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Show Results For
- All HBS Web
(555)
- People (1)
- News (308)
- Research (150)
- Multimedia (13)
- Faculty Publications (18)
- 22 Nov 2004
- Research & Ideas
Side Effects: The Case of Propecia
the wives or barbers of balding men? All these issues and more faced Tom Casola, who in 1997 was heading the Propecia marketing effort for the drug maker Merck & Co. The case was discussed by audience members at the 5th Annual Alumni Healthcare Conference on... View Details
- 05 May 2009
- First Look
First Look: May 5, 2009
president of the United States, Obama for America (OFA), the president-elect's official campaign organization, announced the formation of a post-election organization, Organizing for America. The new organization would keep the View Details
Keywords: Martha Lagace
- 10 Mar 2009
- First Look
First Look: March 10, 2009
16-21 Abstract The Dove campaign addressed a common concern that crossed cultural boundaries. Confronted by standard visual stereotypes of beauty in the global media, many young women develop self-image and self-esteem problems. The Dove... View Details
Keywords: Martha Lagace
- 01 Aug 1998
- News
High Honors
Baker Scholar. After spending a year at HBS as assistant to the legendary Professor Georges F. Doriot, Barford moved on to work as a financial analyst at Doriot's American Research & Development Corporation, one of the first U.S. venture... View Details
- 22 Feb 2024
- News
GCC Crossroads Aims for a Bright Future; Seattle Alumni Talk Leadership in Tech; Italy Preps for European Alumni Summit
Clubs News Clubs News Crossroads Forum Explores Future of Gulf Region More than 1,300 public and private leaders convened in Riyadh, Saudi Arabia on January 30 and 31 for the Crossroads GCC Future Impact Forum, co-hosted by the HBS Club... View Details
Keywords: Margie Kelley
- 06 Nov 2018
- Research & Ideas
8 Ways to Make Olympic Stadiums Useful After the Games End
Isao Okada of Osaka Seikei Univerity and HBS marketing professor emeritus Stephen A. Greyser—a longtime student and observer of the Olympics—conducted extensive field research at 10 of the 12 Summer Olympics sites since the 1972 Munich... View Details
- 31 Mar 2009
- First Look
First Look: March 31, 2009
and Sugata Roychowdhury Abstract We examine the accrual choices of outsourcing firms with links to U.S. congressional candidates during the 2004 elections, when corporate outsourcing was a major campaign issue. We find that politically... View Details
Keywords: Martha Lagace
- Profile
Emily Schlichting
story with a Washington, D.C. think tank, Emily became the public face of ACA advocacy throughout her college career, speaking at press conferences, testifying to Congressional panels, and even working with the White House. President Obama's re-election View Details
- 10 Oct 2007
- First Look
First Look: First Look: October 10
two bands they had signed, Maroon 5 and Flyleaf. Known for its grassroots marketing campaigns, Octone operated through a unique joint-venture model with SonyBMG Music Entertainment's RCA Music Group, which enabled the nimble record label to orchestrate mass-marketing... View Details
Keywords: Martha Lagace
- 04 Apr 2023
- Blog Post
Maersk’s Journey to Decarbonize Shipping
In January 2023, Professors Willy Shih and Mike Toffel led more than 40 HBS MBA students on site visits to witness the energy transition and innovative sustainable production activities throughout Denmark and the Netherlands, in their new... View Details
- 29 Sep 2009
- First Look
First Look: September 29
Brookings, 2009) Abstract Energy policy is on everyone's mind these days. The U.S. presidential campaign focused on energy independence and exploration (drill, baby, drill), climate change, alternative fuels, even nuclear energy. But... View Details
Keywords: Martha Lagace
- Web
Harvard Business School
Baker Library Special Collections Exhibits More Exhibits Explore the Exhibit Student Pioneers The Value of Business Education The Golden Age of Black Business AASU Early Years & Influence AASU Founders Core Demands & Proposals Early Years & Activism Influencing the... View Details
- 20 Jan 2010
- First Look
First Look: Jan. 20
District. He was up against Rep. Clay Shaw, a popular 26-year incumbent with significant name recognition in the district. Leading up to the election, Klein's campaign manager realized that Klein had to find a way to relate to his voters... View Details
Keywords: Martha Lagace
- 21 Feb 2019
- Research & Ideas
Voter ID Laws Don't Work (But They Don't Hurt Anything, Either)
large scale get-out-the-vote campaigns after the early 2000s, but turnout remains low, with fewer than 60 percent of citizens participating in presidential and midterm elections. Voter registration remains an important obstacle to... View Details
Keywords: by Sean Silverthorne
- 15 Jun 2007
- Research & Ideas
Remembering Alfred Chandler
you know, why did you care about history, and where were you going with that knowledge and that care? It was gender-free, age-free, geography-free. At Harvard Business School, the river of Al's contribution has many outlets and streams. He gave View Details
Keywords: by Sean Silverthorne
- 27 Jan 2009
- First Look
First Look: January 27, 2009
supplement: http://harvardbusinessonline.hbsp.harvard.edu/ b01/en/common/item_detail.jhtml?id=809093 Iris Running Crane: March 2011 Harvard Business School Case 809-071 In Spring 2011, Iris Running Crane, a 2009 HBS MBA, has finally... View Details
Keywords: Martha Lagace
- 01 Jun 2008
- News
You Only Thought You Were Republican
treasurer. And I am doing that because — as I will argue on this page — we HBS alums are by now almost all Democrats. (Moderate Dems to be sure, but Democrats.) Some of us (very possibly you, dear reader) just don’t know it. Your... View Details
- 01 Dec 2015
- News
The Harvard Business School Campaign: Regional Events
Recent HBS Campaign Regional Events & Leadership Meeting Craig Harrison (MBA 1980), Ellen O'Hara (MBA 1980), Len Schulwitz (MBA 1979), and Janine Schulwitz (MBA 1979) enjoyed the general reception prior to... View Details
- 30 Jan 2020
- Research & Ideas
The Upside of Highlighting a Product's Downsides
their products and downplay risks, fearing that any negative sentiment might hurt demand. But research led by Ryan W. Buell, a professor in the HBS Technology and Operations Management Unit, and doctoral student MoonSoo Choi found that... View Details
Keywords: by Danielle Kost
- 01 Jun 2004
- News
Celebrations in LA, Florida, London
Since its September 2002 kickoff at HBS, The Campaign for Harvard Business School has traveled to thirteen U.S. and international cities, helping to strengthen and unify the far-flung HBS community and... View Details