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Show Results For
- All HBS Web
(10,071)
- People (16)
- News (1,561)
- Research (7,292)
- Events (9)
- Multimedia (45)
- Faculty Publications (5,593)
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- Article
Why Every Organization Needs an Augmented Reality Strategy
By: Michael E. Porter and James E. Heppelmann
While the physical world is three-dimensional, most data is trapped on two-dimensional pages and screens. This gulf between the real and digital worlds prevents us from fully exploiting the volumes of information now available to us. Augmented reality (AR), a set of... View Details
Keywords: Technological Innovation; Innovation Strategy; Organizational Change and Adaptation; Performance Effectiveness
Porter, Michael E., and James E. Heppelmann. "Why Every Organization Needs an Augmented Reality Strategy." Harvard Business Review 95, no. 6 (November–December 2017): 46–57.
- April 2022
- Case
NIO: A Chinese EV Company's Global Strategy
By: William C. Kirby, Shu Lin and Noah B. Truwit
Founded in November 2014 and based in Shanghai, NIO designed, jointly manufactured, and sold premium “smart” EVs. Its mission was to “shape a joyful lifestyle by offering high-performance smart electric vehicles and being the best user enterprise. At NIO Day 2021,... View Details
Keywords: Electric Vehicles; Expansion; Technological Innovation; Market Entry and Exit; Competitive Strategy; Consumer Behavior; Green Technology; Auto Industry; China; Europe; Norway
Kirby, William C., Shu Lin, and Noah B. Truwit. "NIO: A Chinese EV Company's Global Strategy." Harvard Business School Case 322-106, April 2022.
- November 2002
- Background Note
Strategy and Sources of Motion Picture Finance, The
By: Mihir A. Desai, Gabriel J. Loeb and Mark Veblen
This case considers the alternative financing mechanisms for film financing, the evolution of film finance in the United States, and the nature of tax-motivated film financing in the United States and around the world. It develops the strategy driving motion picture... View Details
Keywords: Film Entertainment; Financial Instruments; Financial Strategy; Financing and Loans; Globalized Markets and Industries; Taxation; Motivation and Incentives; Competitive Strategy; Entertainment and Recreation Industry; United States
Desai, Mihir A., Gabriel J. Loeb, and Mark Veblen. "Strategy and Sources of Motion Picture Finance, The." Harvard Business School Background Note 203-007, November 2002.
- 04 Jun 2001
- Research & Ideas
RealNetworks, CNET, and Judo Strategy
Commerce and Strategy panel at the 2001 Global Alumni Conference. He told alumni that fighting against a larger, stronger rival means not playing the game that your opponents want you to play. "Instead, figure out a different way to... View Details
Keywords: by Jim Aisner
- 08 Dec 2014
- Research & Ideas
A Manager’s Guide to International Strategy
managers confront-often there is no one right answer," Collis says, although that doesn't mean there isn't plenty of advice out there that can make it seem that way. "Sometimes it can be difficult to... View Details
Keywords: by Julia Hanna
- January 2008
- Article
Seek Strategy the Right Way at the Right Time
By: G. Gavetti and Jan W. Rivkin
Deliberate, emergent, and analogical approaches to finding the best strategy all have their advan-tages, depending on where an industry is in its life cycle. Be open to the best option at each juncture and wise enough to make the right call. View Details
Gavetti, G., and Jan W. Rivkin. "Seek Strategy the Right Way at the Right Time." Special Issue on HBS Centennial. Harvard Business Review 86, no. 1 (January 2008).
- April 2011 (Revised February 2015)
- Course Overview Note
The Online Economy: Strategy and Entrepreneurship — Course Architecture Note
By: Peter Coles and Benjamin Edelman
This note provides an overview of the Harvard Business School course "The Online Economy: Strategy and Entrepreneurship." It covers the framework for the course, key principles within each course module, and a synopsis of each case, along with the lessons the case is... View Details
Keywords: Business Model; Business Plan; Business Education; Curriculum and Courses; Entrepreneurship; Business Strategy; Information Technology; Internet and the Web
Coles, Peter, and Benjamin Edelman. "The Online Economy: Strategy and Entrepreneurship — Course Architecture Note." Harvard Business School Course Overview Note 911-069, April 2011. (Revised February 2015.) (request a courtesy copy.)
