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  • 06 Dec 2016
  • First Look

December 6, 2016

discuss intuition regarding which product categories likely lead to positive vs. negative values of concealment. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=49531 Precautionary Savings in Stocks and Bonds By:... View Details
Keywords: Sean Silverthorne
  • 12 Sep 2005
  • Research & Ideas

The Broadband Explosion: Thinking About a Truly Interactive World

much the same thing: "What will we do with all that bandwidth?" I suspect the answers will be similarly surprising. A third intuition arises out of the one I've just mentioned. Another parallel we think might appear is that just... View Details
Keywords: by Sara Grant; Technology; Communications; Telecommunications
  • 21 Jul 2003
  • Research & Ideas

Don’t Get Buried in Customer Data—Use It

they do, think what they think, and why they like or don't like your products. Getting that level of insight requires more intensive interactions with customers than CRM tools permit." It requires that you develop a "poetic insight into customers—a deep... View Details
Keywords: by Jean Ayers
  • 10 Nov 2015
  • First Look

November 10, 2015

alpha-test of the service and completed an in-depth survey of potential customers to explore the market. Most of the feedback was positive, which confirmed Berger's intuition about this market opportunity. Berger had found a more... View Details
Keywords: Sean Silverthorne
  • 12 Aug 2008
  • Op-Ed

Google-Yahoo Ad Deal is Bad for Online Advertising

revenue effect (increased payment from higher-ranked advertisers like A can exceed the direct effect (increased payment by the lowest-ranked advertiser, i.e., B. So minimum bids matter even more than intuition suggests. Other Google... View Details
Keywords: by Benjamin G. Edelman; Advertising; Publishing
  • 24 Jul 2019
  • Lessons from the Classroom

Can These Business Students Motivate Londoners to Do the Right Thing?

course? Michael Luca: A deeper appreciation of the ways in which small—and sometimes subtle—changes in the way a process or product is structured can make a difference. Our intuition about these effects can also be off, which is why... View Details
Keywords: by Dina Gerdeman
  • 09 Apr 2008
  • Research & Ideas

The Matchmaker of the Modern Economy

result would be a stronger country with a growing supply of well-paying jobs. In forming ARD, its founders were guided by an intuitive understanding of the dynamics of entrepreneurship. They realized that organizations with "enormous... View Details
Keywords: by Spencer E. Ante
  • 16 Feb 2004
  • Research & Ideas

Marketing Wine to the World

exploring how they cope with intuitive doubts that emerge as they try to make critical, high-stakes decisions. I'm also working with my colleagues Amy Edmondson and Richard Bohmer on a paper that examines the flawed decision-making that... View Details
Keywords: by Manda Salls; Consumer Products; Entertainment & Recreation; Food & Beverage
  • 28 Jun 2016
  • First Look

June 28, 2016

alpha test of the service and completed an in-depth survey of potential customers to explore the market. Most of the feedback was positive, which confirmed Berger's intuition about this market opportunity. Berger had found a more... View Details
Keywords: Sean Silverthorne
  • 28 Jul 2015
  • First Look

First Look: July 28, 2015

some ways in which firms' business models may impact their negotiation outcomes. Several of the proposed pathways work intuitively through the intrinsic characteristics (motivation, personality, etc.) of agents negotiating on behalf of... View Details
Keywords: Carmen Nobel
  • 10 Oct 2017
  • First Look

First Look at New Research and Ideas, October 10, 2017

average, consistent with the Bayesian intuition that the market inferred their work was mediocre all along. We then investigate whether the eminence of the retracted author and the cause of the retraction (fraud vs. mistake) shape the... View Details
Keywords: Sean Silverthorne
  • 08 Dec 2009
  • First Look

First Look: Dec. 8

have documented the modest (though reliable) link between household income and well-being, we examined the accuracy of laypeople's intuitions about this relationship by asking people from across the income spectrum to report their own... View Details
Keywords: Martha Lagace
  • 02 Jun 2003
  • Research & Ideas

Why Have Marketers Ignored America’s Man-of-Action Hero?

should manage their corporate brands. The idea is that a significant part of the value of MNC brands comes from the inferences that consumers draw from their global reach. This idea makes intuitive sense to managers but has never been... View Details
Keywords: by Manda Salls
  • 09 Jul 2012
  • Research & Ideas

The Unconscious Executive

conducted by [Mareike] Wieth and [Rose] Zacks has shown people are very good at making intuitive decisions at times when they are not at their best according to their circadian clock. In this research participants showed greater insight... View Details
Keywords: by Martha Lagace
  • 17 Jun 2014
  • First Look

First Look: June 17

individuals are prompted to consider the question "What could I do?" in place of their intuitive approach of considering "What should I do?" Together, these studies point toward a theory of moral insight and important... View Details
Keywords: Sean Silverthorne
  • 21 Jan 2014
  • First Look

First Look: January 21

feather flock together." In a series of simulations, we show that latent space coordinates significantly reduce bias in the estimate of social influence. The intuition is that latent coordinates act as proxy variables for hidden... View Details
Keywords: Sean Silverthorne
  • 30 Oct 2012
  • First Look

First Look: October 30

103, no. 4 (2012) Abstract When people seek to impress others, they often do so by highlighting individual achievements. Despite the intuitive appeal of this strategy, we demonstrate that people often prefer potential rather than... View Details
Keywords: Sean Silverthorne
  • 19 Jan 2022
  • In Practice

7 Trends to Watch in 2022

As 2022 gets underway we asked our faculty to highlight some trends worth watching in the coming year. Ariel Stern: A new future for digital health care While 2020 and 2021 were years of rapid innovation and deployment of new health care technologies and delivery... View Details
Keywords: by HBS News
  • 05 Jun 2018
  • First Look

New Research and Ideas, June 5, 2018

to join a syndicate that will fulfill the contract. We model syndicated markets as a repeated extensive form game and show that standard intuitions from industrial organization can be reversed: collusion may become easier as market... View Details
Keywords: Dina Gerdeman
  • 12 Jan 2016
  • First Look

January 12, 2016

case: https://cb.hbsp.harvard.edu/cbmp/product/616032-PDF-ENG Harvard Business School Case 816-048 Intuit: Turbo Tax Personal Pro—A Tale of Two Entrepreneurs The case tells the story of a product manager within Intuit who develops an idea... View Details
Keywords: Carmen Nobel
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