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- 24 Jan 2011
- HBS Case
Terror at the Taj
young sons died in a fire that swept through their apartment on the hotel's top floor. Even after receiving the news, he insisted on staying at his post to help direct a response to the ongoing attack. (The battle for View Details
- 18 Nov 2002
- Research & Ideas
Where Morals and Profits Meet: The Corporate Value Shift
recognize that risk management is only part of the story and that the benefits of positive values go well beyond problem avoidance. I have seen this progression in some companies that initially turn to values as a damage control measure... View Details
Keywords: by Carla Tishler
- 13 Apr 2016
- Research & Ideas
Why Your Company Wants to be a 'Cognitive Referent' (Hint: SpaceX)
what they were doing.” In contrast, the startups that would ultimately become the cognitive referents controlled their messages carefully, expending much effort to correct labels or comparisons they felt were inaccurate and explain their... View Details
- 08 Sep 2008
- HBS Case
The Value of Environmental Activists
There are many methods, most financial, to measure the success of companies in meeting goals. But the question becomes a lot harder at Harvard Business School when MBAs are challenged to measure the efforts of environmental organizations like Greenpeace and the World... View Details
- 05 Jul 2006
- Research & Ideas
The Accidental Innovator
direct special attention to it." Similarly, Daguerre, who invented photography, made his breakthrough when he put an exposed plate into a cabinet in which a thermometer had earlier shattered; mercury vapors from the broken... View Details
Keywords: by Sarah Jane Gilbert
- 25 Mar 2015
- HBS Case
Tate’s Digital Makeover Transforms the Traditional Museum
can be tracked through clicks, page views, and time on the site, as well as through a host of other metrics. But, says Avery, "there is often still not a direct link to the type of customer behavior we want to measure, such as ticket... View Details
- 30 Jan 2020
- Research & Ideas
The Upside of Highlighting a Product's Downsides
When booking an international flight, the choice often comes down to “expensive but direct” or “cheap with connections.” But what if an airline warned customers that the direct flight was frequently delayed? Would customers appreciate... View Details
Keywords: by Danielle Kost
- 22 Jul 2019
- Book
How to Be a Digital Platform Leader
advantage. Lagace: What advice do you have for conventional firms looking to explore platforms? Yoffie: There are three potential strategies. You can belong to an existing platform, buy a platform if time to market is critical, or build one if you want to View Details
Keywords: by Martha Lagace
- 06 Aug 2019
- Cold Call Podcast
Super Bowl Ads Sell Products, but Do They Sell Brands?
Apple's 1984 ad, which aired, not surprisingly, on the 1984 Super Bowl when they announced the launch of the Macintosh personal computer. That is still in the advertising Hall of Fame. It was directed by Ridley Scott, who is a well-known... View Details
- 14 Jul 2020
- Research & Ideas
Restarting Under Uncertainty: Managerial Experiences from Around the World
the imposed closure of most of the stores and shopping malls who had to quickly reroute their business toward e-commerce and direct delivery of products to customers’ homes. This shift heavily impacted Logistics operations, increasing... View Details
- 05 Jun 2014
- Research & Ideas
Fixing the ‘I Hate Work’ Blues
of managers. The best way to address this is to widen the span of control for everyone between the CEO and first-line employees. Instead of six to 12 direct reports, all managers should have 15 to 20 people... View Details
Keywords: by Bill George
- June 2003 (Revised July 2003)
- Teaching Note
India on the Move (TN)
Teaching Note for (9-703-050). View Details
- 30 Oct 2006
- First Look
First Look: October 31, 2006
Working PapersHow Does Foreign Direct Investment Promote Economic Growth? Exploring the Effects of Financial Markets on Linkages Authors:Laura Alfaro, Areendam Chanda, Sebnem Kalemli-Ozcan, and Selin Sayek Abstract The empirical... View Details
Keywords: Sean Silverthorne
- 24 Sep 2014
- Op-Ed
Take a Trim Tab Approach to Climate Change
control surface on a boat or aircraft" (e.g., a rudder on an ocean liner) to control or alter the direction of a very large craft (e.g., the ocean liner itself). How do you... View Details
- 16 Jul 2024
- Op-Ed
Corporate Boards Are Failing in Their No. 1 Duty
directions to meet future needs. The Boeing board’s repeated CEO failures resulted from this approach of choosing people who applied the same leadership formula. Business allow the current CEO to dominate the hiring process. Many boards... View Details
Keywords: by Bill George
- 17 Aug 2015
- Research & Ideas
Who is Boss in the Sharing Economy?
the Strategy unit at Harvard Business School, who wades into the controversy with a new working paper, Enabling Versus Controlling, co-written with National University of Singapore economics professor Julian Wright. Uber may have very good business reasons for View Details
- 31 Oct 2014
- Op-Ed
Ebola’s Call To Arms About Disaster Preparedness
First of all, many more Americans will die of heart attacks than will ever die of Ebola. This is not like smallpox, whose spread can only be controlled with great difficulty. The nature of the disease is that, because it can only pass... View Details
- 17 Jul 2012
- First Look
First Look: July 17
origins of the social psychology of creativity, trace its arc, and suggest directions for its future. Demand and Capacity Management in Air Transportation Authors:Cynthia Barnhart, Douglas S. Fearing, Amedeo Odoni, and Vikrant Vaze... View Details
Keywords: Sean Silverthorne
- 22 Jul 2002
- Research & Ideas
How Business Strategy Tamed the “Invisible Hand”
an "invisible hand" that was largely beyond the control of individual firms. Competitive theory has been advanced at Harvard Business School, shown here under construction. The scope for strategy as a way to View Details
Keywords: by Pankaj Ghemawat
- 09 Jan 2018
- First Look
First Look at New Research and Ideas, January 9, 2018
estimate their direct and indirect effects on real activity. Credit supply shocks have sizable direct and downstream propagation effects on investment and output throughout the period but no significant... View Details
Keywords: Sean Silverthorne