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      • May 2010 (Revised June 2012)
      • Case

      From Imitation to Innovation: Zongshen Industrial Group

      By: Willy Shih and Nancy Hua Dai
      As Zuo Zongshen drove the transformation of the Zongshen Industrial Group from an early imitator in the motorcycle business to a company that increasingly focused on innovation as a way to get out of the hyper-competitive commodity business, he continually faced new... View Details
      Keywords: Experience and Expertise; Learning; Investment; Disruptive Innovation; Knowledge Acquisition; Organizational Change and Adaptation; Organizational Structure; Competitive Strategy; Manufacturing Industry; Motorcycle Industry; China
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      Shih, Willy, and Nancy Hua Dai. "From Imitation to Innovation: Zongshen Industrial Group." Harvard Business School Case 610-057, May 2010. (Revised June 2012.)
      • February 2010 (Revised December 2010)
      • Case

      Google Inc. (Abridged)

      By: Benjamin Edelman and Thomas R. Eisenmann
      Describes Google's history, business model, governance structure, corporate culture, and processes for managing innovation. Reviews Google's recent strategic initiatives and the threats it poses to Yahoo, Microsoft, and others. Asks what Google should do next. One... View Details
      Keywords: Business Model; Corporate Entrepreneurship; Corporate Governance; Organizational Culture; Organizational Structure; Competitive Strategy; Search Technology; Web Services Industry
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      Edelman, Benjamin, and Thomas R. Eisenmann. "Google Inc. (Abridged)." Harvard Business School Case 910-032, February 2010. (Revised December 2010.)
      • February 2010 (Revised January 2014)
      • Case

      Tennant Company

      By: Toby E. Stuart, Lynda M. Applegate and James Weber
      Tennant, a leading producer of floor cleaning equipment, must determine how to create, finance, structure, staff, govern, measure, and manage a new venture for developing a fundamentally new product line. In 2005, Tennant Company had developed an innovative,... View Details
      Keywords: Business Startups; Change Management; Corporate Entrepreneurship; Disruptive Innovation; Product Development; Organizational Design; Organizational Structure; Research and Development
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      Stuart, Toby E., Lynda M. Applegate, and James Weber. "Tennant Company." Harvard Business School Case 810-040, February 2010. (Revised January 2014.)
      • January 2010 (Revised April 2011)
      • Case

      Google Inc.

      By: Benjamin Edelman and Thomas R. Eisenmann
      Describes Google's history, business model, governance structure, corporate culture, and processes for managing innovation. Reviews Google's recent strategic initiatives and the threats they pose to Yahoo, Microsoft, and others. Asks what Google should do next. One... View Details
      Keywords: Digital Marketing; Business Model; Growth and Development Strategy; Network Effects; Mission and Purpose; Expansion; Internet and the Web; Information Technology Industry
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      Edelman, Benjamin, and Thomas R. Eisenmann. "Google Inc." Harvard Business School Case 910-036, January 2010. (Revised April 2011.) (Winner of ECCH 2011 Award for Outstanding Contribution to the Case Method - Strategy and General Management.)
      • January 2010 (Revised August 2010)
      • Background Note

      Advanced Leadership Note: An Institutional Perspective and Framework for Managing and Leading

      By: Rosabeth M. Kanter and Rakesh Khurana
      Large-scale societal issues increasingly appear on the agenda of business leaders, including poverty, health, education, business-government relations, and the degradation of the environment. These problems are not entirely new, but the forces of globalization and the... View Details
      Keywords: Change Management; Framework; Global Range; Leadership; Business and Stakeholder Relations; Social Enterprise; Social Issues; Complexity
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      Kanter, Rosabeth M., and Rakesh Khurana. "Advanced Leadership Note: An Institutional Perspective and Framework for Managing and Leading." Harvard Business School Background Note 410-076, January 2010. (Revised August 2010.)
      • September 2009
      • Article

      Are You Having Trouble Keeping Your Operations Focused?

      By: Robert S. Huckman
      As a business broadens over time, it can lose the operational edge that led to its original success. Core strengths atrophy, efficiency or quality suffers, and sharper rivals close in to take advantage of the loss of focus. In his classic article "The Focused Factory"... View Details
      Keywords: Business Units; Business Growth and Maturation; Goals and Objectives; Resource Allocation; Operations; Performance Efficiency
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      Huckman, Robert S. "Are You Having Trouble Keeping Your Operations Focused?" Harvard Business Review 87, no. 9 (September 2009): 90–95.
      • August 2009 (Revised July 2010)
      • Case

      Jones Lang LaSalle: Reorganizing around the Customer (2005)

