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Publications
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(1,163)
- Faculty Publications (276)
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- June 1998 (Revised August 2001)
- Case
Wells Fargo Online Financial Services (A)
By: Robert S. Kaplan and Nicole Tempest
Wells Fargo, the industry leader in electronic banking, has implemented a Balanced Scorecard in its online financial services group (OFS) to track and measure performance. The OFS group develops and supports services that allow existing and future banking customers to... View Details
- April 1998 (Revised March 1999)
- Case
Apple Computer 1998
By: David B. Yoffie
Updates Apple Computer--1992. View Details
Keywords: Computer Industry
- March 1998 (Revised February 2001)
- Case
PlanetAll
PlanetAll is a Web-based contact manager that automatically updates users' contact information. In early 1998, the young company must decide whether to compete with large Web sites and become a destination site or to become an enabling technology for other contact... View Details
- January 1998 (Revised July 2019)
- Case
Cafes Monte Bianco: Building a Profit Plan
By: Robert L. Simons and Antonio Davila
Alert: This case has been revised since its original publication; all amounts have been converted to euros and the dates have been updated to 2020. If you’ve taught with this case in the past, please note that changes may affect teaching plans and classroom use. Using... View Details
- March 1997 (Revised April 2001)
- Supplement
Microsoft in the People's Republic of China: 1998 Update
By: Tarun Khanna and Danielle J. Melito
Provides an update to Microsoft in the People's Republic of China--1993. View Details
- February 1997 (Revised September 1997)
- Case
Apple Computer--1997
By: David B. Yoffie
Updates Apple Computer--1992. View Details
Keywords: Computer Industry
- October 1996 (Revised May 1997)
- Case
Reconstruction of Zambia, Supplement--1997
By: Richard H.K. Vietor and Eilene Zimmerman
Updates the case. Designed as an in-class handout. View Details
- May 1996 (Revised September 1997)
- Supplement
China (A): Supplement
By: Richard H.K. Vietor and Eilene Zimmerman
Updates China (A): The Great Awakening. To be handed out in class following discussion of the case. View Details
- April 1996 (Revised June 1997)
- Supplement
Walt Disney Company, The, 1995
By: David J. Collis and Jennifer Montana
Updates Walt Disney Co.--1994: A Tumultuous Year. View Details
Keywords: United States
- February 1996 (Revised December 1996)
- Supplement
Apple Computer 1996
By: David B. Yoffie
Updates Apple Computer--1992. View Details
Keywords: Computer Industry
- September 1995 (Revised November 2005)
- Teaching Note
Microsoft in the People's Republic of China, 1993 & 2005 Update (TN)
By: Tarun Khanna
Teaching Note for (9-795-115) and (9-797-107). View Details
- June 1995
- Supplement
Dow Corning and the Breast Implant Controversy (B)
By: Willis M. Emmons III, Monica Brand and Greg Keller
Provides an update to the (A) case. View Details
- April 1995
- Supplement
Japan 1995: Return to High Performance?
By: George C. Lodge and Marie Bell
Provides an update to Japan Confronts an Interdependent World. View Details
- April 1995 (Revised March 1998)
- Case
Disposable Diaper Industry in 1994, The
By: Stephen P. Bradley and Takia Mahmood
Updates the developments in the disposable diaper industry from 1984 to 1994. The key issue is Procter & Gamble's response to the continuing erosion of market share. View Details
- January 1995 (Revised March 1995)
- Supplement
Apple Computer 1995 (A)
By: David B. Yoffie and Takia Mahmood
Updates Apple Computer--1992. Summarizes the key strategic actions from 1992 to 1995 regarding PCs, the PowerMac, multimedia, OS licensing, and alliances with IBM. View Details
- January 1995 (Revised February 1995)
- Supplement
Apple Computer 1995 (B): Competitor Updates
By: David B. Yoffie and Takia Mahmood
Updates Apple Computer--1992. Summarizes the key strategic actions of Compaq, Intel, and Microsoft. View Details
- June 1994 (Revised March 1995)
- Supplement
Swissair's Alliances (B)--1991-94
By: David B. Yoffie
Updates the company's progress in increasing cooperation with its partners in the European Quality Alliance and Global Excellence Alliance. A rewritten version of an earlier supplement. View Details
- June 1994
- Supplement
Collision Course in Commercial Aircraft: Boeing-Airbus-McDonnell Douglas--1991 (B)
By: David B. Yoffie
Updates the (A) case. View Details
- April 1994
- Supplement
Disposable Diaper Industry in 1984
By: Stephen P. Bradley and Pankaj Ghemawat
Updates the Disposable Diaper Industry in 1974. Intended as an in-class handout. View Details