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Show Results For
- All HBS Web
(1,111)
- People (4)
- News (295)
- Research (560)
- Multimedia (2)
- Faculty Publications (117)
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- 13 Nov 2019
- Research & Ideas
Don't Turn Your Marketing Function Over to AI Just Yet
practice. “We propose to step back and ask how we can best integrate machine learning to solve previously untenable marketing problems facing real companies?” Combining man and machine A product of the 11th Triennial Invitational Choice... View Details
Keywords: by Kristen Senz
- 16 Feb 2010
- Research & Ideas
The Outside-In Approach to Customer Service
across merchandizing, store operations, and segment owners, senior leadership at Best Buy saw to it that the entire organization embraced an outside-in approach. Q: How long does this process generally take? And what are the benchmarks of... View Details
- 19 Oct 2022
- Op-Ed
Cofounder Courtship: How to Find the Right Mate—for Your Startup
many times your cofounding team will disagree on things—from product and hiring decisions to operating procedures and a fundraising strategy—and how you process these decisions together is fundamental to a healthy cofounding relationship.... View Details
Keywords: by Julia Austin
- 18 Jul 2011
- Research & Ideas
Looking in the Mirror: Questions Every Leader Must Ask
likely to under-achieve your potential." Do You Have A Succession-planning Process In Place? Kaplan stresses the importance of developing potential successors for key positions in your company-including your own-and creating a... View Details
Keywords: by Carmen Nobel
- 12 Oct 1999
- Research & Ideas
Porter’s Perspective: Competing in the Global Economy
clusters are most prevalent in advanced economies, you say that they're one of the essential steps for countries moving in that direction. How are clusters nurtured in emerging nations? A: Many developing countries have free-trade zones... View Details
Keywords: Re: Michael E. Porter
- 07 Nov 2012
- HBS Case
HBS Cases: Sir Alex Ferguson--Managing Manchester United
the players he developed—Ryan Giggs, David Beckham, Gary Neville, Paul Scholes—became true standouts in their generation, providing the club with a strong base on which to build. Managing this process well over a long period unavoidably... View Details
- 17 Mar 2015
- First Look
First Look: March 17
their strategy? How should Aegon Asset Management include the integration of EGS factors in its investment processes and engagement with portfolio companies? What should the next step be? Purchase this case:... View Details
Keywords: Sean Silverthorne
- 08 Sep 2014
- Research & Ideas
The Strategic Way To Hire a Sales Team
by relevant "experience," which is the most frequently used criterion by sales managers. In his new book, Aligning Strategy and Sales, Cespedes discusses why the gap is so common—and outlines effective steps to bridge it. This... View Details
Keywords: by Carmen Nobel
- 26 Oct 2022
- Research & Ideas
How Paid Promos Take the Shine Off YouTube Stars (and Tips for Better Influencer Marketing)
budget to influencer marketing. Overall, Zhang hopes the research will encourage marketers to “take a step back” when measuring success. They should look beyond easy clicks to consider influencer reputation as part of their advertising... View Details
- 27 Feb 2019
- Research & Ideas
The Hidden Cost of a Product Recall
steps could help most R&D-centric companies: Create recall recovery teams. A specialized group of managers with deep knowledge about a company’s products and the recall process might keep a company from... View Details
- 22 Sep 2009
- First Look
First Look: September 22
architecture and processes that characterize effective teams, begins by detailing the steps involved in designing a team, from diagnosing the complexity, interdependence, and objectives of the task to... View Details
Keywords: Martha Lagace
- 05 Jul 2006
- What Do You Think?
How Important Is “Executive Intelligence” for Leaders?
intelligence, IQ, personality, values, and experience A demonstration of executive intelligence must lie in the demonstrable ability to act and execute." Paul Jackson took us to the next step in commenting, "Once defined, how do... View Details
Keywords: by James Heskett
- 28 Apr 2015
- First Look
First Look: April 28
engaged in "status rationalization," emphasizing the benefits Japanese employees might obtain by learning English, and prevaricated on whether the change was temporary or durable, a process we call "status stability... View Details
Keywords: Sean Silverthorne
- 30 Oct 2012
- First Look
First Look: October 30
draft FY 2010 plans that together added up to firm-wide revenues of only $53 million, a growth rate of negative 10.2%. The preceding years of rapid growth had been successful but challenging, and a thorough review of the firm's culture, systems, structure, and View Details
Keywords: Sean Silverthorne
- 02 Mar 2010
- First Look
First Look: March 2
with these historical accounts. This paper, by examining the resource allocation process closely, identifies a specific set of circumstances in which intervention by top management is critical to a firm's ability to adopt new ways of... View Details
Keywords: Martha Lagace
- 12 Dec 2005
- Research & Ideas
Using the Law to Strategic Advantage
such as increasing student loans, to not only comply but also gain profitable business in the process. Michael Porter and others have described a similar process occurring with respect to environmental compliance. By practicing strategic... View Details
- 31 May 2011
- Research & Ideas
Japan Disaster Shakes Up Supply-Chain Strategies
suppliers in as many countries before it lands in the hands of the final assembler. "The sequential, multicountry production model is what dominates now, and it's a model where little bits of value get added here or there and it's hard to see country of origin. It... View Details
- 14 Jul 2020
- Research & Ideas
Restarting Under Uncertainty: Managerial Experiences from Around the World
pervasive uncertainty created by COVID-19 in other ways, for example nurturing the relationship with other firms in their networks or establishing new connections that could lead to new learnings. Other firms, and especially businesses located in weak institutional... View Details
- 18 Jun 2024
- Research & Ideas
Industrial Decarbonization: Confronting the Hard Challenges of Cement
Cities like Cairo; Chongqing, China; Delhi; and Kinshasa, Congo are experiencing population explosions accompanied by unprecedented demand for homes, offices, factories, and infrastructure. In the United States, the Biden Administration’s policy-driven infrastructure... View Details
- 21 Apr 2021
- Research & Ideas
The Pandemic Conversations That Leaders Need to Have Now
is far cheaper, better informed, and more trustworthy than outreach from a representative less attached to the company. Pay attention to, develop, and reward internal expertise. Such talent will naturally begin to surface as a result of the View Details