      By: Ranjay Gulati and Lucia Menzer Marshall
      Peter Roberts, CEO of Jones, Lang, LaSalle (JLL) Americas division, has been charged with expanding the company's presence in its core geographic markets while simultaneously growing its corporate account business. Roberts and his task force have narrowed their options... View Details
      Keywords: Decision Choices and Conditions; Global Strategy; Growth and Development Strategy; Organizational Structure; Business Strategy; Real Estate Industry
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      Gulati, Ranjay, and Lucia Menzer Marshall. "Jones Lang LaSalle: Reorganizing around the Customer (2005)." Harvard Business School Case 410-007, August 2009. (Revised July 2010.)
      • August 2009 (Revised September 2009)
      • Case

      Tenova: Mining for Growth in an Economic Crisis

      By: Gary P. Pisano, Elena Corsi and Elisa Farri
      In December 2008, Gianluigi Nova, CEO of Tenova SpA, a technology and equipment supplier to the metals and mining industry, had to choose between two options. The first was to continue growing in the company's core business: equipment for the steel production. The... View Details
      Keywords: Decision Choices and Conditions; Financial Crisis; Leadership; Crisis Management; Growth and Development Strategy; Market Entry and Exit; Diversification; Industrial Products Industry; Mining Industry
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      Pisano, Gary P., Elena Corsi, and Elisa Farri. "Tenova: Mining for Growth in an Economic Crisis." Harvard Business School Case 610-021, August 2009. (Revised September 2009.)
      • May 7, 2009
      • Blog Post

      A New Business Strategy: Give Up The Core

      By: Ranjay Gulati
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      Gulati, Ranjay. "A New Business Strategy: Give Up The Core." Harvard Business Review Blogs (May 7, 2009).
      • May 2009
      • Case

      Montgomery County Business Roundtable for Education

      By: Allen S. Grossman and Geoff Eckman Marietta
      Montgomery County Business Roundtable for Education (MCBRE) was a business-public education partnership with Montgomery County Public Schools (MCPS) that promoted cross-sector knowledge sharing and academic excellence. Its suite of core student programs, such as “720,”... View Details
      Keywords: Business Ventures; Knowledge Sharing; Leadership; Partners and Partnerships; Education; Business and Community Relations; Education Industry; United States
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      Grossman, Allen S., and Geoff Eckman Marietta. "Montgomery County Business Roundtable for Education." Harvard Business School Case 309-105, May 2009.
      • January 2009 (Revised May 2009)
      • Case

      Innovation at Mahindra & Mahindra (A)

      By: Stefan H. Thomke and Briana Doerr Luthra
      Describes the Mahindra & Mahindra Group's approach to innovation. The Group is among the top industrial houses in India and its managing director Anand Mahindra has put innovation at the core of its growth strategy. Emphasis is placed on managing the balance between... View Details
      Keywords: Innovation and Management; Growth and Development Strategy; Problems and Challenges; Marketing; Business Processes; Product; Innovation Strategy; Organizational Design; Demand and Consumers; Auto Industry; Agriculture and Agribusiness Industry; India
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      Thomke, Stefan H., and Briana Doerr Luthra. "Innovation at Mahindra & Mahindra (A)." Harvard Business School Case 609-065, January 2009. (Revised May 2009.)
      • January 2009
      • Article

      From Regional Star to Global Leader

      By: Nitin Nohria
      Yang Jianguo was recently promoted from country manager for China to global head of product development at a staid French perfume maker. He was chosen for his technical smarts and his knowledge of emerging markets—a critical avenue for growth, given that sales in the... View Details
      Keywords: Communication Strategy; Cross-Cultural and Cross-Border Issues; Globalized Firms and Management; Leadership Development; Management Teams; Emerging Markets; Product Development; Beauty and Cosmetics Industry; China; Paris
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      Nohria, Nitin. "From Regional Star to Global Leader." Harvard Business Review 87, no. 1 (January 2009).
      • 2008
      • Book

      On Competition

      By: M. E. Porter
      Competition is one of society's most powerful forces for making things better in many fields of human endeavor. The study of competition and the creation of value, in their full richness, have preoccupied me for several decades. Competition is pervasive, whether it... View Details
      Keywords: Leadership; Practice; Competitive Strategy; Theory; Value Creation
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      Porter, M. E. On Competition. Updated and Expanded Ed. Boston: Harvard Business School Publishing, 2008.
      • October 2008 (Revised February 2012)
      • Case

