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  • All HBS Web  (5,155)
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  • All HBS Web  (5,155)
    • People  (6)
    • News  (1,200)
    • Research  (3,435)
    • Events  (19)
    • Multimedia  (5)
  • Faculty Publications  (2,310)
← Page 12 of 5,155 Results →
  • 2016
  • Working Paper

Patent Publication and the Market for Ideas

By: Deepak Hegde and Hong Luo
In this paper, we study the effect of invention disclosure through patent publication on the market for ideas. We do so by analyzing the effects of the American Inventor's Protection Act of 1999 (AIPA)—which required US patent applications to be published 18 months... View Details
Keywords: Patents; Biotechnology Industry
Citation
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Hegde, Deepak, and Hong Luo. "Patent Publication and the Market for Ideas." Working Paper, February 2016. (Accepted for publication in Management Science.)
  • December 2016 (Revised December 2020)
  • Course Overview Note

Big Data in Marketing

By: John Deighton and Mike Horia Teodorescu
Keywords: Big Data; Analytics and Data Science; Marketing
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Deighton, John, and Mike Horia Teodorescu. "Big Data in Marketing." Harvard Business School Course Overview Note 517-077, December 2016. (Revised December 2020.)

    Strategic Brew: A Market Simulation

    Strategic Brew simulates real life challenges facing the strategist. It allows users to experience and internalize the process of strategy formulation, execution, and communication in a simulated context and to see how these processes interplay with other... View Details
    • June 2002 (Revised July 2002)
    • Case

    NTT DoCoMo: Marketing i-mode

    By: Youngme E. Moon
    i-mode is a wireless Internet service offered in Japan by NTT DoCoMo. In just three years, the service has won over 30 million subscribers and achieved a 60% share of Japan's mobile Internet market, making it the most successful mobile data service in the world. It is... View Details
    Keywords: Price; Marketing; Marketing Channels; Market Entry and Exit; Market Participation; Success; Competition; Internet and the Web; Technology Adoption; Mobile and Wireless Technology; Telecommunications Industry; Japan
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    Moon, Youngme E. "NTT DoCoMo: Marketing i-mode." Harvard Business School Case 502-031, June 2002. (Revised July 2002.)
    • 11 May 2013
    • News

    How the Rich Play the Market

    • August 1986 (Revised February 1991)
    • Supplement

    Population Services International: The Social Marketing Project in Bangladesh, Video

    By: V. Kasturi Rangan
    Population Services International, a not-for-profit agency founded to promote family planning information and to market birth control products, had an agreement with the government of Bangladesh to conduct a social marketing program using modern marketing techniques to... View Details
    Keywords: Social Marketing; Health; Advertising; Marketing; Nonprofit Organizations; Government and Politics; Agreements and Arrangements; Health Industry; Bangladesh
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    Rangan, V. Kasturi. "Population Services International: The Social Marketing Project in Bangladesh, Video." Harvard Business School Video Supplement 887-506, August 1986. (Revised February 1991.)
    • 2021
    • Working Paper

    Corporate Environmental Impact: Measurement, Data and Information

    By: David Freiberg, DG Park, George Serafeim and T. Robert Zochowski
    As an organization’s environmental impact has become a central societal consideration, thereby affecting industry and organizational competitiveness, interest in measuring and analyzing environmental impact has increased. We develop a methodology to derive comparable... View Details
    Keywords: Environment; Impact; Measurement; Environmental Ratings; Corporate Valuation; Financial Materiality; Sustainability; Environmental Impact; Environmental Strategy; Impact-Weighted Accounts; IWAI; Environmental Sustainability; Corporate Social Responsibility and Impact; Measurement and Metrics; Valuation
    Citation
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    Freiberg, David, DG Park, George Serafeim, and T. Robert Zochowski. "Corporate Environmental Impact: Measurement, Data and Information." Harvard Business School Working Paper, No. 20-098, March 2020. (Revised February 2021.)
    • January 1999
    • Case

    State Street Corporation: Leading with Information Technology (B)

