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      • November 2000
      • Case

      Reuters Greenhouse Fund

      By: Rosabeth M. Kanter and Daniel Galvin
      Reuters Greenhouse Fund had successfully invested in a portfolio of 79 companies working in areas relevant to Reuters Group's strategic interests. It had itself facilitated a powerful network among the companies and become a respected global venture capital firm.... View Details
      Keywords: Venture Capital; Investment; Investment Portfolio; Corporate Entrepreneurship; Financial Strategy; Organizational Change and Adaptation; Transition; Partners and Partnerships; Networks; Internet; Media and Broadcasting Industry; Media and Broadcasting Industry
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      Kanter, Rosabeth M., and Daniel Galvin. "Reuters Greenhouse Fund." Harvard Business School Case 301-012, November 2000.
      • September 2000 (Revised May 2003)
      • Case

      Radio One, Inc.

      By: Richard S. Ruback and Pauline M Fischer
      Radio One (NYSE: ROIA and RIOAK), the largest radio group targeting African-Americans in the country, had the opportunity to acquire 12 urban stations in the top 50 markets from Clear Channel Communications, Inc. (NYSE: CCU) in the winter of 2000. The stations were... View Details
      Keywords: Negotiation; Valuation; Race; Mergers and Acquisitions; Financial Strategy; Media and Broadcasting Industry; Indiana; United States; North Carolina
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      Ruback, Richard S., and Pauline M Fischer. "Radio One, Inc." Harvard Business School Case 201-025, September 2000. (Revised May 2003.)
      • September 2000 (Revised February 2001)
      • Case

      CBS MarketWatch

      By: Jeffrey F. Rayport
      Larry Kramer, the chairman and CEO of MarketWatch.com, is faced with a dilemma. In April 2000, his company--a joint venture of CBS and Data Broadcasting Corp.--has emerged as the leading financial information and data provider online. Yet, because of the downturn in... View Details
      Keywords: Joint Ventures; Decision Choices and Conditions; Media and Broadcasting Industry
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      Rayport, Jeffrey F., and Dickson Louie. "CBS MarketWatch." Harvard Business School Case 801-175, September 2000. (Revised February 2001.)
      • June 2000 (Revised February 2003)
      • Case

      Must Zee TV

      By: Bharat N. Anand and Tarun Khanna
      Explores issues related to (1) the vertical boundaries of the firm in an emerging-economy context, especially the effects of lack of intellectual property rights and lack of contract enforcement on both industry structure and boundaries of the firm; and (2) the extent... View Details
      Keywords: Corporate Strategy; Multinational Firms and Management; Developing Countries and Economies; Copyright; Media and Broadcasting Industry; Media and Broadcasting Industry
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      Anand, Bharat N., and Tarun Khanna. "Must Zee TV." Harvard Business School Case 700-122, June 2000. (Revised February 2003.)
      • Article

      The Entrepreneurial M-Form: Strategic Integration in Global Media Firms

      By: T. R. Eisenmann and J. L. Bower
      Keywords: Entrepreneurship; Strategy; Integration; Global Range; Business Ventures; Media; Media and Broadcasting Industry
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      Eisenmann, T. R., and J. L. Bower. "The Entrepreneurial M-Form: Strategic Integration in Global Media Firms." Organization Science 11, no. 3 (May–June 2000): 348–355.
      • Article

      The U.S. Cable Television Industry, 1948-1995: Managerial Capitalism in Eclipse

      By: T. R. Eisenmann
      Keywords: Management Systems; Television Entertainment; Media and Broadcasting Industry; United States
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      Eisenmann, T. R. "The U.S. Cable Television Industry, 1948-1995: Managerial Capitalism in Eclipse." Business History Review 74, no. 1 (Spring 2000).
      • December 1999 (Revised May 2002)
      • Case

