Credit Card - Publications - Faculty & Research

Web

The Art of American Advertising: 1865 - 1910

Education Alumni Baker Library Historical Collections Visual Resources More Exhibits Exhibition Gallery Research Links Site Credits The Art of American Advertising 1865 - 1910 National Markets Advertising Products Trade Catalogs Trade... View Details

26 Apr 2010
Research & Ideas

When Other Companies Compete Like Crazy, Dare to Be Different

multiplies, the differences between them start to become increasingly trivial.” The truth of the matter is, my father never had to choose a credit card affiliation out of a deluge of View Details

Keywords: by Sarah Jane Gilbert

31 May 2011
First Look

First Look: May 31

and James WeberHarvard Business School Case 511-065 Kevin Laracey, founder of Paydiant, needed to figure out how to launch a payment processing company with a new technology based on smart phones. Consumers had increasingly turned to electronic payment methods such as... View Details

Keywords: Sean Silverthorne

13 Sep 2004
Research & Ideas

Cash and the Woman-Owned Business

fund the launch of nearly all start-ups. The founders' current income, cash reserves, credit card capacity, and "mortgagable" assets account for most of the early stage capital in the United... View Details

Keywords: by Candida Brush, Nancy M. Carter, Elizabeth Gatewood, Patricia G. Greene & Myra M. Hart

04 Aug 2014
Op-Ed

Why Small-Business Lending Is Not Recovering

business loan market. Often times, the biggest banks refer small businesses below such revenue thresholds or seeking such low dollar loans to their small business credit card products, which earn higher... View Details

Keywords: by Karen Mills; Banking; Financial Services

Profile

Mallika Ahluwalia

At Princeton, Mallika Ahluwalia realized she wanted a career in international development. "Having an impact on communities and the world motivates me to go to work every day," she says. After a one-year stint at Catalyst Chicago, creating a grant-funded... View Details

15 Apr 2013
Research & Ideas

Solving the Search vs. Display Advertising Quandary

these investments motivated consumers to plunk down their credit cards or fill out an application for a service. That's why the Internet has been such a godsend to companies, says Sunil Gupta, the Edward W.... View Details

Keywords: by Michael Blanding; Advertising

13 Dec 2016
First Look

December 13, 2016

credit cards that could be used in Falabella stores, and Banco Falabella competed with other banks by offering personal banking services. The case covers many of the key questions the leaders of the firm... View Details

Keywords: Carmen Nobel

Web

Bibliography - The Art of American Advertising

Education Alumni Baker Library Historical Collections Visual Resources More Exhibits Exhibition Gallery Research Links Site Credits The Art of American Advertising 1865 - 1910 Research Links Bibliography Site View Details

20 Mar 2005
Research & Ideas

Lessons of Successful Entrepreneurs

industries that are going through a sea change. He recalled how a two-dollar ATM fee he once paid at an airport spurred him to start his own ATM network featuring out-of-town banks. Other ventures he helped create were a credit View Details

Keywords: by Sean Silverthorne

24 Feb 2014
Research & Ideas

Busting Six Myths About Customer Loyalty Programs

making the award more lucrative and therefore more salient in the minds of the consumers, or they help consumers accumulate rewards in other ways that could be redeemed in their stores. To solve the challenge of the infrequent vacation traveler, airlines introduced... View Details

Keywords: by Marcel Corstjens & Rajiv Lal; Retail; Consumer Products

08 Aug 2018
Sharpening Your Skills

Parmigiano-Reggiano, Jane Austen, and Other Things You Didn't Know About Finance

Sapphire Made Credit Cool for Millennials The Chase Sapphire Reserve card was one of the hottest product launches in 2016. But what would be JP Morgan's next act be? State Street’s SHE: Investing in Women... View Details

Keywords: by Sean Silverthorne; Financial Services

01 Jun 2016
News

How Do We Win the Cyberwar?

Your credit card has already been stolen. You just don’t know it yet. Thomas knows it, though. (A 12-year IT security veteran, Thomas requested anonymity to protect the reputation of his employers, which... View Details

Keywords: Dan Morrell; illustrations by Victo Ngai

Web

Trade Catalogs - The Art of American Advertising

Education Alumni Baker Library Historical Collections Visual Resources More Exhibits Exhibition Gallery Research Links Site Credits The Art of American Advertising: Trade Catalogs National Markets Advertising Products Trade Catalogs Trade... View Details

15 Dec 2009
First Look

First Look: Dec. 15, 2009

first of a series of highly successful projects that established GE Money Bank as a leader in the Swiss credit card market. The business concept was to cooperate with the country's leading retailer MIGROS to... View Details

Keywords: Martha Lagace

28 Oct 2009
Lessons from the Classroom

HBS Begins Teaching Consumer Finance

financial service firms that serve them, including traditional banks, insurance companies, credit card issuers, and brokers, as well as a host of entrepreneurial ventures in this space. Q: When did you get... View Details

Keywords: by Roger Thompson; Financial Services; Education

01 Jun 2008
News

Greed, Gullibility, and Optimism

was folly. Should lenders and borrowers have known that the house of cards would fall? Yes and no. If you believe that eventually what goes up must come down, then we should have known. But with five or six years of double-digit... View Details

Keywords: Deborah Blagg; Finance; Management; Real Estate

22 Sep 2014
Op-Ed

Online Banks Fill Funding Needs for Small Business

tested if incumbent players decide to target the market gaps and new approaches themselves. Traditional large banks and credit card companies have access to three types of assets that could make them... View Details