Online Courses - Publications - Faculty & Research

06 Jun 2008
What Do You Think?

Why Don’t Managers Think Deeply?

numbers of people (consumers, managers, public servants, etc.) use in the course of extended, probing interviews. In these interviews, the object is to use "surface metaphors," like "I am drowning in debt," to identify... View Details

Keywords: by Jim Heskett

October 1998
Case

Excite, Inc.--1998

By: Stephen P. Bradley and Kelley Porter

Reviews recent trends and the evolution of the emerging portal industry, highlighting the competitive position of the industry's major participants. The business model of Excite, Inc., and its major competitors are presented. In addition, the case looks at the new... View Details

Keywords: Competitive Strategy; Business Model; Emerging Markets; Transformation; Market Entry and Exit; Industry Structures; Web Services Industry

Citation

Find at Harvard

September 2019 (Revised June 2020)
Case

2U: Higher Education Rewired

By: Yael Grushka-Cockayne and Karim R. Lakhani

In its 2019 Partner Symposium, 2U, an online program management provider (OPM), showcased its new vision: “Career. Curriculum. Continuum. A construct for lifelong learning in the 21st century.” 2U, founded in 2008 and went public in 2014, was looking to expand beyond... View Details

Keywords: Digital Innovation; Architectural Innovation; Make V. Buy; Learning; Higher Education; Internet and the Web; Innovation Strategy; Transformation; Digital Transformation

Citation

Educators

Purchase

17 Jun 2013
Research & Ideas

Advertising Symbiosis: The Key to Viral Videos

Teixeira, which identifies the ingredients necessary to create online videos so compelling that viewers will not only want to watch them but also actively seek them out and share them with friends, family, and coworkers. The research... View Details

Keywords: by Carmen Nobel; Advertising

August 2017 (Revised August 2018)
Case

Busbud: Building a Data Company

By: Srikant M. Datar, Alistair Croll and Caitlin N. Bowler

The case features the work of LP Maurice (HBS '08) as he decides to take on the fragmented bus travel industry and launch an online business that aggregates and shares bus schedules for routes around the world. His first challenge: finding that the data he needs is... View Details

Keywords: Data Science; Analytics and Data Science; Business Startups; Knowledge Acquisition; Customers; Measurement and Metrics; Transportation Industry

Citation

Educators

Purchase

November 2000 (Revised July 2001)
Case

Intuit QuickBooks

By: Rajiv Lal and Punima P Kochikar

Internet QuickBooks, a successful product with a strong brand and an 85% share of retail sales, was faced with the challenge of meeting market growth expectations in a mature, slowing market segment. Generating recurring revenues by providing value-added online... View Details

Keywords: Budgets and Budgeting; Decisions; Growth and Development; Brands and Branding; Market Participation; Problems and Challenges; Internet and the Web; Value; Web Services Industry

Citation

Educators

Purchase

Ryan W. Buell is a Professor of Business Administration in the Technology and Operations Management Unit at Harvard Business School. He teaches View Details

Keywords: banking; e-commerce industry; fast food; financial services; high technology; hotels ＆ motels; insurance industry; restaurant; retailing; service industry; transportation

02 Aug 2007
What Do You Think?

How Will Millennials Manage?

they will not live their lives that way. There seems to a fixation these days on millennials as employees. But what kind of managers will they make? Given the earlier reflections, one might conclude that they will never make it into the ranks of management. Of View Details

Keywords: by Jim Heskett

Tarun Khanna

Tarun Khanna is the Jorge Paulo Lemann Professor at the Harvard Business School. For almost three decades, he has studied entrepreneurship as a means to social and economic development in emerging markets. At HBS since 1993, after obtaining degrees from Princeton... View Details

10 Mar 2015
First Look

First Look: March 10

By: Coates, John C., Jesse M. Fried, and Kathryn E. Spier Abstract—We report the results of an online survey, conducted on behalf of Harvard Law School, of 124 practicing attorneys at major law firms. The survey had two main objectives:... View Details

Keywords: Carmen Nobel

Nitin Nohria

Nitin Nohria served as the tenth dean of Harvard Business School from 2010-2020. He previously served as co-chair of the Leadership Initiative, Senior Associate Dean of Faculty Development, and Head of the Organizational Behavior unit.

As Dean, building on... View Details

03 Jul 2008
What Do You Think?

Are Followers About to Get Their Due?

'walking together.' You never know when you have to exchange roles." As a result, while several respondents seemed to favor the inclusion of material concerning followership in a course on leadership, there did not seem to be a... View Details

Keywords: by Jim Heskett

2015
Other Teaching and Training Material

Innovating in Healthcare

By: Regina E. Herzlinger, Margo I. Seltzer and Kevin Schulman

With over 71,000 past enrollees, Innovating in Healthcare investigates the issues of health care spending, quality, and access that continue to plague America and global nations alike. With U.S. health care costs trending toward $4 trillion in 2020, the need to... View Details

Keywords: edX; Healthcare; Health Care and Treatment; Innovation and Invention; Business Model

Citation

Person Page

Cities, Structures, and Climate Shocks: Cross Registration 2024 Fall

By: John D. Macomber

HARVARD | BUSINESS | SCHOOL

CITIES, STRUCTURES, AND CLIMATE SHOCKS

Senior Lecturer John D. Macomber

HBS 1487

Fall, 2024

Cross... View Details

Kris Johnson Ferreira

Kris Ferreira is the Edgerley Family Associate Professor of Business Administration in the Technology and Operations Management (TOM) Unit. She teaches the Supply Chain Management course in the MBA elective curriculum and analytics in numerous Executive Education... View Details

Keywords: retailing

Teaching Interest

Harvard Business Analytics Program

By: Michael L. Tushman

The Harvard Business Analytics Program is offered through a collaboration between Harvard Business School (HBS), the John A. Paulson School of Engineering and Applied Sciences (SEAS), and the Faculty of Arts and Sciences (FAS).

Designed for... View Details

Jeffrey F. Rayport

Jeffrey F Rayport is a faculty member in the Entrepreneurial Management Unit at Harvard Business School, where he teaches in the School’s MBA and Executive Education Programs and on HBS Online. His primary focus in teaching and research is growth-stage technology... View Details

04 Feb 2014
First Look

First Look: February 4

by smart competitors and changes in their industries. In each case, there were opportunities to act before a crisis engulfed the organization. At Kodak, for example, CEO George Fisher attempted to move the company into the digital era in the 1990s. However, he was... View Details

Keywords: Sean Silverthlorne

25 Jul 2011
Research & Ideas

How Disruptive Innovation is Remaking the University

competition, but because they are are cheaper and easier to use. In The Innovative University, Christensen and Henry J. Eyring take the idea of disruptive innovation to the field of higher education, where new online institutions and... View Details

Keywords: by Clayton M. Christensen & Henry J. Eyring; Education

January 2020 (Revised January 2025)
Case

Freelancer, Ltd.

By: Christopher Stanton, Karim R. Lakhani, Jennifer L. Hoffman, Jin Hyun Paik and Nina Cohodes

Over the course of the 2010s, the rapid advancement of mobile technologies and the rise of online freelancing platforms seemed to portend a radical transformation of labor markets into on-demand, flexible talent pools. Even though several Fortune 500... View Details