- October 2005 (Revised June 2007)
- Case
Volkswagen of America: Managing IT Priorities
Describes the efforts of Volkswagen of America, the U.S. subsidiary of Volkswagen AG, to arrive at a process for setting IT funding priorities so that they align with business priorities and the company's overall strategy. The process is carefully thought out and... View Details
Keywords: Strategic Planning; Business Subsidiaries; Resource Allocation; Information Technology; Alignment; Auto Industry; United States
Austin, Robert D., Warren Ritchie, and Greggory Garret. "Volkswagen of America: Managing IT Priorities." Harvard Business School Case 606-003, October 2005. (Revised June 2007.)
- February 2005 (Revised August 2008)
- Case
Arcelik Home Appliances: International Expansion Strategy
The Turkish home appliances firm Arcelik is revisiting its growth strategy. Options for growth include continuing to promote currently owned brands in international markets, acquiring new brands, expanding OEM or private-label contracts, and/or diversifying into other... View Details
Keywords: Global Strategy; Growth and Development Strategy; Diversification; Expansion; Consumer Products Industry; Turkey
Ghemawat, Pankaj, and Catherine Thomas. "Arcelik Home Appliances: International Expansion Strategy." Harvard Business School Case 705-477, February 2005. (Revised August 2008.)
- August 2000 (Revised September 2002)
- Exercise
Working with Your Shadow Partner in Analyzing IT Strategic Partnering
By: Richard L. Nolan
A team-based exercise allowing students to conduct a strategy analysis of the leading companies in the IT business. Involves searching on the web for both public information sources and company information sources. The teams work together to analyze the information and... View Details
Nolan, Richard L. "Working with Your Shadow Partner in Analyzing IT Strategic Partnering." Harvard Business School Exercise 301-003, August 2000. (Revised September 2002.)
- February 2007 (Revised November 2007)
- Case
Latvia: Economic Strategy after EU Accession
By: Michael E. Porter and Christian H.M. Ketels
Describes the economic development of Latvia, a small eastern European country on the shores of the Baltic Sea, from regaining independence in 1991 to European Union (EU) accession in 2004 and is set on May 1st, 2004, the day Latvia became an EU member. Latvia had... View Details
Keywords: Developing Countries and Economies; Economic Growth; Policy; Business and Government Relations; European Union; Latvia
Porter, Michael E., and Christian H.M. Ketels. "Latvia: Economic Strategy after EU Accession." Harvard Business School Case 707-515, February 2007. (Revised November 2007.)
- 28 Nov 2007
- Research & Ideas
B2B Branding: Does it Work?
Harvard Business School professor John Quelch writes a blog on marketing issues, called Marketing Know: How, for Harvard Business Online. It is reprinted on HBS Working Knowledge.Many business-to-business (B2B) CEOs view marketing as the... View Details
- February 2007
- Case
IBM Culture in Its Architecture
By: A. Eugene Kohn and Kerry Herman
In 1992, Lou Gerstner was the CEO of IBM during a period where the firm was losing money and a turnaround was desperately needed. In a bold decision, Gerstner chose to build a new headquarters in Armonk, NY that had strict limits on expandability. His idea was to use... View Details
Keywords: Design; Leadership; Job Design and Levels; Organizational Structure; Buildings and Facilities; Business Headquarters; Decisions; Organizational Culture; Corporate Strategy; Expansion; Information Technology Industry; New York (state, US)
Kohn, A. Eugene, and Kerry Herman. "IBM Culture in Its Architecture." Harvard Business School Case 207-026, February 2007.
- December 2016
- Module Note
Strategy Execution Module 10: Using the Job Design Optimization Tool to Build Effective Organizations
By: Robert Simons
This module reading provides directions for using the online Job Design Optimization Tool (JDOT) which is available free of charge from Harvard Business School Publishing at https://cb.hbsp.harvard.edu/cbmp/resources/marketing/multimedia/JDOT/index.html. This tool can... View Details
Keywords: Management Control Systems; Implementing Strategy; Execution; Span Of Control; Span Of Accountability; Performance Measurement; Job Design; Organization Design; Strategy; Entrepreneurship
Simons, Robert. "Strategy Execution Module 10: Using the Job Design Optimization Tool to Build Effective Organizations." Harvard Business School Module Note 117-110, December 2016.
