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  • All HBS Web  (1,111)
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    • News  (295)
    • Research  (560)
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Show Results For

  • All HBS Web  (1,111)
    • People  (4)
    • News  (295)
    • Research  (560)
    • Multimedia  (2)
  • Faculty Publications  (117)
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  • 13 Nov 2019
  • Research & Ideas

Don't Turn Your Marketing Function Over to AI Just Yet

practice. “We propose to step back and ask how we can best integrate machine learning to solve previously untenable marketing problems facing real companies?” Combining man and machine A product of the 11th Triennial Invitational Choice... View Details
Keywords: by Kristen Senz
  • 16 Feb 2010
  • Research & Ideas

The Outside-In Approach to Customer Service

across merchandizing, store operations, and segment owners, senior leadership at Best Buy saw to it that the entire organization embraced an outside-in approach. Q: How long does this process generally take? And what are the benchmarks of... View Details
Keywords: by Sarah Jane Gilbert; Consumer Products
  • 19 Oct 2022
  • Op-Ed

Cofounder Courtship: How to Find the Right Mate—for Your Startup

many times your cofounding team will disagree on things—from product and hiring decisions to operating procedures and a fundraising strategy—and how you process these decisions together is fundamental to a healthy cofounding relationship.... View Details
Keywords: by Julia Austin
  • 18 Jul 2011
  • Research & Ideas

Looking in the Mirror: Questions Every Leader Must Ask

likely to under-achieve your potential." Do You Have A Succession-planning Process In Place? Kaplan stresses the importance of developing potential successors for key positions in your company-including your own-and creating a... View Details
Keywords: by Carmen Nobel
  • 12 Oct 1999
  • Research & Ideas

Porter’s Perspective: Competing in the Global Economy

clusters are most prevalent in advanced economies, you say that they're one of the essential steps for countries moving in that direction. How are clusters nurtured in emerging nations? A: Many developing countries have free-trade zones... View Details
Keywords: Re: Michael E. Porter
  • 07 Nov 2012
  • HBS Case

HBS Cases: Sir Alex Ferguson--Managing Manchester United

the players he developed—Ryan Giggs, David Beckham, Gary Neville, Paul Scholes—became true standouts in their generation, providing the club with a strong base on which to build. Managing this process well over a long period unavoidably... View Details
Keywords: by Sean Silverthorne; Sports; Entertainment & Recreation
  • 17 Mar 2015
  • First Look

First Look: March 17

their strategy? How should Aegon Asset Management include the integration of EGS factors in its investment processes and engagement with portfolio companies? What should the next step be? Purchase this case:... View Details
Keywords: Sean Silverthorne
  • 08 Sep 2014
  • Research & Ideas

The Strategic Way To Hire a Sales Team

by relevant "experience," which is the most frequently used criterion by sales managers. In his new book, Aligning Strategy and Sales, Cespedes discusses why the gap is so common—and outlines effective steps to bridge it. This... View Details
Keywords: by Carmen Nobel
  • 26 Oct 2022
  • Research & Ideas

How Paid Promos Take the Shine Off YouTube Stars (and Tips for Better Influencer Marketing)

budget to influencer marketing. Overall, Zhang hopes the research will encourage marketers to “take a step back” when measuring success. They should look beyond easy clicks to consider influencer reputation as part of their advertising... View Details
Keywords: by Kara Baskin; Technology; Media & Broadcasting
  • 27 Feb 2019
  • Research & Ideas

The Hidden Cost of a Product Recall

steps could help most R&D-centric companies: Create recall recovery teams. A specialized group of managers with deep knowledge about a company’s products and the recall process might keep a company from... View Details
Keywords: by Danielle Kost; Manufacturing; Consumer Products; Auto; Medical Devices & Supplies
  • 22 Sep 2009
  • First Look

First Look: September 22

architecture and processes that characterize effective teams, begins by detailing the steps involved in designing a team, from diagnosing the complexity, interdependence, and objectives of the task to... View Details
Keywords: Martha Lagace
  • 05 Jul 2006
  • What Do You Think?

How Important Is “Executive Intelligence” for Leaders?

intelligence, IQ, personality, values, and experience A demonstration of executive intelligence must lie in the demonstrable ability to act and execute." Paul Jackson took us to the next step in commenting, "Once defined, how do... View Details
Keywords: by James Heskett
  • 28 Apr 2015
  • First Look

First Look: April 28

engaged in "status rationalization," emphasizing the benefits Japanese employees might obtain by learning English, and prevaricated on whether the change was temporary or durable, a process we call "status stability... View Details
Keywords: Sean Silverthorne
  • 30 Oct 2012
  • First Look

First Look: October 30

draft FY 2010 plans that together added up to firm-wide revenues of only $53 million, a growth rate of negative 10.2%. The preceding years of rapid growth had been successful but challenging, and a thorough review of the firm's culture, systems, structure, and View Details
Keywords: Sean Silverthorne
  • 02 Mar 2010
  • First Look

First Look: March 2

with these historical accounts. This paper, by examining the resource allocation process closely, identifies a specific set of circumstances in which intervention by top management is critical to a firm's ability to adopt new ways of... View Details
Keywords: Martha Lagace
  • 12 Dec 2005
  • Research & Ideas

Using the Law to Strategic Advantage

such as increasing student loans, to not only comply but also gain profitable business in the process. Michael Porter and others have described a similar process occurring with respect to environmental compliance. By practicing strategic... View Details
Keywords: by Sean Silverthorne; Legal Services
  • 31 May 2011
  • Research & Ideas

Japan Disaster Shakes Up Supply-Chain Strategies

suppliers in as many countries before it lands in the hands of the final assembler. "The sequential, multicountry production model is what dominates now, and it's a model where little bits of value get added here or there and it's hard to see country of origin. It... View Details
Keywords: by Dennis Fisher; Auto; Technology; Computer; Electronics
  • 14 Jul 2020
  • Research & Ideas

Restarting Under Uncertainty: Managerial Experiences from Around the World

pervasive uncertainty created by COVID-19 in other ways, for example nurturing the relationship with other firms in their networks or establishing new connections that could lead to new learnings. Other firms, and especially businesses located in weak institutional... View Details
Keywords: by Raffaella Sadun, Andrea Bertoni, Alexia Delfino, Giovanni Fassio, and Mariapaola Testa
  • 18 Jun 2024
  • Research & Ideas

Industrial Decarbonization: Confronting the Hard Challenges of Cement

Cities like Cairo; Chongqing, China; Delhi; and Kinshasa, Congo are experiencing population explosions accompanied by unprecedented demand for homes, offices, factories, and infrastructure. In the United States, the Biden Administration’s policy-driven infrastructure... View Details
Keywords: by by Janelle Conaway; Green Technology; Energy; Industrial Products; Manufacturing
  • 21 Apr 2021
  • Research & Ideas

The Pandemic Conversations That Leaders Need to Have Now

is far cheaper, better informed, and more trustworthy than outreach from a representative less attached to the company. Pay attention to, develop, and reward internal expertise. Such talent will naturally begin to surface as a result of the View Details
Keywords: by Boris Groysberg, Robin Abrahams, and Katherine Connolly Baden
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