire - Brand Development Manager

By: Frank V. Cespedes and Benson P. Shapiro
Hearts On Fire, a successful branded diamond producer, established the position of Brand Development Manager (BDM) to build the company's presence, sales, and relationships with its retail customers. After one year, the CEO, CFO and President must evaluate the impact... View Details
Keywords: Customer Focus and Relationships; Investment Return; Brands and Branding; Marketing Strategy; Business Processes; Salesforce Management; Business Strategy
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Cespedes, Frank V., and Benson P. Shapiro. "Hearts On Fire - Brand Development Manager." Harvard Business School Case 709-436, September 2008. (Revised June 2010.)
  • April 1987
  • Supplement

Inland Steel Co. Product Policy, Video 4: The Sales - Manufacturing Interface

By: Benson P. Shapiro and Lawrence B. Levine
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Shapiro, Benson P., and Lawrence B. Levine. "Inland Steel Co. Product Policy, Video 4: The Sales - Manufacturing Interface." Harvard Business School Video Supplement 887-542, April 1987.
  • April 1987 (Revised July 1987)
  • Supplement

Inland Steel Co. Product Policy, Video 2: Sales and Manufacturing

By: Benson P. Shapiro and Lawrence B. Levine
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Shapiro, Benson P., and Lawrence B. Levine. "Inland Steel Co. Product Policy, Video 2: Sales and Manufacturing." Harvard Business School Video Supplement 887-539, April 1987. (Revised July 1987.)
  • January 1987
  • Supplement

Hewlett-Packard: Manufacturing Productivity Division (B), Video

By: Benson P. Shapiro and Lawrence B. Levine
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Shapiro, Benson P., and Lawrence B. Levine. "Hewlett-Packard: Manufacturing Productivity Division (B), Video." Harvard Business School Video Supplement 887-516, January 1987.
  • May 1987
  • Supplement

Inland Steel Co. Product Policy, Video 1-6 Viewing Guide

By: Benson P. Shapiro and Lawrence B. Levine
Keywords: Metals and Minerals; Steel Industry
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Shapiro, Benson P., and Lawrence B. Levine. "Inland Steel Co. Product Policy, Video 1-6 Viewing Guide." Harvard Business School Supplement 587-158, May 1987.
  • April 1987 (Revised May 1987)
  • Supplement

Inland Steel Co. Product Policy (P): Embossed Temper Mill

By: Benson P. Shapiro and Lawrence B. Levine
Keywords: Metals and Minerals; Steel Industry
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Shapiro, Benson P., and Lawrence B. Levine. "Inland Steel Co. Product Policy (P): Embossed Temper Mill." Harvard Business School Supplement 587-149, April 1987. (Revised May 1987.)
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