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  • All HBS Web  (2,607)
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  • All HBS Web  (2,607)
    • People  (4)
    • News  (396)
    • Research  (1,708)
    • Events  (3)
    • Multimedia  (6)
  • Faculty Publications  (872)
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  • 01 Sep 2008
  • News

Negative Ad Power

politics, rarely appear in consumer marketing campaigns. To be sure, marketers of breath mints and antidandruff shampoos play on social anxieties; Volvo raises automotive safety concerns. But the fear level never View Details
Keywords: John A. Quelch;Katherine E. Jocz; Colleges, Universities, and Professional Schools; Educational Services; Management, Scientific, and Technical Consulting Services; Professional Services
  • 01 Sep 2009
  • News

Professor, Historian, and Storyteller

—pages that span 140 years of history. And I do not say this lightly. I read at least 600 stories to cull them down to the 100-plus that made the cut. Did you consider other View Details
Keywords: News, Library, Internet, and Other Services; Information
  • 01 Mar 2004
  • News

Job Hunting in a Tight Market: Strength in Numbers

creation tactics, the club uses small-group strategy sessions led by trained career coaches to guide members through the job search process. “It’s a practical yet sophisticated View Details
Keywords: Colleges, Universities, and Professional Schools; Educational Services
  • 01 Mar 2011
  • News

Where the Jobs Are

approach to taking a more in-depth look at a single topic through the experiences of alumni and the insights of faculty experts. HBS alumni interviewed for this issue lead companies ranging in size from a... View Details
Keywords: Roger Thompson; Manufacturing
  • 04 Sep 2019
  • News

Alumni and Faculty Books for September 2019

research-based approaches to increase competitiveness in the digital economy. Networking: Coffee Not Cocktails by Janet Shaner (MBA 1989) Lulu.com A good network can bring new ideas, access View Details
  • 12 Nov 2019
  • News

Seismic Shift

years ago that the approach to inclusion in business was flawed. As a former marketing expert and growth strategist who helped clients find new business opportunities—largely in nonwhite, affluent... View Details
Keywords: Maureen Harmon
  • 01 Jun 2000
  • News

Capturing Human Capital

management approaches that proved to be all-powerful in earlier times. "Increasingly, the drive for global expansion must be to capture scarce sources of intellectual and human... View Details
  • 01 Dec 2013
  • News

Double Vision

from last year's Super Bowl—where a reported 36 percent of viewers watched the big game on TV with a small screen in hand—and explains which approaches score big and which ones fumble. GoDaddy: Husbands from around the world explain View Details
Keywords: Arts, Entertainment
  • 01 Apr 2002
  • News

HBS Press Books in Brief

integrators, and leaders must embrace a new mindset in which marketing is viewed as an enterprise-wide responsibility. Marketing Moves: A New Approach to Profits, Growth, and Renewal. The Internet,... View Details
Keywords: Colleges, Universities, and Professional Schools; Educational Services
  • 21 Aug 2019
  • News

Analyzing Homelessness

his company relocated to a site near a shelter and soup kitchen on the city’s west side, where many Cicero employees volunteer or work pro bono on strategy development. He finds cause for optimism in his... View Details
  • 01 Jun 2018
  • News

Floor It

leading from the street to the house itself. That insight, coupled with the radical nature of precision medicine, led to a realization: A “business as usual” approach wouldn’t... View Details
Keywords: Julia Hanna; illustration by Mengxin Li
  • 10 Aug 2022
  • News

Skydeck Live: Stage Not Age

the DCI fellows gives them an infusion of new perspectives. DM: Yeah. I love that. One of the things that we know or I know from reading your book is that women are the largest part of longevity market. How has that changed company View Details
  • 17 Dec 2015
  • News

Examining Global Workforce Management

“no-layoff” policies. In her research into how businesses are reinventing layoffs, Professor Sandra J. Sucher (MBA 1976) is examining the impact of layoffs and comparative approaches to workforce management... View Details
  • 01 Mar 2017
  • News

Alumni and Faculty Books for March 2017

today means a shortfall in performance tomorrow. Miller describes how to nurture leaders throughout the organization, from the front lines to the executive ranks. He outlines a clear and replicable View Details
  • 01 Dec 2011
  • News

Making the Case for Leadership

Harvard Club of New York City. “I learned quickly that I didn’t need to be an expert. But I did need to have great people.” Top photo courtesy Taran Swan; bottom courtesy Essence Magazine HBS professor Linda... View Details
Keywords: Garry Emmons;Julia Hanna;Roger Thompson; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment; National Security and International Affairs; Government; Health, Social Assistance; Data Processing, Hosting, and Related Services; Information; Electrical Equipment, Appliance, and Component Manufacturing; Manufacturing; Food Manufacturing; Manufacturing; Nonmetallic Mineral Product Manufacturing; Manufacturing; Management, Scientific, and Technical Consulting Services; Professional Services
  • 01 Dec 2020
  • News

Karmic Kickstart

institution of higher learning. His job offer—to serve on a highly effective and motivated five-member team launching a new approach to education in a very special country—was the start of an extraordinary... View Details
Keywords: transitions; higher education; travel; reflection; cancer; Educational Services
  • 01 Mar 2005
  • News

Answering the Call

advanced’ approaches to corporate strategy, company organization, worker morale and productivity, and so on. I wanted to find a successful, well-established manufacturing... View Details
Keywords: Garry Emmons; Colleges, Universities, and Professional Schools; Educational Services
  • 01 Dec 1999
  • News

New Releases

the characteristics of distinct types of property - apartment, office, hotel, industrial, and retail. Noting that this book is designed to help people spot risks, develop strategies for coping with risks,... View Details
  • 02 Apr 2014
  • News

Disrupting the Criminal Supply Chain

organized criminals sort of collaborating through different aspects of the human trafficking supply chain, so to speak. "It takes a highly focused effort to think about that, View Details
Keywords: Constantine von Hoffman; human trafficking; Government; National Security and International Affairs; Government
  • 01 Dec 2014
  • News

Case Study: Growing the Family Business

centers in the Cleveland suburbs. The first has been open two years; the second is almost a year old and approaching operational breakeven—about the same timeline as the first center. The team expects to... View Details
Keywords: childcare; Finance
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