Publications

March 2020
Technical Note

Influencer Marketing

By: Jill Avery and Ayelet Israeli

Despite a heavy barrage of advertising, most consumers declare that their purchases are most influenced by the experiences, advice, and recommendations of others, and not by marketers. Interpersonal communication between and among consumers serves as a potent path for... View Details

Keywords: Influencers; Marketing; Marketing Communications; Brands and Branding; Marketing Strategy; Media and Broadcasting Industry; Advertising Industry; Consumer Products Industry

Educators

May 2012
Teaching Note

One South Technology Park: Investing in Emerging Markets (TN) (A) & (B)

By: Nicolas P. Retsinas and Griffin H. James

29 Jun 2016
Blog Post

Emerging Into Singapore

mixed group of local and multi-cultural young and driven people who I already have formed good friendships and memories with. Being an Avenger Global Fashion Group was founded over a year ago as an over-arching company that links its 6 fashion retail e-commerce brands... View Details

Keywords: Technology; Consumer Products / Retail

2024
Other Unpublished Work

A Proposal for the IMF: A New Instrument of International Liquidity Provision for Emerging Markets and Developing Economies

By: Laura Alfaro, Guillermo Calvo, José de Gregorio, Augusto de la Torre, Pablo Guidotti, Enrique Mendoza, Ernesto Talvi, Liliana Rojas-Suarez and Andrés Velasco

This paper addresses a critical flaw in the international financial system: the failure to address the inherent asymmetry between countries that issue reserve currencies and those that do not, leaving the latter vulnerable during systemic liquidity crises. We propose... View Details

Keywords: Macroeconomics; Emerging Markets; Financial Markets; International Finance; Developing Countries and Economies; Latin America

Web

Loan Reduction - Entrepreneurship

value proposition, and stage of development. The Team: Information on founding team and any other key team members or advisors, including HBS affiliation, relevant skills and experiences. The Market/Context: Market need, size of... View Details

10 Jul 2000
Research & Ideas

Entrepreneurship in Europe

Four key trends that have contributed to this changing environment, said Kuemmerle, are: the dot.com wave; the emergence of global start-up firms; capital chasing entrepreneurs; and changes in supporting institutions for View Details

Keywords: by Kenneth Liss

2021
Working Paper

Limits to Bank Deposit Market Power

By: Juliane Begenau and Erik Stafford

Claims about the market power of bank deposits in the banking literature are numerous and far reaching. Recently, a causal narrative has emerged in the banking literature: market power in bank deposits, measured as imperfect pass-through of short-term market rates on... View Details

Keywords: Bank Deposits; Market Power; Net Interest Margin (NIM); Banks and Banking; Interest Rates; Risk and Uncertainty

February 2024 (Revised July 2024)
Case

Taffi: Entrepreneurship in Saudi Arabia

By: Paul A. Gompers and Fares Khrais

Taffi was a tech-enabled fashion styling startup founded by Shahad Geoffrey in Saudi Arabia in 2020. Within three years of operating, Geoffrey had pivoted the business multiple times. In 2023, Geoffrey was attempting the business’s most ambitious pivot yet, shifting... View Details

Keywords: Business Startups; Disruption; Entrepreneurship; Venture Capital; Investment; Growth and Development Strategy; Business Strategy; AI and Machine Learning; Fashion Industry; Technology Industry; Saudi Arabia; Arabian Peninsula

Educators

Article

Spatial Determinants of Entrepreneurship in India

By: Ejaz Ghani, William R. Kerr and Stephen O'Connell

We analyze the spatial determinants of entrepreneurship in India in the manufacturing and services sectors. Among general district traits, quality of physical infrastructure and workforce education are the strongest predictors of entry, with labor laws and household... View Details

Keywords: Agglomeration; Development; Entrepreneurship; Manufacturing Industry; Service Industry; India; South Asia

10 Nov 2011
Working Paper Summaries

Spatial Determinants of Entrepreneurship in India

Keywords: by Ejaz Ghani, William R. Kerr & Stephen O'Connell

2018
Working Paper

Opportunistic Returns and Dynamic Pricing: Empirical Evidence from Online Retailing in Emerging Markets

By: Chaithanya Bandi, Antonio Moreno, Donald Ngwe and Zhiji Xu

We investigate how dynamic pricing can lead to higher operational costs through more product returns in the online retail industry. Dynamic pricing has been widely applied by many online retailers. Research has shown that, in response to dynamic pricing, some customers... View Details

Keywords: Price; Policy; Consumer Behavior; Cost Management; Emerging Markets; Retail Industry

2011
Working Paper

Spatial Determinants of Entrepreneurship in India

By: Ejaz Ghani, William R. Kerr and Stephen O'Connell

We analyze the spatial determinants of entrepreneurship in India in the manufacturing and services sectors. Among general district traits, quality of physical infrastructure and workforce education are the strongest predictors of entry, with labor laws and household... View Details

Keywords: Education; Entrepreneurship; Industry Structures; Infrastructure; Manufacturing Industry; Service Industry; India

Web

Oral History, Business History and Business Archives in India - Creating Emerging Markets

growth of business history in India. Geoffrey Jones (Business History Initiative) discussed the Creating Emerging Markets project and how the oral histories being generated were being used in both teaching... View Details

September 2021
Article

Network Interconnectivity and Entry into Platform Markets

By: Feng Zhu, Xinxin Li, Ehsan Valavi and Marco Iansiti

Digital technologies have led to the emergence of many platforms in our economy today. In certain platform networks, buyers in one market purchase services from providers in many other markets, whereas in others, buyers primarily purchase services from providers within... View Details

Keywords: Network Interconnectivity; Platform Competition; Market Entry; Networks; Digital Platforms; Competition; Market Entry and Exit

Web

Advisory Board - Entrepreneurship

Administration, with C.R. Christensen, N. Berg and M. Salter; The Entrepreneurial Venture, with William Sahlman. "The Importance of Entrepreneurship" and "Capital Market Myopia," with William Sahlman; "A Perspective on Entrepreneurship,"... View Details

Teaching Interest

Social Entrepreneurship and Innovation

By: Brian L. Trelstad

Combining the tools of philanthropy, business and advocacy (or mission, margin and mandate), social entrepreneurs have tackled long-standing societal issues like teacher training, college access, global public health, renewable energy and sanitation. Social... View Details

Keywords: Innovation and Invention; Organizations; Social Enterprise; Civil Society or Community; System

September 2008 (Revised October 2009)
Background Note

The Carbon Market

By: Andre F. Perold, Forest L. Reinhardt and Mikell Hyman

The carbon market has emerged in response to concerns about global climate change. This note characterizes the market in 2008, describing each segment and how it operates. View Details

Keywords: Non-Renewable Energy; Market Transactions; Environmental Sustainability; Climate Change

Educators

2014
Other Teaching and Training Material

Entrepreneurship Reading: Financing Entrepreneurial Ventures

By: William R. Kerr, Ramana Nanda and James McQuade

"Financing Entrepreneurial Ventures" introduces students to the key issues involved in the financing of entrepreneurial enterprises. The Reading begins by examining how business models shape external financing requirements. It then contrasts the choice to bootstrap... View Details