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Show Results For
- All HBS Web
(522)
- News (219)
- Research (236)
- Events (4)
- Multimedia (8)
- Faculty Publications (111)
- Web
U.S. Steel | Baker Library | Bloomberg Center | Harvard Business School
the Corporate Image Gary Works Photograph Album Resources Research Links Films & TV Bibliography From the Director Site Credits Special Collections Search Exhibition Introduction The Founding of U.S. Steel and the Power of Public Opinion... View Details
- 11 Mar 2019
- Research & Ideas
Branding Sells Cereal, Handbags, and Vacations. Can It Sell a Country?
overcome decades of TV footage of soldiers and tanks that linger in the mind. To Harvard Business School marketing professor Elie Ofek, it’s more proof that influencing long-held perceptions about a region requires more strategic... View Details
- Web
Documenting the Wartime Effort | Baker Library | Bloomberg Center | Harvard Business School
the Corporate Image Gary Works Photograph Album Resources Research Links Films & TV Bibliography From the Director Site Credits Special Collections Search Exhibition Introduction The Founding of U.S. Steel and the Power of Public Opinion... View Details
- 01 Dec 2019
- News
Remix
with a napping cat affixed to her side and an iced coffee sweating in one hand. On the other, she is counting out the projects that are currently occupying her time and headspace, all endeavors that she’ll launch from this new home base: There’s a book proposal in the... View Details
- 16 Mar 2009
- Research & Ideas
When the Internet Runs Out of IP Addresses
from the various other standards transitions we've faced before. For example, the digital TV transition benefited from a strong central authority, the U.S. government, that could order transition on a particular date certain. Not so here,... View Details
- 12 Oct 2022
- Blog Post
11 Stories from HBS PRIDE for National Coming Out Day
same queer community, including me, is excited to welcome you into our loving, vibrant, global family. Huhe (Jack) Yan (he/him/his), Class of 2024 I came out in a moment of spontaneity on the last New Year’s Eve before turning 18. My family were gathered around the... View Details
- Portrait Project
Sonakshi Bose
classmates had abandoned me during a game of hide-and-seek, hoping I would get lost. They succeeded. As I breathlessly ran back, with my new vow of meanness in mind, I marched up to the bullies and said – nothing. The TV was on, and the... View Details
- Web
The Intersection of Public Relations and Photography | Baker Library | Bloomberg Center | Harvard Business School
the Corporate Image Gary Works Photograph Album Resources Research Links Films & TV Bibliography From the Director Site Credits Special Collections Search Exhibition Introduction The Founding of U.S. Steel and the Power of Public Opinion... View Details
- Profile
Nashae Roundtree
when you grew up? An actress! Many people thought I looked like Raven Symone when I was younger, so I planned to replace her on the Disney Channel TV Show "That's So Raven." What is your favorite childhood memory? Spending Sundays after... View Details
- 05 Sep 2014
- News
Keeping Education in Check
public and the government, it was considered an after-school activity for privileged children. So he teamed up with David MacEnulty, president of the David MacEnulty Chess Foundation and inspiration for the 2005 TV film Knights of the... View Details
Keywords: Maureen Harmon
- 24 Oct 2019
- Blog Post
Harvard’s JD/MBA: Viroopa Volla (JD/MBA 2021) Answers Your Questions
first summer working for Star Maa and Bigg Boss Telugu 2, a popular reality TV show in India. She spent her second summer as a Restructuring and Special Situations associate at PJT Partners in New York. Viroopa hopes to pursue a career at... View Details
- 25 Jan 2024
- News
Alumni Gain Insights on Nigeria’s New Government; Taipei Alumni Host Faculty Guest
time, we hope to engage the committee by providing recommendations and feedback where necessary.” He adds that the event was extensively covered in Nigeria’s national press, including the two leading TV stations. “It was a timely... View Details
Keywords: Margie Kelley
- 25 Jan 2017
- HBS Case
How Should Advertisers Respond to Consumer Demand for Whiter Skin?
case, lighter-skinned women have been favored in India’s ads. Advertisements in the 1980s told stories of dark-skinned women unable to find husbands until they applied fairness creams. Later, skin lightening brand Fair & Lovely linked lighter skin with success,... View Details
- 25 Oct 2022
- Research & Ideas
Is Baseball Ready to Compete for the Next Generation of Fans?
New York Yankee slugger Aaron Judge, would surpass the $10.7 billion it reported in 2019—the last full season before pandemic interruptions. The league also signed new TV contracts with ESPN and TBS before this season, and next year will... View Details
- Profile
Bridgette Slater
I should add attorney to this list. What is your favorite childhood memory? Watching movies with my grandmother. She and I have a dream to one day visit Prince Edward Island in Canada together because we love the Anne of Green Gables movies (the 1985 View Details
- 16 Aug 2018
- News
Working with a Giver’s Spirit
re-investment has been the hallmark of his entire career. “When I applied to HBS, I was a TV reporter,” Ayala says. “I wanted to figure out how media can generate more profit and then therefore plow more money back into really useful... View Details
Keywords: Constantine von Hoffman
- Web
Charts & Statistics - Leadership
walks on the moon Color TV market grows Microchips expand possibilities in electronics industry Integrated circuit boards replace transistor technology First ATM installed Influence: Medium 70 1970 s 19 Beginning of biotech industry... View Details
- 01 Dec 2004
- News
Marquis Jet Takes Off
segued into high-net-worth individuals and corporations — now 90 percent of Marquis Jet’s clientele. And it reaped a bonanza of free exposure when NBC producers picked the company to appear last January on the second episode of The Apprentice, Donald Trump’s hit... View Details
- 22 Nov 2004
- Research & Ideas
Side Effects: The Case of Propecia
name of the drug and the problem it could correct, but would also have to include a list of major side effects. Trying to put side effects into context in a 30-second TV spot was next to impossible. "Reminder" ads could mention... View Details
- 05 Dec 2016
- Research & Ideas
How The 2016 Presidential Candidates Misled Us With Truthful Statements
Another example is a TV ad that Hillary Clinton’s campaign ran last December, which included the following claim: “In the last seven years, drug prices have doubled.” One of the main purposes of the ad was to highlight the need for... View Details
Keywords: by Dina Gerdeman