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      • 2002
      • Book

      Introduction to e-Commerce

      By: Jeffrey F. Rayport and Bernard J. Jaworski
      Keywords: Marketing, Technology, Digital, Services, And Strategy; Strategy; Internet and the Web; Service Delivery; Marketing
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      Rayport, Jeffrey F., and Bernard J. Jaworski. Introduction to e-Commerce. Boston, MA: McGraw-Hill/Irwin marketspaceU, 2002.
      • May 2002 (Revised May 2003)
      • Exercise

      Endeca Negotiation, The: Charlie Yie

      By: G. Felda Hardymon, Josh Lerner and Ann Leamon
      Students play the role of Charlie Yie, a venture capitalist considering an investment in a venture-backed enterprise software company. In the challenging financing climate of the Fall of 2001, he is trying to decide what terms to offer the company as an outside... View Details
      Keywords: Negotiation Process; Negotiation Offer; Management Teams; Venture Capital; Valuation; Software; Web Services Industry; Web Services Industry
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      Hardymon, G. Felda, Josh Lerner, and Ann Leamon. "Endeca Negotiation, The: Charlie Yie." Harvard Business School Exercise 802-214, May 2002. (Revised May 2003.)
      • May 2002 (Revised May 2003)
      • Exercise

      Endeca Negotiation, The: Hardy Smith

      By: G. Felda Hardymon, Josh Lerner and Ann Leamon
      Students play the role of Hardy Smith, one of the founding investors of a venture-backed enterprise software company. In the challenging financing climate of the fall of 2001, he is trying to decide what terms to offer the company as an insider-funded C-round. Presents... View Details
      Keywords: Negotiation Process; Negotiation Offer; Management Teams; Venture Capital; Valuation; Software; Web Services Industry; Web Services Industry
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      Hardymon, G. Felda, Josh Lerner, and Ann Leamon. "Endeca Negotiation, The: Hardy Smith." Harvard Business School Exercise 802-213, May 2002. (Revised May 2003.)
      • May 2002 (Revised May 2003)
      • Exercise

      Endeca Negotiation, The: Steve Papa

      By: G. Felda Hardymon, Josh Lerner and Ann Leamon
      Students play the role of Steve Papa, the CEO and founder of a venture-backed enterprise software company. In the challenging financing climate of the fall of 2001, he knows that two different groups are about to submit term sheets for his company's C-round. He is... View Details
      Keywords: Negotiation Process; Negotiation Offer; Management Teams; Venture Capital; Valuation; Software; Web Services Industry; Web Services Industry
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      Hardymon, G. Felda, Josh Lerner, and Ann Leamon. "Endeca Negotiation, The: Steve Papa." Harvard Business School Exercise 802-212, May 2002. (Revised May 2003.)
      • April 2002 (Revised March 2008)
      • Teaching Note

      eBay: The Customer Marketplace (A) and Combating Fraud (B) (TN)

      By: Frances X. Frei
      Teaching Note for (9-602-071) and (9-602-152). View Details
      Keywords: Web Services Industry
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      Frei, Frances X. "eBay: The Customer Marketplace (A) and Combating Fraud (B) (TN)." Harvard Business School Teaching Note 602-126, April 2002. (Revised March 2008.)
      • April 2002 (Revised July 2002)
      • Case

      eBay (B): Combating Fraud

      By: Frances X. Frei and Hanna Rodriguez-Farrar
      Supplements the (A) case. View Details
      Keywords: Crime and Corruption; Management; Web Services Industry
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      Frei, Frances X., and Hanna Rodriguez-Farrar. "eBay (B): Combating Fraud ." Harvard Business School Case 602-152, April 2002. (Revised July 2002.)
      • April 2002 (Revised April 2002)
      • Teaching Note

      A Note on Organizational Design at Yahoo! TN

      By: Alan D. MacCormack
      Teaching Note for (9-602-112). Includes color exhibits. View Details
      Keywords: Organizational Design; Web Services Industry
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      MacCormack, Alan D. "A Note on Organizational Design at Yahoo! TN." Harvard Business School Teaching Note 602-151, April 2002. (Revised April 2002.)
      • March 2002
      • Case

