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Show Results For
- All HBS Web
(955)
- News (213)
- Research (597)
- Events (2)
- Multimedia (1)
- Faculty Publications (168)
- 31 Jan 2022
- Research & Ideas
Where Can Digital Transformation Take You? Insights from 1,700 Leaders
all, they’re wrestling with three major shifts in the global economy—changes born of technology that technology alone can no longer address: New customer expectations. Customers want frictionless, end-to-end... View Details
- 2015
- Working Paper
Corporate Sponsorship in Culture—A Case of Partnership in Relationship Building and Collaborative Marketing by a Global Financial Institution and a Major Art Museum
By: Ragnar Lund and Stephen A. Greyser
Purpose: This paper examines cultural sponsorship from a partnership and relationship marketing perspective. It studies a case of how a partnership between two international institutions, a bank and a museum, adds value to both in terms of interaction with... View Details
Lund, Ragnar, and Stephen A. Greyser. "Corporate Sponsorship in Culture—A Case of Partnership in Relationship Building and Collaborative Marketing by a Global Financial Institution and a Major Art Museum." Harvard Business School Working Paper, No. 16-041, October 2015.
- 25 Apr 2012
- Research & Ideas
The Importance of Teaming
and cognitive (thinking) skills," she writes. "Enabled by distributed leadership, the purpose of teaming is to expand knowledge and expertise so that organizations and their customers can capture the value." In the... View Details
Keywords: Re: Amy C. Edmondson
- 19 Dec 2011
- Research & Ideas
Climbing the Great Wall of Trust
economy, it's getting more essential that global executives learn their way around Chinese cultural customs in order to be successful in that country. While every country has its version of the "old boys network" that defines... View Details
Keywords: by Michael Blanding
- 26 Apr 2023
- In Practice
Is AI Coming for Your Job?
represent. Ayelet Israeli is the Marvin Bower Associate Professor in the Marketing Unit and cofounder of the Customer Intelligence Lab at the Digital, Data, and Design (D) Institute at HBS. Iavor Bojinov: Those who resist AI risk falling... View Details
- Web
Value-Based Health Care - Institute For Strategy And Competitiveness
critical thinking; earlier clinical experience; and advanced clinical and student-tailored basic/population science experiences that provide customized pathways for every student. In the new curriculum, the core basic/population science... View Details
- Web
Podcast - Business & Environment
shifting its business model to respond to climate change. She explains how HP is both engaging their employees in the effort and meeting customer demands for increased climate action. For transcripts and... View Details
- 08 Apr 2014
- First Look
First Look: April 8
By: Hałaburda, Hanna, and Felix Oberholzer-Gee Abstract—The value of many products and services rises or falls with the number of customers using them; the fewer fax machines in use, the less important it is to have one. These network... View Details
Keywords: Sean Silverthorne
- Web
Asia Pacific - Global
subscription fee model, could the company afford to continue expanding the team or should it rely on its distributors to provide post-sale customer support? Distributors were responsible for half of sales, but outsourcing View Details
- Web
MBA Experience - Health Care
MBA Experience Academics As part of the MBA curriculum, students analyze many cases focused on health care, and can customize their second-year experience by choosing courses, projects, papers, and independent studies specific to health... View Details
- Web
Harvard Business School Online Courses & Learning Platforms
Bussgang Gain proven frameworks to build a viable, valuable tech venture that can profitably scale and attract venture capital. $1,850 Certificate Featured Courses New Transforming Customer Experiences Professor Ryan Buell Gain a... View Details
- Web
Finding Job Opportunities - Alumni
our 12twenty (our recruiting platform) to post opportunities for experienced talent. Want to get notified about newly posted opportunities? Create search agents to alert you when new jobs that meet your custom criteria are posted in the... View Details
- 11 Apr 2023
- Op-Ed
The First 90 Hours: What New CEOs Should—and Shouldn't—Do to Set the Right Tone
whether they’re staying or leaving. Also, schedule introductory conversations with key customers and employees. You may even want to approach some former employees or board members and ask for their insights. When you arrive, you should... View Details
Keywords: by John Quelch
- Web
Rock Summer Fellows - Entrepreneurship
Entrepreneurship. Founder applications will be evaluated based on the clarity and strength of the problem hypothesis, current status and milestones, strength of customer discovery findings, clarity and strength of key assumptions, and... View Details
- Web
Africa - Global
while our Middle East and North Africa (MENA) Research Center based in Istanbul, plays this same role for North African countries. Support for HBS engagement and activities across the school are enabled by these locations. The School... View Details
- 17 Aug 2020
- Research & Ideas
What the Stockdale Paradox Tells Us About Crisis Leadership
sequenced-visualization exercise. This exercise, which engages the mind with both faith in the future and brutal facts of the present, would be a useful one for either individuals or teams. In mental contrasting, a person: Visualizes a... View Details
Keywords: by Boris Groysberg and Robin Abrahams
Overcrowded – Designing Meaningful Products in a World Awash with Ideas
We live in a world awash with ideas. Thanks to the web and to powerful ideation approaches such as open innovation, design thinking, or crowdsourcing, organizations have today easy access to an unprecedented amount of novel concepts. In this context, what... View Details
- 07 Feb 2022
- Research & Ideas
Digital Transformation: A New Roadmap for Success
end-to-end customer experiences in an unforgiving dynamic economy. As one executive put it, in a hyperconnected world, competitors can "pop up from anywhere and everywhere." With rising expectations of View Details
- 18 Feb 2021
- Blog Post
SIPs in 2021
one of 13 SIPs offered during winter break. Now in their fourth year, SIPs are no-credit, no-fee elective courses, offering MBA students an opportunity to engage deeply in a single subject with professors, practitioners, and experts in... View Details
- 09 Sep 2008
- First Look
First Look: September 9, 2008
customers in new product development) and developing a reputation for environmentally friendly behavior. What is the role of operations management in this context? Purchase this case: http://harvardbusinessonline.hbsp.harvard.edu/... View Details
Keywords: Sean Silverthorne