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  • All HBS Web  (621)
    • People  (1)
    • News  (142)
    • Research  (300)
    • Events  (3)
  • Faculty Publications  (148)
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  • 10 Apr 2018
  • First Look

First Look at New Research, April 10, 2018

activities, we found that they feel compelled to address hot-button issues and are guided by their own values as well as the history and culture of their organization. They also complement their public activities with a “ground game”... View Details
Keywords: Sean Silverthorne
  • 16 Apr 2019
  • First Look

New Research and Ideas, April 16, 2019

industrial production, and did not generate losses even among natives working in highly exposed sectors. These findings suggest that opposition to immigration was unlikely to have economic roots. Instead, I provide evidence that natives’ political discontent was... View Details
Keywords: Dina Gerdeman
  • 10 Nov 2015
  • First Look

November 10, 2015

Strengthening the Brand with Digital Marketing Accor, the world's leading hotel operator with a portfolio of fourteen hospitality brands (including Sofitel and Novotel) in 92 countries, prided itself on living up to its motto, "To... View Details
Keywords: Sean Silverthorne
  • 08 Sep 2020
  • Sharpening Your Skills

Capitalism Works Better When I Can See What You're Doing

sales. Knowing What Your Boss Earns Can Make You Work Harder Learning what your co-worker earns can make you less productive, but knowing your manager's paycheck can motivate you to work harder. The Surprising Benefits of OversharingIn a social media View Details
Keywords: by Sean Silverthorne
  • 19 Jan 2022
  • In Practice

7 Trends to Watch in 2022

As 2022 gets underway we asked our faculty to highlight some trends worth watching in the coming year. Ariel Stern: A new future for digital health care While 2020 and 2021 were years of rapid innovation and deployment of new health care technologies and delivery... View Details
Keywords: by HBS News
  • May 2003 (Revised October 2003)
  • Case

BEA Systems, Inc.: Constant Reinvention to Cope with Market Waves

Developed in 1995 as a specialist software vendor, BEA Systems, Inc. had already transformed itself twice from a transaction processing product company to a server application provider. By July 2002, it had become the fastest company in history to reach $1 billion in... View Details
Keywords: Organizational Change and Adaptation; Digital Platforms; Business Growth and Maturation; Management Practices and Processes; Applications and Software; Entrepreneurship; Organizational Culture; Web Services Industry; Information Technology Industry
Citation
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Related
Sull, Donald N., Ramiro Montealegre, and Jeannette Dale. "BEA Systems, Inc.: Constant Reinvention to Cope with Market Waves." Harvard Business School Case 803-118, May 2003. (Revised October 2003.)
  • 13 Mar 2018
  • First Look

March 13, 2018

Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=54145 Digitizing Disclosure: The Case of Restaurant Hygiene Scores By: Dai, Weijia (Daisy), and Michael Luca Abstract—Collaborating with Yelp and the City of San... View Details
Keywords: Sean Silverthorne
  • 29 Oct 2007
  • HBS Case

Marketing Maria: Managing the Athlete Endorsement

among the world's largest private companies. It represents hundreds of athletes and other celebrities, and reportedly is commercially involved in an average of 10 major sports and cultural events around the world every day. Q: What led... View Details
Keywords: by Sarah Jane Gilbert; Sports
  • 05 Dec 2017
  • Research & Ideas

What We've Learned from 101 Entrepreneurs in Emerging Markets

interviews is a tiny step in that direction. "I think that in addition to the commonalities, the project sheds light on how business cultures differ in Latin America" Silverthorne: What were some of the major commonalities you... View Details
Keywords: by Sean Silverthorne
  • 04 Mar 2014
  • Sharpening Your Skills

Sharpening Your Skills: Managing Innovation

Should managers lead innovation or get out of the way? It's not an either/or decision. Executives of some great innovative companies—Amazon's Jeff Bezos, Facebook's Mark Zuckerberg—are active participants in creation, getting their hands dusty in the View Details
Keywords: Re: Multiple Faculty
  • 03 Mar 2009
  • First Look

First Look: March 3, 2009

Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=408095 Big Spaceship: Ready to Go Big? Harvard Business School Case 409-047 Big Spaceship, a digital marketing agency, faced a rather big challenge: How to... View Details
Keywords: Martha Lagace
  • 08 Jan 2019
  • First Look

New Research and Ideas, January 8, 2019

green. The Digital Commons: Tragedy or Opportunity? A Reflection on the 50th Anniversary of Hardin’s Tragedy of the Commons By: Nagle, Frank Abstract—On the 50th anniversary of Garrett Hardin’s “The Tragedy of the Commons,” this article... View Details
Keywords: Dina Gerdeman
  • 19 Jun 2018
  • First Look

New Research and Ideas, June 19, 2018

self-managed microenterprises. Platforms were Haier’s business platforms operating in five major sectors: white goods transformation, investment and incubation, financial holdings, real estate, and cultural industry. Platform owners... View Details
Keywords: Dina Gerdeman
  • 12 Feb 2019
  • First Look

New Research and Ideas, February 12, 2019

collection and privacy. Finally, we discuss emerging challenges surrounding software-driven medical devices, including open regulatory questions, advancements in underlying digital technology, and the likely necessity of new payment and... View Details
Keywords: Dina Gerdeman
  • 03 Nov 2009
  • First Look

First Look: Nov. 3

never change. Since its founding in 1911, the company operated under a set of principles articulated by founder Thomas Watson and became known for a strong culture and a commitment to fairness and social responsibility. As IBM entered its... View Details
Keywords: Martha Lagace
  • 18 May 2015
  • Research & Ideas

Advertisers Get Serious About Playing With Their Brands

the researchers recently wrote in a GfK Marketing Intelligence Review article called "Beyond Bedlam: How Consumers and Brands Alike Are Playing the Web." In the last decade, marketers have used digital media in different ways. First, many... View Details
Keywords: by Dina Gerdeman; Advertising
  • 01 Nov 2024
  • In Practice

Layoffs Surging in a Strong Economy? Advice for Navigating Uncertain Times

to low single digits during layoffs. Tackle this challenge head-on by describing the future in vivid, specific, and optimistic language—and make a data-driven case for why the company is likely to get there. Finally, repeat this story—all... View Details
Keywords: by Rachel Layne; Technology; Information Technology
  • 17 May 2011
  • First Look

First Look: May 17

challenges as he tries to maintain EMC's culture of customer centricity. These include 1) translating EMC's platinum service levels, designed to appeal to the world's largest companies, to small businesses and B2C customers, 2)... View Details
Keywords: Sean Silverthorne
  • 01 Jul 2019
  • What Do You Think?

Are Super Stretch Goals Only for the Very Young?

products. “The tech industry in general, young or old, can accommodate stretched goals, simply because digital can reach millions of people worldwide in one second, and all that they have to do is to create the product once [versus] other... View Details
Keywords: by James Heskett
  • 26 Apr 2004
  • Research & Ideas

A Clear Eye for Innovation

excelled at analog photography but hasn't been able to make the leap to digital cameras. Boeing, a longtime leader in commercial aircraft, has experienced difficulties in its defense-contracting businesses and has recently stumbled in the... View Details
Keywords: by Charles A. O'Reilly III & Michael L. Tushman
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