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Publications

Publications

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  • All HBS Web  (426)
    • People  (2)
    • News  (90)
    • Research  (283)
    • Multimedia  (1)
  • Faculty Publications  (49)

Show Results For

  • All HBS Web  (426)
    • People  (2)
    • News  (90)
    • Research  (283)
    • Multimedia  (1)
  • Faculty Publications  (49)
← Page 12 of 426 Results →
  • Web

Digital Transformation - HBS Online

New Credential of Digital Innovation and Strategy Build the skill set and strategic acumen to compete in the digital world through a combination of forward-looking coursework, unique team activities with a diverse global network, and a... View Details
  • 15 Nov 2016
  • News

Classroom Lessons Put Into Practice Abroad

HBS students worked on their project with representatives of the bakery chain Benjamin in São Paulo. (photo by Cintia Farago) In the United States, brand loyalty is often a powerful motivator—consumers will drive miles in search of a... View Details
Keywords: Food Services and Drinking Places; Hospitality
  • 01 Sep 2003
  • News

Jeanne Jackson

Most Powerful Women in Business.” Based on her experience in retailing and her current service on the boards of global giants Nike and McDonald’s, Jackson says, “Whether you’re in Texas or in China, you must focus business practices and... View Details
Keywords: Deborah Blagg; Management, Scientific, and Technical Consulting Services; Professional Services
  • 01 Sep 2012
  • News

On a Sound Track

Skullcandy products are currently distributed in over 70 countries, a number that expands every month. So a major challenge for us is how to establish our brand in each local market. Good View Details
Keywords: Deborah Blagg; audio accessories; Sporting Goods, Hobby, Musical Instrument, and Book Stores; Retail Trade
  • Web

Tough Tech Ventures - Course Catalog

from early grants and equity to later stage deployment capital Examine global and local market failures that affect tough tech ventures and policy interventions that may stimulate (or stymy) the investment... View Details
  • 02 Sep 2014
  • First Look

First Look: September 2

friction-often pay too little attention to it in their approach to talent management. By managing language carefully, firms can hire and develop the best employees, improve collaboration on global teams, and strengthen the company's... View Details
Keywords: Sean Silverthorne
  • 05 Aug 2002
  • What Do You Think?

Is Platform Leadership Old Hat or the Wave of the Future?

is a comprehensive brand a platform? Or are high-tech platforms of a more pervasive order, essentially influencing the way millions of people do business and lead their personal lives on a global basis? If... View Details
Keywords: by James Heskett
  • 20 Apr 2010
  • First Look

First Look: April 20

Industry Author: Geoffrey Jones Publication: Oxford and New York: Oxford University Press, 2010 Abstract The global beauty business permeates our lives, influencing how we perceive ourselves and what it is to be beautiful. The View Details
Keywords: Martha Lagace
  • 21 May 2019
  • News

Confronting the Future of Climate Change in the Midwest

Alvarez moderated a panel that offered solutions from the perspective of the alumni business community and industries addressing climate change on the ground.) Part of a global series of events produced by the HBS Business & Environment... View Details
Keywords: Agriculture
  • 17 Jun 2016
  • Op-Ed

Companies Need to Start Marketing Security to Customers

the reputation of one of the greatest global brands is sullied by a tragic alligator attack on a small child. The marketer has no greater responsibility than to ensure the safety of the consumer. So why do... View Details
Keywords: by John A. Quelch; Entertainment & Recreation
  • 01 Nov 2016
  • First Look

First Look - November 1, 2016

Runway, Sentient Jet), and there is a more explicit focus on sustainability (e.g., Stella McCartney). Luxury brands need to consider the increasing global connectedness, particularly the importance of the... View Details
Keywords: Sean Silverthorne
  • 03 Mar 2011
  • Research & Ideas

HBS Faculty on Revolution in the Middle East and North Africa

There has been much recent discussion about which objective the United States should pursue—democracy for them vs. security for us—in instances where the two seem at odds. The problem with this debate is that it stems from an imprecise... View Details
Keywords: Re: Deepak Malhotra; Energy; Utilities
  • 01 Apr 2002
  • News

Q&A - Mark Fields

Concluding a successful tenure at Mazda, Mark Fields was appointed on April 19 to head the Premier group, a London-based unit of Ford Motor Company, which controls Mazda. The Premier group, a $23 billion company, includes brands such as... View Details
Keywords: auto; Mazda; Ford; Mark Fields; Machinery Manufacturing; Manufacturing
  • 01 Jan 2008
  • News

Anand G. Mahindra, MBA 1981

that a collaborative management style in the real world would be equally effective and essential.” ADVICE TO STUDENTS “There is no substitute for good, old-fashioned planning and analysis. You can’t rationalize excessive use of ‘gut feel’ and instincts.” CURRENT... View Details
  • Web

Lavinia Teodorescu | MBA

algorithms prioritize local brands and creators. My goal over the coming years is to develop and grow Gala to become a worldwide fashion retailing platform. LinkedIn: Lavinia Teodorescu View Details
  • 01 Oct 2002
  • News

The World According to MTV

TV brand, with 38 channels reaching more than one billion viewers in 164 countries, earning it “membership in that tiny elite of such globally transcendent brands as Coke and Levi's.” Eighty percent of MTV's... View Details
  • Profile

Gary Shi

In his third year at Fudan University, Gary Shi thought he would “like to have more interactions around global topics,” so he decided to take the lead. With a group of Harvard students, he co-organized the Harvard Project for Asian and... View Details
  • 28 May 2019
  • News

Action Plan: Border Crossing

Collection, a California-based children’s clothing brand inspired by the global spirit of cultural connection. The company’s design team has found inspiration for Tea’s seasonal clothing collections in their... View Details
Keywords: Julia Hanna
  • 21 May 2018
  • News

Community Partners Delivers “Expert Goodness” to the Bay Area

Clubs News Clubs News Since its launch in 1986, the HBS Association of Northern California’s Community Partners (HBSCP) program has deployed the expertise of more than 1,000 alumni volunteers to enhance the impacts of hundreds of Bay Area nonprofits and View Details
Keywords: Margie Kelley
  • Web

Field Course: Venture Capital Journey - Course Catalog

we aspire to prepare students for a career in venture capital, with a particular focus on their personal and professional growth and fulfillment. Further, we will provide a “systems thinking” lens to the industry and prepare them to positive actors in the View Details
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