      CNBC (A): NBC and Its Startup Friends

      By: Rosabeth M. Kanter
      NBC expands further on to the Internet with CNBC.com. NBC's Internet strategy, supported by corporate parent General Electric, involves numerous investments as well as new ventures like CNBC.com. Soon after CNBC.com is launched in 1999, NBC brings in a new CEO, Pamela... View Details
      Keywords: Business Startups; Change Management; Management Teams; Corporate Strategy; Leadership Development; Internet and the Web; Expansion; Media; Media and Broadcasting Industry; Media and Broadcasting Industry
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      Kanter, Rosabeth M. "CNBC (A): NBC and Its Startup Friends." Harvard Business School Case 300-090, December 1999. (Revised May 2002.)
      • August 1999 (Revised March 2000)
      • Case

      Taran Swan at Nickelodeon Latin America (D)

      By: Linda A. Hill and Kristin Doughty
      Supplements the (A) case. View Details
      Keywords: Media and Broadcasting Industry; Latin America
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      Hill, Linda A., and Kristin Doughty. "Taran Swan at Nickelodeon Latin America (D)." Harvard Business School Case 400-039, August 1999. (Revised March 2000.)
      • June 1999 (Revised August 2004)
      • Case

      NFL-Network Television Contracts, 1998-2005, The

      By: Stephen A. Greyser
      The National Football League (NFL) is negotiating its next round of national television contracts with its broadcast and cable TV partners. The revenues from these contracts constitute a major source of income for the individual NFL teams. The case provides information... View Details
      Keywords: History; Rights; Contracts; Business Earnings; Negotiation; Partners and Partnerships; Budgets and Budgeting; Entertainment and Recreation Industry
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      Greyser, Stephen A. "NFL-Network Television Contracts, 1998-2005, The." Harvard Business School Case 599-039, June 1999. (Revised August 2004.)
      • 1999
      • Chapter

      Digital Media: Cutting Through the Hype

      By: J. A. Deighton and Patrick Barwise
      Keywords: Media; Technology; Media and Broadcasting Industry; Media and Broadcasting Industry
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      Deighton, J. A., and Patrick Barwise. "Digital Media: Cutting Through the Hype." In Financial Times Mastering Marketing: The Complete MBA Companion in Marketing, edited by Tim Dickson. London: Pearson Education, 1999.
      • April 1999 (Revised September 2000)
      • Case

      Interep National Radio Sales, Inc.

      By: Benson P. Shapiro, Stephen X. Doyle and Wade Myers
      Interep must mobilize sales information technology, organizational structures, and sales management processes to protect and enhance its strong position as a radio advertising sales firm. Opportunities and risks are high in this complex, rapidly changing sales agency... View Details
      Keywords: Management Practices and Processes; Sales; Strategy; Information Technology; Advertising; Risk and Uncertainty; Opportunities; Fluctuation; Media and Broadcasting Industry; Media and Broadcasting Industry; New York (state, US)
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      Shapiro, Benson P., Stephen X. Doyle, and Wade Myers. "Interep National Radio Sales, Inc." Harvard Business School Case 999-011, April 1999. (Revised September 2000.)
      • April 1999
      • Case

      Steve Perlman and WebTV (B)

      By: James K. Sebenius and Ron Fortgang
      The dynamics of a linked series of internal and external negotiations involved in launching, growing, and selling a high-tech, Internet start-up are explored. Steve Perlman unfurled an impressive new technology, recruited a top technical and management team, secured... View Details
      Keywords: Entrepreneurship; Business Startups; Agreements and Arrangements; Negotiation Process; Value Creation; Alliances; Technological Innovation; Business Exit or Shutdown; Television Entertainment; Media and Broadcasting Industry
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      Sebenius, James K., and Ron Fortgang. "Steve Perlman and WebTV (B)." Harvard Business School Case 899-271, April 1999.
      • December 1998 (Revised May 2003)
      • Case

