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  • All HBS Web  (300)
    • People  (4)
    • News  (65)
    • Research  (200)
    • Events  (1)
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← Page 12 of 300 Results →
  • October 1981 (Revised August 2010)
  • Case

Quabbin Cablevision Company

By: Henry B. Reiling
Several entrepreneurs are considering the purchase of an existing cable TV business with the financial assistance of several investors. They must decide whether to establish the company as a partnership or a corporation, and how to capitalize the company for an optimal... View Details
Keywords: Mergers and Acquisitions; Business Organization; Television Entertainment; Entrepreneurship; Capital Structure; Taxation; Telecommunications Industry; Massachusetts
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Reiling, Henry B. "Quabbin Cablevision Company." Harvard Business School Case 282-003, October 1981. (Revised August 2010.)
  • February 1999 (Revised August 2004)
  • Case

I Lost My Volvo in New Haven: Tennis Event Sponsorship

By: Stephen A. Greyser, Brian R. Harris and Mitchell Truwit
Focuses on event management and sponsorship from the perspective of the event owner (rather than that of the sponsorship company). Describes in depth the search by one of the tennis tournaments on the professional circuit for a principal sponsor. Detailed economics of... View Details
Keywords: Marketing Communications; Decision Choices and Conditions; Management; Product Positioning; Television Entertainment; Sports; Partners and Partnerships; Sports Industry
Citation
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Greyser, Stephen A., Brian R. Harris, and Mitchell Truwit. "I Lost My Volvo in New Haven: Tennis Event Sponsorship." Harvard Business School Case 599-037, February 1999. (Revised August 2004.)

    Lew R. Wasserman

    When Wasserman joined MCA, it was a talent agency, and he rose to the rank of president by attracting and being a strong advocate for a growing list of clients. Seeing the potential of the television industry, however, Wasserman set MCA... View Details
    Keywords: Entertainment & Broadcast Media
    • 01 Mar 2015
    • News

    In My Humble Opinion: Leonard Dick (MBA 1990)

    An Emmy Award–winning television writer, Leonard Dick (MBA 1990) started out by taking a sitcom writing class at the UCLA Extension School while working as a senior business planner at Walt Disney Studios. Now an executive producer for... View Details
    Keywords: Julia Hanna; Arts, Entertainment
    • 01 Jun 2000
    • News

    Priceline's Jay Walker: The Future is Wow

    Walker, who was invited by the student-led High Tech and New Media Club to speak at the School in March, equated the changes brought about by the Internet with the transformational effect the automobile, the telephone, and television have... View Details

      Leonard H. Goldenson

      As head of the merged American Broadcasting Company and Paramount Pictures, Goldenson became known as the man who “wed television to the movies.” Goldenson was able to convince Disney Studios and Warner Brothers to produce TV shows for... View Details
      Keywords: Entertainment & Broadcast Media
      • Profile

      Brian T. Bedol

      industry has different characteristics. In the entertainment business there are a lot more entrepreneurs who aren’t called entrepreneurs. These are the television and film producers. They are called... View Details
      • 30 Sep 2022
      • Blog Post

      Latina Women in Leadership: Jacqueline Burgos (MBA 2014)

      Entertainment to better represent and target US Latinos. The data was powerful – Latinos were the fastest growing ethnic group in the United States and not well represented in English language media. To make this industry change, I needed... View Details
      • 01 Sep 2005
      • News

      Change Channel

      background as an example of the diversity of the gay experience in America. “Advertisers and cable servers seem to understand that this is one of the last great underserved market segments,” Graden noted. “If you’re gay or lesbian, you have seen yourself represented on... View Details
      Keywords: Arts, Entertainment
      • 02 Sep 2016
      • Op-Ed

      The Twitter Election

      7,772, and he widens his lead on retweets. Trump has been tweeting more energetically, but Clinton is way more efficient in number of tweeters per tweet.As she did in 2008, Clinton is relying more heavily on traditional media with over $100 million spent so far on... View Details
      Keywords: by John Quelch and Thales Teixeira

        Desiderio A. Arnaz

        In 1951, Desi Arnaz and Lucille Ball first telecasted their situation comedy - “I Love Lucy,” which was an overnight sensation. Desilu Productions literally created the phenomenon of reruns. Selling the rerun rights of “I Love Lucy” to CBS, Arnaz purchased RKO studios.... View Details
        Keywords: Entertainment & Broadcast Media
        • 01 Sep 2003
        • News

        Good for Laughs

        made his stage debut about four years ago and now appears once or twice a week, sometimes as a headliner. (And you might have caught him on television as well, most recently on CNBC’s Power Lunch in July.) So does all that make him a... View Details
        Keywords: Arts, Entertainment

          Adolph Zukor

          these investments, produced dozens of highly successful films. In 1949, Paramount was forced to divest itself of the theatre chain business, but an undaunted Zukor moved on to his next challenge, capitalizing on the growing television... View Details
          Keywords: Entertainment & Broadcast Media

            Thomas S. Murphy

            At the age of 29, Murphy took control of a nearly bankrupt television station in Albany, NY, that would become a launching point for a media empire worth over $5 billion. Through successfully acquiring and integrating over 30 media... View Details
            Keywords: Entertainment & Broadcast Media
            • 01 Jun 2015
            • News

            Screen Grab

            veteran of the company. “It’s a matter of thinking about how to take all of this wonderful entertainment and news programming and make it available to different consumers at different price points. That’s an endlessly challenging puzzle.... View Details
            Keywords: Julia Hanna; HBO; Netflix; Hulu; Vimeo; YouTube; Arts, Entertainment; Arts, Entertainment; Arts, Entertainment
            • 01 Feb 1998
            • News

            Running Up the Score

            industry as another catalyst was gathering critical mass: the dynamic pairing of television and sports. Neil R. Austrian (MBA '68), president of the National Football League, explains: "The 1958 Colts-Giants overtime game was the NFL's... View Details
            Keywords: Garry Emmons
            • 22 Oct 2018
            • News

            Capital Murder

            actually made me better at my “day job,” so to speak. Working in the entertainment industry, we’re interacting all the time with actors, writers, producers, and directors. I wouldn’t put myself in the same league, but having a small taste... View Details
            Keywords: Julia Hanna
            • Profile

            Jackie Burgos

            desire to see more diverse characters and story lines on Television. At HBS, the Career Services office has been especially supportive of Jackie’s ambition to further continue her success in the Media and Entertainment industry. “I use... View Details
            • 03 Mar 2008
            • Research & Ideas

            Marketing Your Way Through a Recession

            furnishings and home entertainment will hold up well, as uncertainty prompts us to stay at home but also stay connected with family and friends. Now may be the time to drop your weaker distributors and upgrade your sales force. 3.... View Details
            Keywords: by John Quelch
            • 01 Sep 2003
            • News

            These Are the Good Old Days

            highest-ranking woman in the AOL Time Warner organization — oversees more than 130 popular magazines, including the company’s high-circulation weeklies Time, Sports Illustrated, People, and Entertainment Weekly, along with well-known... View Details
            Keywords: Susan Young; Colleges, Universities, and Professional Schools; Educational Services
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