- December 15, 2015
- Article
Don't Turn Your Sales Team Loose Without a Strategy
By: Frank V. Cespedes and Steve Thompson
When formulating a strategy, markets and segments are typically important categories. But only customers buy. Hence, for most firms, de facto strategy and much resource allocation are the aggregate result of the deals their salespeople close. However, few firms clarify... View Details
Cespedes, Frank V., and Steve Thompson. "Don't Turn Your Sales Team Loose Without a Strategy." Harvard Business Review (website) (December 15, 2015).
- March 2005 (Revised June 2006)
- Case
Sun Microsystems, Inc.: Web Services Strategy
By: Thomas R. Eisenmann and Fernando Suarez
Microsoft and IBM have excluded Sun Microsystems from the board of the Web Services Interoperability Organization (WS-I), an industry consortium that will shape the evolution of Web services standards. Sun managers must decide whether to join WS-I as a contributing... View Details
Keywords: Information Technology; Standards; Corporate Governance; Power and Influence; Web Services Industry; Information Technology Industry
Eisenmann, Thomas R., and Fernando Suarez. "Sun Microsystems, Inc.: Web Services Strategy." Harvard Business School Case 805-095, March 2005. (Revised June 2006.)
- May – June 2006
- Article
Choose the Right Measures, Drive the Right Strategy
By: Dennis Campbell
Metrics overload is a common problem that can have serious consequences: Specifically, it can make it difficult for employees to see what actions they should take to execute strategic objectives. Having too many metrics dilutes the focus and invariably means many are... View Details
Campbell, Dennis. "Choose the Right Measures, Drive the Right Strategy." Balanced Scorecard Report (May–June 2006).
- February 2010
- Supplement
Organization and Strategy at Millennium (B)
By: Julie M. Wulf and Scott Waggoner
This case examines Millennium's strategic and organizational responses to the rapid evolution of the biopharmaceutical industry. In the early 2000s, as Millennium's competitive advantage in early-stage research slipped away and its losses mounted, founder CEO Mark... View Details
Keywords: Leading Change; Transformation; Decision Choices and Conditions; Crisis Management; Competitive Advantage; Commercialization; Selection and Staffing; Product Development; Organizational Change and Adaptation; Pharmaceutical Industry
Wulf, Julie M., and Scott Waggoner. "Organization and Strategy at Millennium (B)." Harvard Business School Supplement 710-418, February 2010.
- December 2024 (Revised March 2025)
- Case
Strategy and CEO Succession at Starbucks
By: Krishna G. Palepu and David Lane
On August 13, 2024, Starbucks announced that Laxman Narasimhan who was appointed as the CEO only in September 2023, was stepping down as CEO and board director “with immediate effect.” Laxman would be replaced on September 9 by Brian Niccol, CEO since 2018 of Chipotle... View Details
Keywords: Strategy; Corporate Governance; Leadership; Management Succession; Cost Management; Labor Unions; Working Conditions; Order Taking and Fulfillment; Service Operations; Investment Activism; Governing and Advisory Boards; Resignation and Termination; Food and Beverage Industry; United States
Palepu, Krishna G., and David Lane. "Strategy and CEO Succession at Starbucks." Harvard Business School Case 125-040, December 2024. (Revised March 2025.)
- March 2004 (Revised May 2005)
- Case
Foreign Exchange Hedging Strategies at General Motors
By: Mihir A. Desai and Mark Veblen
How should a multinational firm manage foreign exchange exposures? Examines transactional, translational, and competitive exposures. Describes General Motors' corporate hedging policies, its risk management structure, and how accounting rules impact hedging decisions.... View Details
Keywords: Risk Management; Multinational Firms and Management; Currency Exchange Rate; Investment; Financial Markets; Manufacturing Industry; Auto Industry; Argentina; Japan; Canada; United States
Desai, Mihir A., and Mark Veblen. "Foreign Exchange Hedging Strategies at General Motors." Harvard Business School Case 204-024, March 2004. (Revised May 2005.)