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Publications

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  • All HBS Web  (371)
    • News  (77)
    • Research  (262)
    • Multimedia  (1)
  • Faculty Publications  (118)

Show Results For

  • All HBS Web  (371)
    • News  (77)
    • Research  (262)
    • Multimedia  (1)
  • Faculty Publications  (118)
← Page 12 of 371 Results →
  • 19 Jan 2016
  • News

The Three HBS Alumni “Defining the 2016 Campaign”

article: Stephanie Hannon (MBA 2004), CTO for Hillary Clinton’s campaign and former product director at Google; Sheryl Sandberg (MBA 1995), COO of Facebook, who is “leveraging her influence with Lean In followers to mobilize female... View Details
  • Web

Policy - Business & Environment

“Compared to companies’ efforts to green their own operations, corporate political actions—like lobbying or campaign funding—can have a vastly greater influence on environmental protection, and arguably... View Details
  • 01 Mar 2017
  • News

Promoting a Deeper Understanding

Sherri and Jed (MBA 1975) Bullard One of HBS’s greatest strengths, says Jed Bullard (MBA 1975), is that it trains students to appreciate different perspectives, in particular, how people brought up in different countries, cultures, and View Details
  • 12 Dec 2019
  • Research & Ideas

How to Turn Down the Boil on Group Conflict

Even as polarized political discussion appears to have frozen the possibility of compromise, new research suggests that divided sides can come together on many issues to make decisions. “Our research finds that inaccurate beliefs really... View Details
Keywords: by Michael Blanding
  • 16 Jul 2014
  • HBS Case

Marketing Obamacare

It's safe to say that the rollout of the Affordable Care Act was not pretty. Plagued by technical problems on Healthcare.gov, and stymied by a lack of political support in around half of the 50 states, the federal healthcare exchange set... View Details
Keywords: by Michael Blanding; Health
  • 01 Dec 2006
  • News

MBA vs. MBA

seat. Campaign spending on both sides has flowed freely. As of mid-October, Edwards had raised about $2.8 million to Taylor’s $1.9 million, according to the New York Times. About half of Edwards’s contributions came from View Details
Keywords: Kathryn Jones; Executive, Legislative, and Other General Government Support; Government

    Peter H. Coors

    Taking the helm of the business from his father, Peter set out to re-invent the company which had been overshadowed by the political opinions and approaches of its former business leaders. Peter established solid relations with the... View Details
    Keywords: Food & Tobacco
    • 22 Oct 2018
    • News

    Capital Murder

    sister cities. They’re both industry towns, and in many ways the marketing campaign for a movie or a television show is not unlike a campaign for a political candidate. You’re... View Details
    Keywords: Julia Hanna
    • 02 Sep 2016
    • Op-Ed

    The Twitter Election

    Every four years, a new American presidential campaign gives a fresh boost to social media. This year the winner is Twitter. Donald Trump has racked up 11.3 million Twitter followers (and counting) compared with 8.5 million for Hillary... View Details
    Keywords: by John Quelch and Thales Teixeira
    • 25 Aug 2022
    • News

    3-Minute Briefing: Arnon Mishkin (MBA 1989)

    reelection campaigns in West Virginia. Garth was a bit of a pioneer in the field of political consulting. I also worked at NBC, and then decided with all the changes in that industry I’d better get a... View Details
    Keywords: elections; consulting; analysis; polls
    • 12 Aug 2008
    • Op-Ed

    Google-Yahoo Ad Deal is Bad for Online Advertising

    may not offer a functionality that copies data from an AdWords account to a non-AdWords account." The clear effect-and explicitly stated intention-is to impede advertisers' efforts to efficiently copy their ad campaigns to other... View Details
    Keywords: by Benjamin G. Edelman; Advertising; Publishing
    • 14 Jul 2015
    • First Look

    First Look: July 14, 2015

    the effects of various political campaign activities on voter preferences in the domain of U.S. Presidential elections. We construct a comprehensive data set that covers the three most recent elections, with... View Details
    Keywords: Sean Silverthorne
    • 01 Dec 2022
    • News

    Ink: Comfort in Discomfort

    of Business.) The mindset is equally useful in navigating business leadership, a career, or today’s climate of political polarization, the authors write. In the excerpt below, they explain how it’s increasingly possible—and even... View Details
    • 23 Jun 2016
    • Op-Ed

    Brexit: Should Britain Stay or Go?

    anticipated challenge in a forthcoming election by the United Kingdom independence Party, has had an even worse outcome. The campaign to Leave descended, as might have been predicted, primarily into a populist View Details
    Keywords: by Geoffrey G. Jones & Dante Roscini
    • 01 Feb 2000
    • News

    Q & A: Laura Liswood and the Council of Women World Leaders

    a variety of perspectives, including ascendancy to power, access to campaign financing, the balance of work and family, differences in style between male and female leaders, and whether leaders are "born" or "made." We had a wonderful... View Details
    Keywords: Nancy O. Perry
    • Profile

    Zach Clayton

    companies and campaigns struggling to adapt to the new rules of politics online." A realistic approach to true business challenges As an entrepreneur, Zach faced struggles of his own. "I was doing... View Details
    • 03 Dec 2012
    • HBS Case

    HBS Cases: Against the Grain

    activism and unwillingness to compromise, however, makes him a divisive character among business leaders who share his principles but question the ultimate effectiveness of his approach. Is it in their firms' best interests to support someone so View Details
    Keywords: by Martha Lagace; Food & Beverage
    • Profile

    John Oxtoby

    Many young people have watched “The West Wing;” John Oxtoby is one of the few who has actually worked in it. In a political career that began with Barack Obama’s Senate race in 2004, and culminated with policy responsibilities in the... View Details
    • Web

    Bibliography | Baker Library | Bloomberg Center | Harvard Business School

    Skip to Main Content Exhibition Homepage Exhibition Introduction The Founding of U.S. Steel and the Power of Public Opinion The Intersection of Public Relations and Photography Documenting the Wartime Effort Labor Practices Post-war PR View Details
    • 01 Jun 2012
    • News

    The American Dream

    LAWSON: Campaigning for Congress, a probusiness entrepreneur who advocates for the middle class. An IBM engineer, Stacey Lawson (MBA 1996) noticed that a number of her colleagues, though surrounded by technology, still used pencil and... View Details
    Keywords: Executive, Legislative, and Other General Government Support; Government; Computer Systems Design and Related Services; Professional Services
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