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- All HBS Web (376)
- Faculty Publications (49)
- 10 Mar 2009
- First Look
First Look: March 10, 2009
firms shifting display promotions away from smaller revenue brands toward larger ones following periods of poor financial performance. This indicates the behavior is determined by parties above brand...
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Martha Lagace
- 01 Jun 2022
- News
June 2022 Alumni and Faculty Books
CMO tasked with returning a key consumer brand to relevance. Fin Tales is also the rare book about leading business turnarounds not from the top, where most leaders control all the levers of change, but from the middle, where thoughtful...
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- 19 Jan 2022
- In Practice
7 Trends to Watch in 2022
transfer ownership to assets like digital art and music tracks, and also help make it clear who the owners are, so they can coalesce into communities. Moreover, NFTs are programmable—which makes it possible to expand their features and value over time. Now mainstream...
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by HBS News
- 19 Feb 2013
- First Look
First Look: Feb. 19
firms strategically respond to government signals regarding appropriate corporate activity. We integrate institutional theory and research on corporate political strategy to develop a political dependence...
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Sean Silverthorne
- 16 Oct 2013
- Op-Ed
Response to Readers: Combating Climate Change with Nuclear Power and Fracking
With more than 7,500 views and 180-plus tweets, I want to thank everyone for taking the time to read the original HBS Working Knowledge piece, The Case for Combating Climate Change with Nuclear Power and Fracking, and, in particular, for sharing your thoughts with one...
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- 01 Oct 1999
- News
Eight Among Many: W. Mitt Romney
fits with the public side of his SLOC work. "It's not unlike the clamor of a political campaign," notes Romney, who ran unsuccessfully for Massachusetts Senator Ted Kennedy's seat in 1994 and whose father, George, was a Presidential...
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Garry Emmons
- Profile
Marla Malcolm Beck
into a highly-regarded brand and a destination location. Seeking faster growth, Beck recently sold the company to Macy’s for $210 million but it was not an exit strategy. The Becks will continue to run Bluemercury as an independent...
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- 02 Jan 2018
- First Look
First Look at New Research and Ideas, January 3, 2018
in U.S. politics: CEOs are taking very public stands on thorny political issues that have nothing to do with their firms’ bottom lines. Business leaders like Tim Cook of Apple, Howard Schultz of Starbucks, and Marc Benioff of...
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Sean Silverthorne
- 13 Nov 2018
- First Look
New Research and Ideas, November 13, 2018
https://www.hbs.edu/faculty/Pages/item.aspx?num=55235 Gifts of the Immigrants, Woes of the Natives: Lessons from the Age of Mass Migration By: Tabellini, Marco Abstract—In this paper, I show that political opposition to immigration can...
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Dina Gerdeman
- 01 Dec 2017
- News
Yoga Inc.
amenities. (Bloomberg/Getty Images) “Yoga is at the core of our identity and culture,” Yeung continues. “It has kept us grounded in who we are as a company. It influences our brand strategy, the product categories we go after, and the...
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Deborah Halber
- Web
Advice on Switching Careers While at HBS - MBA
brands to small e-commerce start ups. I found I always learned at least one useful thing per session that helped boost my knowledge of the industry and informed my job search. Take a role in an industry-focused club Consider taking an...
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- 05 Jun 2007
- First Look
First Look: June 5, 2007
brand mix that would be carried. Results from the pilot store (a remodeled hypermarket in Beijing) were encouraging, with revenues and profits up and customers spending more on each visit. The company must decide how quickly to roll out...
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Martha Lagace
- 05 May 2011
- News
Blazing a Trail for Glenn Beck
president of the news division in the digital sector and later as senior vice president of CBS Interactive and the general manager of CBSNews.com. While Beck is best known for his political commentary, his interests range far beyond...
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- 01 Sep 2005
- News
London Forum Highlights the Best of HBS
globalized, it’s been Americanized.” If you wanted to build a global brand or service, you had to dominate the U.S. market, he explained. That is rapidly changing with the rise of multinationals in China, India, and even Korea....
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- 01 Jun 2021
- What Do You Think?
Are Employers Ready for a Flood of 'New' Talent Seeking Work?
several when he said, “This isn’t something I’m comfortable with. I do not believe the workplace should be a forum for political discussion as it creates immediate division.” Quoting from a statement by the founders of Basecamp, he added,...
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by James Heskett
- 01 Dec 2020
- News
The Fine Print: Alumni Recommend Their Best Reads
him to build an iconic global brand and business. —Adrien Boyer (MBA 2005) Bitcoin Billionaires: A True Story of Genius, Betrayal and Redemption, by Ben Mezrich I highly recommend this for anyone interested in learning about the impact...
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- 01 Mar 2017
- News
Alumni and Faculty Books for March 2017
of the most powerful political and economic jobs in the world, this book charts Al-Naimi’s extraordinary rise to power. Dual Transformation: How to Reposition Today’s Business and Create the Future by Scott D. Anthony (MBA 2001), Clark...
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- 12 Aug 2008
- First Look
First Look: August 12, 2008
2001. In 1990 the German consumer goods company Benkiser began acquiring fragrance and cosmetics brands with the intent of developing a beauty business. These included the long-established, but relatively small, U.S. fragrance company...
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Sean Silverthorne
- 01 Dec 2000
- News
Latin America's Decade
still wary of Mexico in the wake of a series of economic crises. In addition, he notes, "We now must compete against Internet companies for capital as e-commerce firms attract investors seeking high returns. But I think as our country settles in with new View Details
- 30 Sep 2021
- Blog Post
Driving Social Impact Through Consumer Behavior: Nonprofit to Finance to Retail with Nicole Krantz (MBA 2022)
watched her aunt lead her own nonprofit foundation which sowed the seeds for Krantz’s interest in social impact. She then translated this passion to the world of international relations and government at Duke University as an undergraduate pursuing a degree in View Details
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Retail