    By: Stephen P. Bradley and Kelley Porter
    With Multi-currency HORIZON, a real-time multi-currency accounting system that replaced the traditional batch-oriented single-currency accounting system, successfully launched, State Street Corp. (State Street) began to focus on growing the scope of its business... View Details
    Keywords: Accounting; Trends; Global Strategy; Growth and Development Strategy; Competitive Strategy; Information Technology; Value Creation; Financial Services Industry
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    Bradley, Stephen P., and Kelley Porter. "State Street Corporation: Leading with Information Technology (B)." Harvard Business School Case 799-034, January 1999.
    • 01 Jun 2007
    • News

    Students Top Marketing Contest

    In January, Melissa Lau, Yanlin Liu, and Deena Malkina (all HBS ’08) took home top honors in Rice University’s seventh annual Marketing Case competition, besting student teams from nine other business schools, including Kellogg, Stanford,... View Details
    Keywords: Computer and Electronic Product Manufacturing; Manufacturing
    • Fast Answer

    Geographic Information Systems (GIS) Tools

    What GIS resources are available to Harvard affiliates? Harvard provides access to several tools that allow you to map data: SimplyAnalytics: web-based mapping tool that incorporates market research data from Experian... View Details
    • 01 Dec 2013
    • News

    To Market, to Market

    donor), the Blavatnik Biomedical Accelerator identifies early-stage, highly promising technologies developed by Harvard University faculty, then helps those selected navigate the early stages of development so that they can go to market... View Details
    Keywords: Scientific Research and Development Services
    • Fast Answer

    Real estate: emerging markets

    Where should I begin my research on real estate in frontier and emerging markets? Research Topics Suggested Resources Overviews ABI/ProQuest
    Find articles and reports using keywords specific to your market and real estate sector;... View Details
    • 18 Jul 2005
    • Research & Ideas

    Identify Emerging Market Opportunities

    to invest in retailing. Product Markets. Developing countries have opened up their markets and grown rapidly during the past decade, but companies still struggle to get reliable information about consumers,... View Details
    Keywords: by Tarun Khanna, Krishna G. Palepu & Jayant Sinha
    • December 1989
    • Case

    Giant Effort to Inform Consumers

    By: Stephen A. Greyser and Norman Klein
    Keywords: Customers; Demand and Consumers
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    Greyser, Stephen A., and Norman Klein. "Giant Effort to Inform Consumers." Harvard Business School Case 590-068, December 1989.
    • 05 Dec 2018
    • Working Paper Summaries

    The Salary Taboo: Privacy Norms and the Diffusion of Information

    Keywords: by Zoë B. Cullen and Ricardo Perez-Truglia
    • 24 May 2011
    • News

    Marketing the Public Library

    Keywords: Information; Information
    • Web

    HBS - Financials | Supplemental Financial Information

    2022 Annual Report From The Dean Key Metrics Financials PDF Downloads Financials From the CFO Financial Highlights Statement of Activity & Cash Flows Consolidated Balance Sheet Supplemental Financial Information Financials From the CFO... View Details
    • Web

    5.1 Information Technology | MBA

    5.1 Information Technology Access to HBS networks, applications, computers, and other electronic resources (“the Resources”) is a privilege. HBS reserves the right to revoke access at any time at its sole discretion. Access is contingent... View Details
    • December 2011
    • Article

    EXEMPLARY CONTRIBUTION: Transforming Mental Models on Emerging Markets

    By: Charles Dhanaraj and Tarun Khanna
    Economic growth in the Western world increasingly depends on meaningful engagement with emerging markets such as Brazil, China, India, South Africa, and Turkey. Business schools are responding with increased attention to these markets in their research and curricula.... View Details
    Keywords: Emerging Markets; Business Model; Economic Growth; Developing Countries and Economies; Research; Business Education; Learning; Financial Institutions; Framework; Transformation; Perspective; India; China; Brazil; South Africa; Turkey
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    Dhanaraj, Charles, and Tarun Khanna. "EXEMPLARY CONTRIBUTION: Transforming Mental Models on Emerging Markets." Academy of Management Learning & Education 10, no. 4 (December 2011).
    • Web

    Session Types | Information Technology

    programs or complement on-campus offerings. Play Video duration: 2:28 Introduction to the HBS Live Online Classroom - Kaltura Link Let’s Talk Classical Music HBS Marketing and Communications provided students, faculty, alumni, and staff... View Details
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