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Show Results For
- All HBS Web
(927)
- People (1)
- News (183)
- Research (413)
- Events (11)
- Multimedia (8)
- Faculty Publications (223)
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- January 2019
- Case
Understanding the Brand Equity of Nestlé Crunch Bar: A Market Research Case
By: Jill Avery and Gerald Zaltman
In early 2018, Nestlé announced the sale of its U.S. candy-making division and a select collection of 20 of its confectionery brands, including the Nestlé Crunch Bar, to Ferrero SpA for $2.8 billion. Under the terms of the Nestlé acquisition, each of the purchased... View Details
Keywords: Brand Equity; Marketing; Market Research; Qualitative Research; Marketing Communication; Customer Satisfaction; Brands and Branding; Consumer Behavior; Marketing Communications; Marketing Strategy; Food and Beverage Industry; United States; North America; Italy
Avery, Jill, and Gerald Zaltman. "Understanding the Brand Equity of Nestlé Crunch Bar: A Market Research Case." Harvard Business School Case 519-061, January 2019.
- Article
Defining the Value Framework for Prostate Brachytherapy Using Patient-Centered Outcome Metrics and Time-Driven Activity-Based Costing
By: N.G. Thaker, T.J. Pugh, U. Mahmood, S. Choi, T.E. Spinks, N.E. Martin, T.T. Sio, R.J. Kudchadker, R. S. Kaplan, D.A. Kuban, D.A. Swanson, P.F. Orio, M.J. Zelefsky, B.W. Cox, L. Potters, T.A. Buchholz, T.W. Feeley and S.J. Frank
PURPOSE:
Value, defined as outcomes over costs, has been proposed as a measure to evaluate prostate cancer (PCa) treatments. We analyzed standardized outcomes and time-driven activity-based costing (TDABC) for prostate brachytherapy (PBT) to define a value... View Details
Thaker, N.G., T.J. Pugh, U. Mahmood, S. Choi, T.E. Spinks, N.E. Martin, T.T. Sio, R.J. Kudchadker, R. S. Kaplan, D.A. Kuban, D.A. Swanson, P.F. Orio, M.J. Zelefsky, B.W. Cox, L. Potters, T.A. Buchholz, T.W. Feeley, and S.J. Frank. "Defining the Value Framework for Prostate Brachytherapy Using Patient-Centered Outcome Metrics and Time-Driven Activity-Based Costing." Brachytherapy 15, no. 3 (May 2016): 274–282.
- November 2021
- Article
Determining Variable Costs in the Acute Urolithiasis Cycle of Care Through Time-driven Activity-based Costing
By: Tyler R. McClintock, David F. Friedlander, Aiden Y. Feng, Mahek A. Shah, Daniel J. Pallin, Steven L. Chang, Angela M. Bader, Thomas W. Feeley, Robert S. Kaplan and George E. Haleblian
Objective. To characterize full cycle of care costs for managing an acute ureteral stone using time-driven activity-based costing.
Methods. We defined all phases of care for patients presenting with an acute ureteral stone and built an... View Details
Methods. We defined all phases of care for patients presenting with an acute ureteral stone and built an... View Details
Keywords: Time-Driven Activity-Based Costing; Health Care and Treatment; Cost; Activity Based Costing and Management
McClintock, Tyler R., David F. Friedlander, Aiden Y. Feng, Mahek A. Shah, Daniel J. Pallin, Steven L. Chang, Angela M. Bader, Thomas W. Feeley, Robert S. Kaplan, and George E. Haleblian. "Determining Variable Costs in the Acute Urolithiasis Cycle of Care Through Time-driven Activity-based Costing." Urology 157 (November 2021): 107–113.
- March 2016
- Article
Using Quality Improvement Methods and Time-Driven Activity-Based Costing to Improve Value-Based Cancer Care Delivery at a Cancer Genetics Clinic
By: R.Y. Tan, M. Met-Domestici, K. Zhou, A.B. Guzman, S.T. Lim, K.C. Soo, T.W. Feeley and J. Ngeow
Purpose:
To meet increasing demand for cancer genetic testing and improve value-based cancer care delivery, National Cancer Centre Singapore restructured the Cancer Genetics Service in 2014. Care delivery processes were redesigned. We sought to improve access by... View Details
To meet increasing demand for cancer genetic testing and improve value-based cancer care delivery, National Cancer Centre Singapore restructured the Cancer Genetics Service in 2014. Care delivery processes were redesigned. We sought to improve access by... View Details
Keywords: Cancer Treatment; Value Based Health Care; Time-Driven Activity-Based Costing; Health Care and Treatment; Quality; Performance Improvement; Activity Based Costing and Management
Tan, R.Y., M. Met-Domestici, K. Zhou, A.B. Guzman, S.T. Lim, K.C. Soo, T.W. Feeley, and J. Ngeow. "Using Quality Improvement Methods and Time-Driven Activity-Based Costing to Improve Value-Based Cancer Care Delivery at a Cancer Genetics Clinic." Journal of Oncology Practice 12, no. 3 (March 2016): 320–331. (e-Pub 1/2016. PMID: 26759493.)
