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Show Results For
- All HBS Web
(371)
- People (1)
- News (145)
- Research (151)
- Events (1)
- Multimedia (5)
- Faculty Publications (71)
- 01 Jun 1998
- News
Mark Tatum
baseball at Cornell, he is passionate about sports. (One of his fondest memories, in fact, is of the day his high school team took the New York City public school championship at Yankee Stadium.) Tatum got his first taste of combining his... View Details
Keywords: Susan Young; photograph by Webb Chappell
- 08 Oct 2013
- News
The Green Giant
Gillette prior to attending HBS, and is known for bringing a business-centric focus to the conservation movement. He credits a taste for entrepreneurship developed in b-school and a bit of luck for his change in career paths. In the late... View Details
- 12 Jun 2018
- First Look
New Research and Ideas, June 12, 2018
https://www.hbs.edu/faculty/Pages/item.aspx?num=52111 Learning to Become a Taste Expert By: Latour, Kathryn A., and John A. Deighton Abstract—Evidence suggests that consumers seek to become more expert about hedonic products to enhance... View Details
Keywords: Dina Gerdeman
- Profile
Nathalie du Preez
views with others, it sharpens your emotional intelligence — you become more astute. As a leader, you have to take into account different perspectives. HBS courses give you a taste of what you'll face when you graduate." As an... View Details
- 01 Sep 2012
- News
Hierarchy's Last Stand
rewards without having to wait might well herald an end to this situation. The bad news for status-seekers: People hungry for power might have to eat crow. Or at least develop a taste for humility. The good news: Leaders who are willing... View Details
- 05 Feb 2009
- Research & Ideas
In Praise of Marketing
most countries, there are strong local brands reflecting local tastes that coexist alongside global brands.” Marketing by producers to consumers is as old as the bazaar. But modern marketing is more than just selling. It involves the... View Details
- 01 Feb 1999
- News
All in the Family
a Business—Earl Graves & Black Enterprise A Taste of Tradition—Kenzaburo Mogi & Kikkoman READ MORE Moving Mountains—Kathy Barco & Barco-Duval Engineering Minding Families' Business—Philippe de Gaspé Beaubien & the Institute for Family... View Details
Keywords: Marguerite Rigoglioso
- 27 May 2021
- News
History’s Future
oil, a plant extract used in cosmetics. “Our community agenda is starting to show some promise,” AlMadani says. “But there’s a long journey [ahead] for us to do what we should do for the community.” Building a tourism sector from scratch will, itself, be a long... View Details
- 01 Apr 1997
- News
The Businesslike Gourmet: Karen Page on America's Foodservice Industry
salt to impart flavor to food despite grassroots demand for reductions in additives, fat, and salt. In our book Culinary Artistry, we have an extensive list of healthy ingredients that, when combined, enhance taste through flavor... View Details
- 01 Feb 1999
- News
Newman's Own Brand of Charity
profits would have to go to charity. "To make money off that would be so tacky," he noted. From the outset, Newman eschewed costly market research and ignored industry wisdom that new product launches initially lose substantial sums of money. Relying on informal View Details
- 07 Oct 2024
- News
On the Move: Nikos Bartzoulianos (MBA 2008)
doing laundry. There’s an obligation to do all these things in a more sustainable way. To put it differently, this is not a company that sells appliances; but rather a business of living better by making clothes last longer and food taste... View Details
- 21 Apr 2003
- Research & Ideas
Will American Brands Be a Casualty of War?
upper Amazon, they brought people a taste of America, along with the promise of freedom and prosperity. The end of the Cold War signaled victory for Brand America. As closed economies opened up to foreign trade and investment, Brand... View Details
Keywords: by Sean Silverthorne
- 26 Jun 2018
- First Look
New Research and Ideas, June 26, 2018
their organizational structures. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=54625 forthcoming Journal of Consumer Research Learning to Become a Taste Expert By: Deighton, John A., and Kathryn A. Latour... View Details
Keywords: Dina Gerdeman
- 01 Sep 2017
- News
A Jolt for the African Coffee Industry
to sit down, work, use Wi-Fi.” He unabashedly cites a “Starbucks-like feel” as the objective, although some essential parts of that experience may take even longer to develop than a taste for coffee. It’s unusual in Nigeria to offer only... View Details
- 16 Jun 2020
- Blog Post
Delivering Solutions During a Crisis: an Interview with Hans Kristian Furuseth
0-120 employees across nine countries in only six months. This experience in the beauty sector translated well to the needs of Zalando, an e-commerce beauty and fashion company, that later brought Furuseth on as Head of UK and Head of Nordics. It was at Zalando that... View Details
- 01 Jun 2014
- News
Chili recipes
barely ajar and cook, stirring occasionally until meat is completely tender, 2 1/2 to 3 hours. Alternatively, stew can be cooked in a 200° to 250°F oven with the lid of the Dutch oven slightly ajar. Season liquid to taste with salt and... View Details
- 01 Jun 2000
- News
Debbie Cohen Scales Her Mountain
includes practical tips, inspirational support, and medical insights. On the practical side, Cohen discusses how to find the right wig, get rid of the bad taste of chemotherapy, and ease the pain of mouth sores. At a more emotional level,... View Details
Keywords: Morgan Baker
- 30 Jan 2006
- HBS Case
The Case of the Mystery Writer’s Brand
tastes. People don't want to be fed a menu of books based on their past selections.—John Deighton One question the case poses is whether Patterson could use the sort of individualized information gathered by book clubs about readers' View Details
- 02 Jan 2014
- Blog Post
Preparing for a career in investment banking
learned to navigate. To be honest, I was quite sure that I wanted to try out investment banking in New York. My last year at my old job in corporate M&A gave me a taste of investment banking and I was intrigued. However, I had many... View Details
- 26 Jul 2017
- Blog Post
“Uncertainty Makes It More Interesting.”
in-store. After just two weeks on-site, Felipe already appreciates the depth of his internship experience. “I enjoy being in a small firm where I’m involved in everything,” he says. “I’m part of the ‘sensory’ group that tastes foods,... View Details
Keywords: Consumer Products / Retail