Publications

Educators

02 Apr 2024
What Do You Think?

What's Enough to Make Us Happy?

the firm’s executives. Several were flirting with bankruptcy. The reason? The need to have the biggest condo, the best car (in New York?), the biggest boat, the fanciest wine. In the scramble to win the contest, much of this was acquired... View Details

Keywords: by James Heskett

14 Apr 2009
First Look

First Look: April 14, 2009

manage a vast external network of client employees and an equally vast internal network of the firm's employees. The GEP needs to have a deep understanding of the client and its industry in order to identify opportunities and problems... View Details

Keywords: Martha Lagace

11 Jun 2024
In Practice

The Harvard Business School Faculty Summer Reader 2024

As the vacation season looms, Harvard Business School faculty members share recommendations for a little light reading. Spoiler alert: Lessons in Chemistry tops two of their beach-read lists. For those whose brains can’t—or won’t—turn off, HBS faculty also suggest some... View Details

Keywords: by Avery Forman

19 Dec 2023
Research & Ideas

The 10 Most Popular Articles of 2023

That High-Performing Teams NeedStruggling to spark strategic risk-taking and creative thinking? In the post-pandemic workplace, teams need psychological safety more than ever, and a new analysis by Amy... View Details

Keywords: by Danielle Kost

October 1996 (Revised January 1998)
Case

Sony Corporation: Car Navigation Systems

By: John A. Quelch

In the summer of 1996, Masao Morita, president of Sony Personal Mobile Communication Co., contemplated how to formulate its multinational marketing strategy for the fast-changing car navigation systems market. Morita needed to resolve the conflicting views within his... View Details

Keywords: Geographic Location; Marketing Strategy; Product Launch; Standards; Mobile and Wireless Technology; Conflict and Resolution; Auto Industry; Electronics Industry; Japan

Educators

May 2011
Article

The Wise Leader

By: Ikujiro Nonaka and Hirotaka Takeuchi

In an era of increasing discontinuity, wise leadership has nearly vanished. Many leaders find it difficult to reinvent their corporations rapidly enough to cope with new technologies, demographic shifts, and consumption trends. They can't develop truly global... View Details

Keywords: Communication Intention and Meaning; Interpersonal Communication; Experience and Expertise; Values and Beliefs; Knowledge Sharing; Knowledge Use and Leverage; Leadership; Leadership Development; Corporate Social Responsibility and Impact; Personal Characteristics; Power and Influence

19 Mar 2009
Working Paper Summaries

Beyond Gender and Negotiation to Gendered Negotiations

Keywords: by Deborah Kolb & Kathleen L. McGinn

04 Mar 2024
What Do You Think?

Do People Want to Work Anymore?

that have a lot of break time). And they work full-time, willing to do whatever needs doing to deliver a “magical” experience for guests, and willing to both teach their jobs and learn other people’s jobs. For this, team members are... View Details

Keywords: by James Heskett

March 2011
Article

Zoom In, Zoom Out

By: Rosabeth Moss Kanter

Zoom buttons on digital devices let us examine images from many viewpoints. They also provide an apt metaphor for modes of strategic thinking. Some people prefer to see things up close, others from afar. Both perspectives have virtues. But they should not be fixed... View Details

Keywords: Strategy; Cognition and Thinking; Perspective; Leadership; Opportunities; Decisions

March 2023
Teaching Note

Ransomware Attack at Colonial Pipeline Company

By: Suraj Srinivasan and Li-Kuan Ni

Teaching Note for HBS Case No. 123-069. On the morning of May 7, 2021, Colonial Pipeline Company became aware that the company had been the victim of a malicious ransomware attack that had stolen and locked up company data. The extortionists demanded 75 bitcoins (worth... View Details

25 Nov 2009
Working Paper Summaries

The Devil Wears Prada? Effects of Exposure to Luxury Goods on Cognition and Decision Making

Keywords: by Roy Y.J. Chua & Xi Zou; Consumer Products; Retail

02 Apr 2019
First Look

New Research and Ideas, April 2, 2019

forth their theses on how marketing thinking needs to evolve to keep pace with the market reality. This book is dedicated to Professor Jagdish N. Sheth and honours his sustained contribution as a management thinker, scholar, academician,... View Details

Keywords: Dina Gerdeman

October 2008 (Revised October 2008)
Case

Lehman Brothers and Peabody Coal

When Texas Utilities Company (TXU) wanted to acquire The Energy Group, the latter needed to spin-off its coal mining assets, Peabody Coal, to avoid running afoul of antitrust authorities. In this case, TXU's investment banker, Lehman Brothers, considers whether to... View Details

Keywords: Mergers and Acquisitions; Investment Banking; Monopoly; Conflict of Interests; Mining Industry; Utilities Industry

2012
Book

The Founder's Dilemmas: Anticipating and Avoiding the Pitfalls That Can Sink a Startup

By: Noam Wasserman

Often downplayed in the excitement of starting up a new business venture is one of the most important decisions entrepreneurs will face: Should they go it alone or bring in cofounders, hires, and investors to help build the business? More than just financial rewards... View Details

Keywords: Entrepreneurship; Business Startups; Partners and Partnerships; Social Psychology; Outcome or Result

June 10, 2021
Article

How to Be a Purpose-Driven Leader in a Capitalist World

By: Celia Bravard, John Pontillo and Andrew J. Hoffman

Today’s business school education isn’t suited to the big challenges facing the world — climate change, economic inequality and racial injustice — that the leaders of tomorrow will be expected to solve. So, how can students and young professionals succeed in a system... View Details

Keywords: Values and Beliefs; Mission and Purpose; Social Issues; Power and Influence; Social and Collaborative Networks; Opportunities

Read Now

July 2022 (Revised January 2023)
Case

Vicky Tsai and Tatcha: Confronting Stereotypes

By: Geoffrey Jones and Veronica Tong

Teaching Plan for HBS Case No. 323-007. This case examines the career of Vicky Tsai, the creator of San Francisco-based TATCHA, a Japanese-themed luxury beauty brand launched in 2009. It explores how Tsai developed the concept, assembled management, and successfully... View Details

Keywords: Cosmetics Industry; Japan; Startup; Marketing; Entrepreneurship; Growth and Development; Product Development; Product Marketing; Acquisition; Identity; Brands and Branding; Ethnicity; Gender; Beauty and Cosmetics Industry; United States

Educators