- 31 Aug 2021
- Book
Feeling Powerless at Work? Time to Agitate, Innovate, and Orchestrate
can map them with ever more accuracy is always within your reach. We can all observe the environment we’re seeking to influence; and knowing that everyone harbors a deep need for safety and self-esteem, you can gain insight into how the... View Details
Keywords: by Jay Fitzgerald
- 16 Jul 2018
- Research & Ideas
Kids of Working Moms Grow into Happy Adults
careers influenced by whether their mothers work outside the home. It may not affect sons’ employment choices simply because men tend to be employed, and also, as other research shows, sons’ occupations and earnings map closely to their... View Details
Keywords: by Dina Gerdeman
- 2008
- Article
Industrial Specialization and Regional Clusters in the Ten New EU Member States
By: Orjan Solvell, Christian H.M. Ketels and Goran Lindqvist
Purpose—The purpose of this paper is to provide an analysis of regional concentration patterns within ten new European Union (EU) member states, EU10, and make comparisons with EU15 and the US economy.
Design/methodology/approach—Industrial... View Details
Design/methodology/approach—Industrial... View Details
Keywords: Geographic Location; Policy; Employment; Industry Clusters; Industry Structures; European Union; United States
Solvell, Orjan, Christian H.M. Ketels, and Goran Lindqvist. "Industrial Specialization and Regional Clusters in the Ten New EU Member States." Special Issue on Macro and Micro Level Competitiveness Competitiveness Review 18, nos. 1/2 (2008): 104 – 130.
- 22 Oct 2021
- Research & Ideas
Want Hybrid Work to Succeed? Trust, Don’t Track, Employees
The COVID-19 pandemic made remote work more the norm than the exception, and now many companies are struggling to map out a hybrid plan that both managers and employees can embrace long term. With return-to-work policies in flux, this is... View Details
Keywords: by Michael Blanding
- 2008
- Chapter
Conceptual Foundations of the Balanced Scorecard
By: Robert S. Kaplan
David Norton and I introduced the Balanced Scorecard in a 1992 Harvard Business Review article. The article was based on a multi-company research project that studied performance measurement in companies whose intangible assets played a central role in value... View Details
- 26 Sep 2023
- Research & Ideas
Unpacking That Icky Feeling of 'Shopping' for Diverse Job Candidates
they know it's the more morally licensed or acceptable way to get out of doing it.” Overcoming the credibility deficit In future research, Jackson plans to map the growing variety of DEI tools available to business leaders today. She also... View Details
Keywords: by Kristen Senz
- 01 Jun 2023
- HBS Case
A Nike Executive Hid His Criminal Past to Turn His Life Around. What If He Didn't Have To?
the 1930s, the federal government created color-coded maps that “redlined” predominantly Black neighborhoods, warning lenders that these red areas were considered at high risk for default. Furthermore, the Federal Housing Authority... View Details
- 29 Jan 2018
- Book
How 'Teaming' Saved 33 Lives in the Chilean Mining Disaster
with each laborious drilling trial were about one in eighty. Even that was optimistic, because the location of the refuge was imprecisely known. Maps of the tunnels had not been updated in years. Additional technical challenges disallowed... View Details
- 24 Jan 2011
- HBS Case
Terror at the Taj
"We've mapped it," he explains. When it comes to selecting employees, Indian Hotels CEO Raymond N. Bickson describes how he first looks for "nice people who are not afraid of serving people." He can teach them to be a... View Details
- 14 Jul 2003
- Research & Ideas
Understaffed and Overworked: What Now?
strategy, it's essential to regularly reevaluate individual and team goals to ensure that each still maps to those of the company. — "How will it satisfy stakeholders?" How important is it to your boss, your team, and other... View Details
Keywords: by Paul Michelman
- 19 Dec 2023
- Research & Ideas
15 Podcast Episodes That Grabbed Listeners in 2023
Bühler Group, Stefan Scheiber is mapping a courageous plan to combat food waste and climate change. Ranjay Gulati hears from Scheiber about how he challenges his own company, its customers, and himself to face sustainability problems... View Details
Keywords: by Danielle Kost
- 16 Feb 2010
- Research & Ideas
The Outside-In Approach to Customer Service
"It doesn't happen overnight. Based on my observation of companies for almost a decade, I map out four levels that exemplify distinct stages through which companies may evolve on this journey." In our e-mail Q&A, we asked... View Details
- Research Summary
Overview
By: Roberto Verganti
Roberto’s research focuses on how to create innovations that are meaningful for people, for society, and for their creators. He explores how leaders and organizations generate radically new visions, and make those visions come real. His studies lie at the intersection... View Details
- 19 Apr 2004
- Research & Ideas
Birth of the American Salesman
continuing to his death, Patterson promoted "scientific" salesmanship. Like Frederick W. Taylor, the founder of scientific management in production, Patterson carefully analyzed business processes and tried to perfect them. He created carefully written sales... View Details
Keywords: by Laura Linard
- 25 Mar 2015
- HBS Case
Tate’s Digital Makeover Transforms the Traditional Museum
four museums, including the acclaimed Tate Modern—has pushed the boundaries of what an art museum can be. Its journey may be both a road map and a caution for many institutions—cultural and business—as they begin to explore the promise of... View Details
- 05 Jul 2006
- Research & Ideas
The Accidental Innovator
hard on a predefined objective, can cause you to miss value that might lie in a different direction. In business, there's a saying that goes "if you don't know where you're going, any map will do." You can almost always get... View Details
Keywords: by Sarah Jane Gilbert