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Publications

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  • All HBS Web  (339)
    • News  (114)
    • Research  (199)
    • Events  (1)
    • Multimedia  (2)
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Show Results For

  • All HBS Web  (339)
    • News  (114)
    • Research  (199)
    • Events  (1)
    • Multimedia  (2)
  • Faculty Publications  (72)
← Page 12 of 339 Results →
  • 23 Oct 2019
  • News

Understanding Business Firsthand in South Korea

Town, and Helsinki. Mike Lim (MBA 2020), one of the students on the Choco Pie team, says, “Our assignment was to determine how to target millennial women with the new product . . . driving sales at their specialty kiosks and shops.” The new cake, made with better View Details
Keywords: Global Understanding; Internationalization; Educational Innovation
  • 04 Feb 2019
  • Blog Post

Presenting…an Alternative to Company Presentations: Evercore Grabs Attention with Interactive Events

case study. When they added two more ingredients to the recipe – a focus on a familiar industry, amplified by media exposure the audience would recognize – they arrived at the heart of their presentation; a “live” case study about... View Details
  • 22 Mar 2017
  • Research & Ideas

What's the Ideal Frequency for a Sales Quota?

More frequent quotas can motivate underperforming sales reps. StockPhoto Personal selling is a key ingredient in making the American economy go. According to the US Bureau of Labor Statistics, about 10 percent of the labor force in... View Details
Keywords: by Carmen Nobel
  • 08 Jul 2021
  • Blog Post

Managing Sustainable Advantage with Key ESG Co-Founders, Anne-Marie Schoonbeek and Heleen van Poecke

Schoonbeek. “We’ve also been grateful for advisors and experts in our network who have helped us think through choices and provided us valuable feedback, and we have approached this with a mindset of not being afraid to try and make mistakes. Having all those View Details
Keywords: Entrepreneurship; Technology
  • 01 Oct 1998
  • News

Andresen Becomes First European and First Exec. Ed. Graduate to Endow HBS Professorship

Stratton Corporation. "As the leader in your industry," wrote Stratton, "the way in which you have developed your company has been a lesson to many of us, and this has illustrated the point that leadership is the key ingredient to the... View Details
  • 21 Jan 2020
  • Research & Ideas

Lessons for Retailers from the Rebirth of Indie Bookstores

Raffaelli, a professor in the Organizational Behavior Unit at Harvard Business School. “All the ingredients were there for the independent sector to see the end of its days.” Something miraculous started happening in 2009, however. After... View Details
Keywords: by Michael Blanding; Entertainment & Recreation
  • 15 Jan 2018
  • Research & Ideas

A Better Business Model for Fighting Cancer

added ingredient of time—will make precision medicine a reality for millions of more patients, the Kraft team believes. “The accelerator acts as a catalyst,” Hamermesh says. “It’s causing a reaction to happen faster, and with less... View Details
Keywords: by Julia Hanna; Health; Pharmaceutical
  • 17 Feb 2010
  • First Look

First Look: Feb. 17

Publication:Quantitative Marketing and Economics 7, no. 3 (September 2009): 237-266 Abstract This study presents a signaling model of advertising for horizontally differentiated products. The central ingredients of the model are two... View Details
Keywords: Martha Lagace
  • 22 Sep 2021
  • Blog Post

Student Spotlight: Jesse Lou (MBA 2022) – Working to Change the Food System

co-founded this summer. PicoGreens is engineering single-celled algae (microalgae) to use as “crop plants” that sustainably produce foods and food ingredients. Instead of growing entire sugarcane stalks just to harvest their sugar, we can grow microalgae to produce... View Details
  • 11 Jan 2017
  • Research & Ideas

The Paradoxical Quest to Make Food Look 'Natural' With Artificial Dyes

chromate was used to make milk look creamier; and various poisonous ingredients were used to create bright colors for various candies, reportedly causing some children to fall ill or even die. Hisano highlights key dates in food coloring... View Details
Keywords: by Carmen Nobel
  • 01 Dec 2020
  • News

A New Approach to Contact Tracing

access encrypted data on the phone so contact tracers can notify those who have been near the person and provide them with health care guidance. The development of the app—an example of government-supported technological innovation for public health—had all the... View Details
Keywords: Jennifer Gillespie; Government
  • 15 Oct 2012
  • Research & Ideas

Why Business IT Innovation is so Difficult

process. Even if a given manufacturer might be ready, if its customers weren't, the [firm] couldn't make the jump." Full results of the research are described in her working paper Do Market Leaders Lead in Business Process Innovation? The Case(s) of E-Business... View Details
Keywords: by Maggie Starvish
  • 22 Feb 2022
  • News

Launch Codes

Until the funds are wired to your bank account, there is no deal. —Benoit M.M. Dupont (PLDA 20, 2016) cofounder and CEO, WeMaintain; Alumni track, European region, finalist and crowd favorite, 2018 People and Patience People are the most important View Details
Keywords: Dan Morrell; illustrations by Alvaro Dominguez
  • 10 Nov 2014
  • HBS Case

How Restaurants in Lima and Copenhagen Became Best in the World

these questions. Located in Copenhagen, restaurant Noma routinely tops best restaurant lists. That's in large part due to the singular vision of chef-owner René Redzepi, who is obsessive about using local ingredients (only coffee is... View Details
Keywords: by Michael Blanding; Food & Beverage
  • 13 Aug 2018
  • Blog Post

Following My Dream: Launching a Venture

at different times of the day and observed customization and turnout patterns on a longer time-frame. Users are excited to try out new ingredients and we even served a user who has never had a smoothie before in his entire life! (He loved... View Details
Keywords: Entrepreneurship
  • 29 Apr 2015
  • Blog Post

2+2: Challenging Conceptions of Business

seven semesters and pursue my core passion to improve cosmetic safety. Where did you work before coming to HBS?I spent the two years before HBS working for S.W. Basics, a truly all-natural skincare company based in Brooklyn that formulates products with five View Details
  • 20 Mar 2005
  • Research & Ideas

Lessons of Successful Entrepreneurs

his current stint at General Catalyst, a private equity fund. Filipowski, who founded software maker PLATINUM Technology and sold it to Computer Associates International in 1999 for approximately $4 billion, said one ingredient for his... View Details
Keywords: by Sean Silverthorne
  • 30 May 2019
  • What Do You Think?

Is There a Distinctive West Coast Style of Management?

mentality that made and created Silicon Valley. Hate it or admire it—it’s a place where its accomplishments equaled its hubris.” This suggests another ingredient that may have been important in tempering the impulses of young... View Details
Keywords: by James Heskett; Education
  • 17 Oct 2016
  • HBS Case

Business Solutions That Help Cut Food Waste

place in the United States where it is possible to do so. “One of the key things Doug understood after meeting with community groups was that just providing the ingredients wasn’t enough,” says Alvarez, noting that Dorchester has one of... View Details
Keywords: by Dina Gerdeman; Food & Beverage
  • 04 Nov 2021
  • Blog Post

STUDENT SPOTLIGHT: JESSE LOU (MBA 2022) – WORKING TO CHANGE THE FOOD SYSTEM

co-founded this summer. PicoGreens is engineering single-celled algae (microalgae) to use as “crop plants” that sustainably produce foods and food ingredients. Instead of growing entire sugarcane stalks just to harvest their sugar, we can grow microalgae to produce... View Details
Keywords: Technology; Entrepreneurship
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