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  • March 2025
  • Teaching Note

Kering Eyewear

By: Rohit Deshpandé and Nicole Zelazko
This teaching note provides comprehensive documentation of how to use the Kering Eyewear case (HBS No. 525-027). View Details
Keywords: Mergers and Acquisitions; Business Conglomerates; Business Subsidiaries; Global Strategy; Growth and Development Strategy; Brands and Branding; Marketing Strategy; Product Marketing; Product Positioning; Distribution; Product; Luxury; Apparel and Accessories Industry; Fashion Industry; Retail Industry; United States
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  • 10 Mar 2015
  • First Look

First Look: March 10

in industrial water and wastewater systems. Woteer had expressed an interest in gaining exclusive access to Oasys' forward osmosis technology for water treatment applications in China in exchange for an equity investment. Jim Matheson, President and CEO, did not have... View Details
Keywords: Carmen Nobel
  • Web

Finalists | New Venture Competition

Hamish Gunasekara Catalog is a new-age commerce platform that helps fashion brands optimize their storefronts for AI shopping agents. Importrix Jamie Linsdell (MS/MBA 2026) Vineet Jammalamadaka (MS/MBA 2026) Kevin Mathew (MS/MBA 2026)... View Details
  • 20 Jul 2015
  • Research & Ideas

Globalization Hasn’t Killed the Manufacturing Cluster

began making hiking boots. The cluster later expanded into ski boots and sneakers, and drew investments from major brands like Nordica and Nike. Lead firms started offshoring production to cheaper economies like Romania and China,... View Details
Keywords: by Roberta Holland; Manufacturing; Apparel & Accessories; Fashion
  • Web

Demo Day | New Venture Competition

elder care, CareCorgi provides a human-powered, AI-elevated copilot that provides dynamic personalized care plans and connects them with real human geriatric care coordinators Catalog Paul Lachman (MBA 2025), Hamish Gunasekara Catalog is a new-age commerce platform... View Details
  • 17 Jun 2002
  • Research & Ideas

A Litmus Test for Entrepreneurs

years of experience at the likes of Procter & Gamble and Johnson & Johnson, decided to set himself up as Spain's first pizza magnate and founded TelePizza. He believed that customers in Spain—and, indeed, throughout Europe—would respond enthusiastically to a... View Details
Keywords: by Walter Kuemmerle
  • 02 Sep 2018
  • News

Havana Rising

Hotel Manzana Kempinski La Habana—the city’s first-ever luxury hotel—his morning meetings begin with something much more basic: “How much water do we have in the tanks?” On a sunny April day in the airy second-floor lobby, Benedetti... View Details
Keywords: Dan Morrell; photographed by Eve North
  • 11 Dec 2018
  • First Look

New Research and Ideas, December 11, 2018

partners to build her fashion business and legendary luxury brand based on understated elegance. Chanel’s famous “little black dress” was accompanied by many other innovations including the use of jersey as... View Details
Keywords: Dina Gerdeman
  • 19 Jan 2011
  • First Look

First Look: Jan. 18

otherwise fail emissions tests. We find that for a significant number of inspectors, leniency is much higher for those customers with standard vehicles than for those with luxury cars, although a smaller group appears to favor wealthy... View Details
Keywords: Sean Silverthorne
  • 01 Dec 2000
  • News

Latin America's Decade

Gaston Azcarraga's Grupo Posadas acquired the Caesar Park brand of luxury hotels in Brazil and Argentina in 1998, he faced the familiar challenge of bridging cultural and linguistic differences. "We realized... View Details
Keywords: Garry Emmons and Julia Hanna; Latin America; research; infrastructure; Hospitality; Securities, Commodities, and Other Financial Investments; Finance; Management, Scientific, and Technical Consulting Services; Professional Services
  • 12 Sep 2006
  • First Look

First Look: September 12, 2006

brand management, product development, and international marketing. Explores the opportunities and challenges facing luxury niche products in the global economy. Purchase this case:... View Details
Keywords: Sean Silverthorne
  • 10 Dec 2013
  • First Look

First Look: December 10

Brands The case explores the collateralization of intellectual property in a loan agreement between a highly leveraged apparel company and a large U.S. bank. Leveraging intangibles in the credit market is a new practice that has... View Details
Keywords: Sean Silverthorne
  • 22 Sep 2009
  • First Look

First Look: September 22

president and CEO, Margaret Clark, was contemplating the launch of a new, lip-plumping product called "Four Carat Pout." Clark faced many decisions concerning the launch: marketing the product as a luxury View Details
Keywords: Martha Lagace
  • 03 Jun 2008
  • First Look

First Look: June 3, 2008

objectives of a laptop computer targeted at children of the developing world with the escalating content demands from the marketplace and the non-profit OLPC Foundation. It also had to fit the project into its company business model which served global lead PC View Details
Keywords: Martha Lagace
  • 22 Jul 2008
  • First Look

First Look: July 22, 2008

department stores and a new hypermarket—Nagesh was proud of the way the company had taken retail from its roots in simple transactions to a complete "experience" defined by the luxurious ambiance, food, events and educated staff... View Details
Keywords: Martha Lagace
  • 01 Mar 2010
  • News

Sole Mates

and infrastructure, and with personnel costs that match European standards, we can compete only on the basis of high-quality French Caribbean service. We do have one luxury hotel that already exhibits that standard: the Cap Est Lagoon... View Details
Keywords: Garry Emmons; Forestry and Logging; Agriculture; Monetary Authorities-Central Bank; Finance; Administration of Environmental Quality Programs; Government
  • 01 Jun 2022
  • News

June 2022 Alumni and Faculty Books

Jr., and other leaders to become larger-than-life figures; why society works the way it does, and what you can do to positively impact it, and the importance and power of close relationships. Fin Tales: Saving Cadillac, America’s Luxury... View Details
Keywords: Publishing Industries (except Internet); Information
  • 17 Nov 2020
  • In Practice

How Retailers Can Thrive in a Shopping Season Like No Other

stay-at-home orders will likely make brick-and-mortar stores and shopping malls less appealing to consumers, and will likely fuel online shopping. On a more positive side, consumers are likely to continue to indulge in little luxuries... View Details
Keywords: by Danielle Kost; Retail
  • 02 Sep 2008
  • First Look

First Look: September 3, 2008

Hotels: Brand Differentiation through Customer Relationship Management Harvard Business School Case 809-029 This case analyzes the Hilton Hotels Corporation's CRM strategy at a key juncture in its history, immediately after the firm has... View Details
Keywords: Sean Silverthorne
  • 01 Dec 2003
  • News

Can Manufacturing Keep Its Edge?

it far because there’s a lot of air you’re moving around,” he explains. “This is very much a local business.” Consumer preference for plastic and the marketing trend toward rejuvenating a brand with new packaging designs have been pushing... View Details
Keywords: Julia Hanna; Manufacturing