      AOL, Cisco, Yahoo!: Building the Internet Commons

      By: James E. Austin
      Since the spring of 2001, AOL, Cisco, and Yahoo! had collaborated on ways to improve the effectiveness of using the Internet to benefit society. Each company considered itself strongly committed to philanthropy, making significant charitable donations, and fostering a... View Details
      Keywords: Internet and the Web; Philanthropy and Charitable Giving; Business and Community Relations; Web Services Industry; Web Services Industry
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      Austin, James E. "AOL, Cisco, Yahoo!: Building the Internet Commons." Harvard Business School Case 302-088, March 2002.
      • March 2002 (Revised August 2002)
      • Case

      Microsoft.NET

      By: Alan D. MacCormack and Kerry Herman
      Set in the summer of 2000, following the unveiling of Microsoft's .NET initiative to the public. Three of the key figures in .NET's development are considering the next steps they would have to take to keep the initiative moving forward. Specifically, the challenges... View Details
      Keywords: Applications and Software; Growth and Development Strategy; Change Management; Talent and Talent Management; Policy; Business Model; Web Services Industry; Web Services Industry
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      MacCormack, Alan D., and Kerry Herman. "Microsoft.NET." Harvard Business School Case 602-086, March 2002. (Revised August 2002.)
      • February 2002 (Revised April 2002)
      • Case

      Chengwei Ventures and the hdt* Investment

      By: G. Felda Hardymon, Josh Lerner and Ann Leamon
      Bo Feng, cofounder and principal in Chengwei Ventures, one of the first sovereign venture capital firms in China, is trying to decide on the proper business model for hdt, the product of a merger between two portfolio companies. This case discusses the best way for the... View Details
      Keywords: Venture Capital; Mergers and Acquisitions; Customer Relationship Management; Sovereign Finance; Management Analysis, Tools, and Techniques; Entrepreneurship; Internet and the Web; Applications and Software; Markets; Business Model; Financial Services Industry; China
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      Hardymon, G. Felda, Josh Lerner, and Ann Leamon. "Chengwei Ventures and the hdt* Investment." Harvard Business School Case 802-089, February 2002. (Revised April 2002.)
      • January 2002 (Revised June 2002)
      • Background Note

      The Rise and Decline of e-Consulting

      By: Ashish Nanda and M. Julia Prats
      E-consulting began as a specialized consulting service in the late 1990s. In January 2000, more than 100 firms were characterized as e-consultants. By December 2001, more than 50% of these firms had disappeared. This case tracks the rapid rise and sharp decline of... View Details
      Keywords: Internet and the Web; Market Participation; Consulting Industry
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      Nanda, Ashish, and M. Julia Prats. "The Rise and Decline of e-Consulting." Harvard Business School Background Note 902-175, January 2002. (Revised June 2002.)
      • January 2002
      • Case

      Lycos (A): The Tripod Decision

      By: Giovanni M. Gavetti, Jan W. Rivkin and Elizabeth Johnson
      The Internet portal Lycos has acquired Tripod, a provider of home-page-building tools, and now must decide how to integrate the acquisition. View Details
      Keywords: Integration; Organizational Structure; Situation or Environment; Mergers and Acquisitions; Internet and the Web; Decision Choices and Conditions; Web Services Industry
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      Gavetti, Giovanni M., Jan W. Rivkin, and Elizabeth Johnson. "Lycos (A): The Tripod Decision." Harvard Business School Case 702-435, January 2002.
      • December 2001
      • Case

      Cisco China

      By: F. Warren McFarlan, Guoqing Chen and David Kiron
      Designed to show how Cisco has taken its U.S.-based infrastructure and applied it to China. It is stunning in its impact as one notes how so much of what is being done in the United States in terms of the intranet has been transferred to China. View Details
      Keywords: Internet and the Web; Web Services Industry; Web Services Industry; China; United States
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      McFarlan, F. Warren, Guoqing Chen, and David Kiron. "Cisco China." Harvard Business School Case 302-069, December 2001.
      • December 2001 (Revised June 2002)
      • Case

