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  • All HBS Web  (589)
    • People  (3)
    • News  (141)
    • Research  (305)
    • Events  (2)
  • Faculty Publications  (180)

Show Results For

  • All HBS Web  (589)
    • People  (3)
    • News  (141)
    • Research  (305)
    • Events  (2)
  • Faculty Publications  (180)
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  • 28 Nov 2007
  • Research & Ideas

B2B Branding: Does it Work?

company's stakeholders. Efforts are focused on a single, global corporate brand rather than individual product brands. The payback on marketing expenditures is measured rigorously to the satisfaction of the hard-nosed engineers and... View Details
Keywords: by John Quelch; Consumer Products
  • January 1980 (Revised August 1986)
  • Case

General Electric vs. Westinghouse in Large Turbine Generators (A)

By: Michael E. Porter
Describes the U.S. large turbine generator industry in early 1963, a period of severe price cutting and depressed industry conditions. Presents data to allow a structural analysis of the industry and an analysis of the strategies of the major players since 1946. The... View Details
Keywords: Transformation; Customer Focus and Relationships; Machinery and Machining; Cost Management; Price; Management Analysis, Tools, and Techniques; Marketing Strategy; Industry Structures; Competition; Manufacturing Industry; United States
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Porter, Michael E. "General Electric vs. Westinghouse in Large Turbine Generators (A)." Harvard Business School Case 380-128, January 1980. (Revised August 1986.)
  • 10 Nov 2003
  • Research & Ideas

The Hard Numbers on Social Investments

When eight Investors' Circle members invested $2 million in Sonic Innovations, the company had a pre-money valuation of $5 million; seven years later, at IPO, the company's market value was $127 million. Evergreen Solar is a developer and View Details
Keywords: by Manda Salls
  • 12 Aug 2014
  • First Look

First Look: August 12

Performance of Indian Manufacturing By: Ghani, Ejaz, Arti Grover Goswami, and William R. Kerr Abstract—We investigate the impact of the Golden Quadrilateral (GQ) highway project on the Indian organized View Details
Keywords: Sean Silverthorne
  • 05 Sep 2000
  • What Do You Think?

Whither the Information Economy?

the Internet "is the result of a product based society." All of this is notwithstanding the fact that manufacturing in our "product based society" represents less than 20% of U.S. gross domestic product these days.... View Details
Keywords: by James Heskett
  • 29 Mar 2016
  • First Look

March 29, 2016

https://www.hbs.edu/faculty/Pages/item.aspx?num=50822 forthcoming Manufacturing & Service Operations Management How Do Customers Respond to Increased Service Quality Competition? By: Buell, Ryan W., Dennis Campbell, and Frances X. Frei... View Details
Keywords: Sean Silverthorne
  • 07 Dec 2016
  • HBS Case

Why Millennials Flock to Fintech for Personal Investing

Millennials are disruptive bunch. The first generation to grow up with the internet, consumers born after 1980 are used to relying on technology and engineering to do almost everything—including shopping (Amazon), listening to music... View Details
Keywords: by Michael Blanding; Financial Services
  • 20 Dec 2006
  • Op-Ed

Investors Hurt by Dual-Track Tax Reporting

of being able to characterize their income separately depending on the audience. Something as simple as interest expense can be engineered to be an expense for tax authorities and a dividend for capital markets. Investors On The Short End... View Details
Keywords: by Mihir Desai
  • 14 Jan 2008
  • Research & Ideas

Mapping Polluters, Encouraging Protectors

continue to rapidly develop, mapping can bring together specialists in fields as diverse as environmental engineering and graphics. As Toffel concludes, "The notion of how to display environmental information geographically is... View Details
Keywords: by Martha Lagace; Manufacturing; Manufacturing
  • 30 May 2005
  • Research & Ideas

Germany’s Pioneering Corporate Managers

long-term study. Now owned by Mannesmann, the factory itself still manufactures large-diameter pipes today. Before the 1920s, German firms were often messier, more haphazard, less decentralized than many American corporations. However,... View Details
Keywords: by Sean Silverthorne
  • 03 May 2004
  • Research & Ideas

Business History around the World

structures of large manufacturing corporations remains important, but a new generation of researchers has explored business networks, the family firm, knowledge creation and transfer, public policy and business, and a host of other... View Details
Keywords: by Cynthia Churchwell
  • 06 Mar 2013
  • What Do You Think?

Who Should Manage Our Work Time?

laid the blame at the foot of "an engineer who had difficulty forecasting simple activities and (the) time to accomplish them." Joseph Mello commented that " part of the problem comes from the view of an organization as a... View Details
Keywords: by James Heskett
  • 06 Feb 2006
  • Research & Ideas

Sorting Out the Patent Craze

different manufacturers could not talk to one another. PCs would cost $10,000 because each company would have to design its own software, as well as craft proprietary storage, memory, and display components. But standards do not evolve... View Details
Keywords: by Sara Grant; Technology
  • 09 Jul 2018
  • Research & Ideas

Overcoming the Challenges of Selling Brand New Technology (Hey, Need a 3-D Printer?)

focused on selling software to engineers and designers and might not be as committed to selling hardware, which cost less and offered a lower commission. Selling on Amazon was the easiest option of all, but meant sacrificing 12 to 18... View Details
Keywords: by Michael Blanding; Manufacturing; Manufacturing; Manufacturing; Manufacturing; Manufacturing; Manufacturing; Manufacturing; Manufacturing
  • 20 Oct 2009
  • First Look

First Look: October 20

with internal design work, and then manufacture using the company's leading edge manufacturing facilities. Initial implementation challenges led to delays and additional View Details
Keywords: Martha Lagace
  • 08 Jan 2014
  • What Do You Think?

Do Productivity Increases Contribute to Social Inequality?

social inequality." Romuald Kepa added: "The invention of the steam engine and resulting shifts in the society are great providers of insight… Luckily, (the) world did not collapse " Others were not so sure that... View Details
Keywords: by James Heskett
  • 20 Dec 2010
  • Research & Ideas

New Dean Sets Five Priorities for HBS

Nohria explained his belief that people's life stories deeply influence the way they conduct themselves as leaders. In his own case, he described the profound effect his father, the CEO of a large electrical equipment manufacturing... View Details
Keywords: by Roger Thompson; Education
  • 17 Nov 2003
  • Research & Ideas

Lessons from a Nasty Trade Dispute

It was in the late 1990s that the finger pointing began between Canadian aircraft manufacturer Bombardier and its Brazilian competitor, Embraer. Each company alleged that the other was receiving government support that provided an unfair... View Details
Keywords: by Cynthia Churchwell
  • 19 Mar 2013
  • First Look

First Look: March 19

companies perform sales, marketing, and product definition work, while eastern companies in Asia like his perform the engineering and manufacturing work. Confronted with commoditization pressure, Wu is... View Details
Keywords: Sean Silverthorne
  • 12 Mar 2006
  • Research & Ideas

Global Poverty Needs a Global Answer

poverty? A: Yes, there are many. Here are two: DaimlerChrysler some years ago, under pressure from the Green Party in Germany, decided it had to increase the amount of renewable resources it used in the manufacture of its cars. The... View Details
Keywords: by Cynthia Churchwell
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