      Vivendi (A): Revitalizing a French Conglomerate

      By: Cynthia A. Montgomery and John M. Turner
      Examines corporate strategy for a diversified firm in the French business context. Issues include corporate governance, vision, and the management of unrelated diversification. After the company's first loss ever, the Vivendi board elected a new chairman who completed... View Details
      Keywords: Business Conglomerates; Technological Innovation; Business or Company Management; Goals and Objectives; Growth and Development Strategy; Competitive Strategy; Corporate Strategy; Diversification; Media and Broadcasting Industry; Media and Broadcasting Industry; France
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      Montgomery, Cynthia A., and John M. Turner. "Vivendi (A): Revitalizing a French Conglomerate." Harvard Business School Case 799-019, December 1998. (Revised May 2003.)
      • November 1998 (Revised August 1999)
      • Case

      Mickey Maurer: IBJ Corp. and MyStar Communications

      By: Paul W. Marshall and Jeremy Dann
      Mickey Maurer is a successful entrepreneur who retired in the late 1980s and then reentered the business world with the purchase of two media companies. In the radio industry he faces competition from large national players. In his publishing enterprise, Maurer... View Details
      Keywords: Motivation and Incentives; Competition; Business Growth and Maturation; Entrepreneurship; Management Teams; Media and Broadcasting Industry
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      Marshall, Paul W., and Jeremy Dann. "Mickey Maurer: IBJ Corp. and MyStar Communications." Harvard Business School Case 899-106, November 1998. (Revised August 1999.)
      • October 1998
      • Case

      Star TV in India--1998

      By: Tarun Khanna, Geetu S Karnani and Tanya Z Haider
      Keywords: Television Entertainment; Media and Broadcasting Industry; India
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      Khanna, Tarun, Geetu S Karnani, and Tanya Z Haider. "Star TV in India--1998." Harvard Business School Case 799-049, October 1998.
      • 1998
      • Working Paper

      The U.S. Cable Television Industry, 1948-1995: Managerial Capitalism in Eclipse

      By: Thomas R. Eisenmann
      Keywords: Management Systems; Television Entertainment; Media and Broadcasting Industry; United States
      Citation
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      Eisenmann, Thomas R. "The U.S. Cable Television Industry, 1948-1995: Managerial Capitalism in Eclipse." Harvard Business School Working Paper, No. 99-050, October 1998.
      • 1998
      • Working Paper

      Diversification and Risk Taking in the U.S. Cable Television Industry

      By: Thomas R. Eisenmann
      Keywords: Risk Management; Diversification; Television Entertainment; Media and Broadcasting Industry; United States
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      Eisenmann, Thomas R. "Diversification and Risk Taking in the U.S. Cable Television Industry." Harvard Business School Working Paper, No. 99-003, July 1998.
      • 1998
      • Working Paper

      Organizational Form and Risk Taking in the U.S. Cable Television Industry

      By: Thomas R. Eisenmann
      Keywords: Risk Management; Organizational Design; Television Entertainment; Media and Broadcasting Industry; United States
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      Eisenmann, Thomas R. "Organizational Form and Risk Taking in the U.S. Cable Television Industry." Harvard Business School Working Paper, No. 99-004, July 1998.
      • 1998
      • Working Paper

      Governance and Risk Taking in the U.S. Cable Television Industry

      By: Thomas R. Eisenmann
      Keywords: Governance; Risk Management; Television Entertainment; Media and Broadcasting Industry; United States
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      Eisenmann, Thomas R. "Governance and Risk Taking in the U.S. Cable Television Industry." Harvard Business School Working Paper, No. 98-111, June 1998.
      • April 1998 (Revised February 2001)
      • Case

      CBS Evening News

      By: Jeffrey F. Rayport
      The CBS Evening News looks for options for growth of the franchise. This case discusses CBS's main competitors and their positioning in the evening news market, as well as the history and operations of the CBS Evening News. View Details
      Keywords: Customer Relationship Management; Competition; Business Growth and Maturation; Media; Media and Broadcasting Industry; United States
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      Rayport, Jeffrey F., Dickson Louie, Michelle Toth, and Carrie Ardito. "CBS Evening News." Harvard Business School Case 898-086, April 1998. (Revised February 2001.)
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