      Shenzhen Stock Exchange

      By: F. Warren McFarlan, Guoqing Chen, David Kiron and Iris T. Li
      The second largest stock exchange in China, shows a surprising sophistication. This case describes the company's growth and underlying technology. View Details
      Keywords: Networks; Internet and the Web; Business Growth and Maturation; Infrastructure; Financial Services Industry; China
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      McFarlan, F. Warren, Guoqing Chen, David Kiron, and Iris T. Li. "Shenzhen Stock Exchange." Harvard Business School Case 302-070, December 2001. (Revised June 2002.)
      • November 2001
      • Case

      Women.com (B)

      By: Myra M. Hart and Susan Saltrick
      Supplements the (A) case. View Details
      Keywords: Web Services Industry
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      Hart, Myra M., and Susan Saltrick. "Women.com (B)." Harvard Business School Case 802-109, November 2001.
      • October 2001 (Revised February 2002)
      • Case

      Nasdaq Japan: E-Merging Markets

      By: Lynda M. Applegate and Kristin M. Kohler
      Describes the design and launch of Nasdaq Japan. Addresses issues concerning the design of electronic markets, the impact of information technology on market structures and relationships, the launch of new ventures by established firms, and the cultural issues that... View Details
      Keywords: Entrepreneurship; Financial Markets; Technological Innovation; Management; Industry Structures; Competitive Strategy; Information Technology; Internet and the Web; Financial Services Industry; Financial Services Industry; Japan
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      Applegate, Lynda M., and Kristin M. Kohler. "Nasdaq Japan: E-Merging Markets." Harvard Business School Case 802-056, October 2001. (Revised February 2002.)
      • September 2001
      • Case

      Charitableway

      By: James E. Austin and Elizabeth Kind
      In early 2001, Charitableway, an ePhilanthropy application service provider that enabled the collection of charitable donations online; faced major strategic decisions relating to its alliance with United Way of America to foster workplace giving online. One of the... View Details
      Keywords: Internet and the Web; Philanthropy and Charitable Giving
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      Austin, James E., and Elizabeth Kind. "Charitableway." Harvard Business School Case 302-003, September 2001.
      • September 2001
      • Teaching Note

      adM@rt (A) and (B)TN

      By: F. Warren McFarlan
      Teaching Note for (9-301-046) and (9-301-083). View Details
      Keywords: Web Services Industry; Web Services Industry; Hong Kong
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      McFarlan, F. Warren. "adM@rt (A) and (B)TN." Harvard Business School Teaching Note 302-028, September 2001.
      • August 2001 (Revised September 2005)
      • Case

      eBay (A): The Customer Marketplace

      By: Frances X. Frei and Hanna Rodriguez-Farrar
      eBay, the popular Internet-based consumer-to-consumer marketplace, has recently become attractive to corporate customers. According to a vocal subset of eBay customers, the company has lost its way and is set to forsake its traditional business. Told from the... View Details
      Keywords: Customers; Multi-Sided Platforms; Problems and Challenges; Opportunities; Trust; Internet; Web Services Industry
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      Frei, Frances X., and Hanna Rodriguez-Farrar. "eBay (A): The Customer Marketplace." Harvard Business School Case 602-071, August 2001. (Revised September 2005.)
      • August 2001 (Revised April 2002)
      • Case

      Strategic Capital Management, LLC (A)

      By: Mark L. Mitchell, Erik Stafford and Todd Pulvino
      Strategic Capital Management, LLC, is a hedge fund that is planning to make financial investments in Creative Computers and Ubid. Creative Computers recently sold approximately 20% of its Internet auction subsidiary, Ubid, to the public at $15 per share. Ubid's stock... View Details
      Keywords: Risk and Uncertainty; Business Subsidiaries; Internet and the Web; Investment Funds; Price; Performance Efficiency; Capital Markets; Auctions; Investment Return; Equity; Planning; Financial Services Industry
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      Mitchell, Mark L., Erik Stafford, and Todd Pulvino. "Strategic Capital Management, LLC (A)." Harvard Business School Case 202-024, August 2001. (Revised April 2002.)
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