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- All HBS Web (648)
- Faculty Publications (145)
- 25 Aug 2014
- HBS Case
Starbucks Reinvented
comfort, connection, and respect for its product and the communities Starbucks serves. CEO Howard Schultz has reignited Starbucks with innovative new offerings and by refocusing workers on the company's core values.Photo: iStockPhoto So... View Details
- 06 Feb 2014
- HBS Seminar
Karthik Ramanna, Harvard Business School
- Web
Buy Now, Pay Later: Credit in a Consumer Society
HBS Quick Links MBA Executive Education Doctoral Programs Faculty and Research Alumni HBS Publishing Site Index HBS Home Contact Us Map/Directions Introduction Credit in Pre-Industrial Society Credit and the Market Economy: The Rise of... View Details
- Web
Alternative Investments Course | HBS Online
This course is part of the Finance & Accounting track. Introduction to Alternative Investments ENROLL NOW No application needed for our certificate programs. Start your journey today! Alternative Investments $1,850 Next 5-week session... View Details
- 19 Apr 2004
- Research & Ideas
Birth of the American Salesman
Scott. The book looks at the changing image of the salesman, represented by the likes of George Babbitt and Willy Loman. In the end, says Friedman, salesmen not only fed America's thirst for consumerism, they also shaped it. Laura Linard: In the View Details
Keywords: by Laura Linard
- Web
Interviewing - Alumni
which you are interviewing. What You Need to Know Prepare. The work and research you do prior to your interview conversation is essential to a successful interview. Meaningful preparation leads to a productive and positive conversation.... View Details
- Web
Documenting the Wartime Effort | Baker Library | Bloomberg Center | Harvard Business School
Skip to Main Content Exhibition Homepage Exhibition Introduction The Founding of U.S. Steel and the Power of Public Opinion The Intersection of Public Relations and Photography Documenting the Wartime Effort Labor Practices Post-war PR... View Details
- 20 Oct 2023
- News
Highlights from the Fall 2023 Alumni Board Meeting
Members provide input, expertise, and feedback to the leadership of External Relations and the School. After an introduction by current Board President Andreas Stavropoulos (MBA 1997), HBS leadership shared updates on the MBA program, the... View Details
- 20 Jul 2009
- Research & Ideas
Markets or Communities? The Best Ways to Manage Outside Innovation
open up for innovation, it transforms itself from a strictly product or service business into a platform business. Depending on the type of platform business model (integrated, product, or two-sided), the host firm has a choice about the... View Details
- Web
Business Fundamentals Course - CORe | HBS Online
Introduction to Credential of Readiness (CORe) CORe INCLUDES Business Analytics, Economics for Managers, Financial Accounting, + final exam Save $1,790 with this 3-course bundle 3 Courses Credential of Readiness (CORe) $2,650 Next 12-week... View Details
- Web
Buy Now, Pay Later &mdash Easy Payments: The Rise of Installment Selling
HBS Quick Links MBA Executive Education Doctoral Programs Faculty and Research Alumni HBS Publishing Site Index HBS Home Contact Us Map/Directions Introduction Credit in Pre-Industrial Society Credit and the Market Economy: The Rise of... View Details
- Web
Site Credits | Baker Library | Bloomberg Center | Harvard Business School
Introduction 1840s – 1880s General Merchants to Commodities Brokers 1880s – 1920s Investment Banking & Securities Underwriting 1920s – 1960s Investing in Emerging Industries 1850–1968 Lehman Brothers Family Partners 1960s – 2000s... View Details
- Web
The Challenge of Color - The High Art of Photographic Advertising - Baker Library | Bloomberg Center
could develop only to a point.” 11 When color began to be added to the products themselves, advances in color printing and reproduction followed. Starting in the 1920s American consumers went from a commercial world of white towels and... View Details
- 06 Aug 2021
- Book
Steve Jobs and the Rise of the Celebrity CEO
In the 1950s, most Americans probably couldn’t name the CEOs of the largest companies in the United States, including General Motors, United States Steel, and Standard Oil. But these days, some of the most successful businesses have shifted from being faceless... View Details
Keywords: by Dina Gerdeman
- Web
Credential of Leadership, Impact, and Management in Business | HBS Online
Introduction to Credential of Leadership, Impact, and Management in Business (CLIMB) Our Most Comprehensive Offering 5 pre-set courses + 2 electives + a capstone project. Choose from the New Leader or Experienced Leader learning paths.... View Details
- 07 May 2020
- Research & Ideas
The One Good Thing Caused by COVID-19: Innovation
accommodating an appropriate level of economic activity. Businesses have historically overcome this type of challenge through the introduction of risk-mitigating technologies, which in this pandemic include technologies, business... View Details
Keywords: by Hong Luo and Alberto Galasso
- Web
Impact of the New Medium - Edwin H. Land & Polaroid | Harvard Business School
manufacturer. 68 Booth provided dealers with the "Polaroid Promotion Plan" that detailed the timing, logistics, and value of newspaper ads, training sessions, and demonstrations of the camera in order, Booth asserted, "to stage a dramatic View Details
- Web
Design Thinking Course | HBS Online
This course is part of the Entrepreneurship & Innovation track. Introduction to Design Thinking and Innovation ENROLL NOW No application needed for our certificate programs. Start your journey today! Design Thinking and Innovation $1,850... View Details
- 01 Dec 2023
- News
A Continuum of Innovation
technological aspects of business. They want to integrate the technical training and experience they have with a broader general management perspective to lead those businesses forward. I expect interest in these sectors to grow. How has the Renewal Project led to the... View Details
Keywords: Jennifer Gillespie
- 03 Jan 2023
- What Do You Think?
How Would the Leadership Style of Girl Scouts' Frances Hesselbein Fare Today?
introduction to Ms. Hesselbein in 1988. Case preparation, appearances in my classes, and writing for her later publications then followed. "As Hesselbein put it, 'the power of language is so important in this job.'" Welch and Hesselbein... View Details
Keywords: Re: James L. Heskett