      Amazon Web Services

      By: Robert S. Huckman, Gary P. Pisano and Liz Kind
      Considers the development of Amazon Web Services (AWS), a division of Amazon.com, Inc., specializing in the provision of web-based storage and computing services to web developers. The case focuses on the issues facing Andy Jassy, the head of AWS, in 2008 as AWS faces... View Details
      Keywords: Price; Market Entry and Exit; Service Operations; Competition; Diversification; Retail Industry; Web Services Industry
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      Huckman, Robert S., Gary P. Pisano, and Liz Kind. "Amazon Web Services." Harvard Business School Case 609-048, October 2008. (Revised February 2012.)
      • October 2008
      • Class Lecture

      Marketing as Competitive Advantage: Fundamentals

      By: Das Narayandas, David E. Bell, Anita Elberse, John T. Gourville, David B. Godes, John A. Quelch, Gail J. McGovern, Luc R. Wathieu and Marta Wosinska
      Marketing as Competitive Advantage: Fundamentals will help today's business executives and tomorrow's business leaders understand the key elements of a successful marketing strategy. The multimedia resource includes video lectures by Harvard Business School faculty,... View Details
      Keywords: Customers; Framework; Marketing Strategy; Product Positioning; Planning; Competitive Advantage; Segmentation
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      Narayandas, Das, David E. Bell, Anita Elberse, John T. Gourville, David B. Godes, John A. Quelch, Gail J. McGovern, Luc R. Wathieu, and Marta Wosinska. "Marketing as Competitive Advantage: Fundamentals." Harvard Business School Class Lecture 509-719, October 2008.
      • September 2008 (Revised August 2009)
      • Case

      VMware, Inc., 2008

      By: David B. Yoffie, Andrei Hagiu and Michael Slind
      Paul Maritz took the helm of VMware in July 2008, just as the company confronted a radically new competitive environment. Since its founding in 1998, VMware had been the leading provider of virtualization software. Now it faced the kind of threat that every software... View Details
      Keywords: History; Digital Platforms; Competition; Decision Choices and Conditions; Applications and Software; Business Strategy
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      Yoffie, David B., Andrei Hagiu, and Michael Slind. "VMware, Inc., 2008." Harvard Business School Case 709-435, September 2008. (Revised August 2009.)
      • August 2008 (Revised September 2009)
      • Case

      Sex, Drugs, and Rock 'n Roll: The MTV Approach to Tackling HIV/AIDS

      By: Tarun Khanna, Sonali R. Bloom and David E. Bloom
      This case explores the role that MTV, with its heavy diet of music and general youth-oriented media content, plays in spreading public-service messaging to contain the scourge of HIV/AIDS worldwide. There is a focus especially on its efforts in several emerging... View Details
      Keywords: For-Profit Firms; Developing Countries and Economies; Multinational Firms and Management; Health Care and Treatment; Emerging Markets; Corporate Social Responsibility and Impact; Corporate Strategy; Health Industry; Africa
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      Khanna, Tarun, Sonali R. Bloom, and David E. Bloom. "Sex, Drugs, and Rock 'n Roll: The MTV Approach to Tackling HIV/AIDS." Harvard Business School Case 709-429, August 2008. (Revised September 2009.)
      • July 2008 (Revised January 2010)
      • Case

      Affinity Labs, Inc.

      By: Joseph B. Lassiter III and Elizabeth Kind
      In November 2006, Chris Michel left Military.com, which he founded in 1999, to start Affinity Labs, a global network of online communities. That month, Michel raised a Series A round of venture funding and established a partnership with Monster, which he had sold... View Details
      Keywords: Mergers and Acquisitions; Business Startups; Entrepreneurship; Demand and Consumers; Partners and Partnerships; Social and Collaborative Networks; Online Technology
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      Lassiter, Joseph B., III, and Elizabeth Kind. "Affinity Labs, Inc." Harvard Business School Case 809-019, July 2008. (Revised January 2010.)
      • July 2008 (Revised September 2009)
      • Case

      Betfair vs. UK Bookmakers

      By: Ramon Casadesus-Masanell and Neil Campbell
      Betting exchanges provide an electronic platform that allows ordinary consumers to not only back teams to win, but also to lay odds for other punters to back. This business model allows punters to cut out the middleman of the bookmaker and leads to a much more... View Details
      Keywords: Business Model; Decision Choices and Conditions; Two-Sided Platforms; Market Transactions; Competition; Entertainment and Recreation Industry
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      Casadesus-Masanell, Ramon, and Neil Campbell. "Betfair vs. UK Bookmakers." Harvard Business School Case 709-417, July 2008. (Revised September 2009.)
      • 2008
      • Simulation

      Strategic Innovation Simulation: Back Bay Battery

      By: Willy C. Shih and Clayton Christensen
      This online simulation allows students to play the role of a business unit manager at Back Bay Battery Company who faces the dilemma of balancing a portfolio of investment strategies across products in the rechargeable battery space. Players have to manage R&D... View Details
      Keywords: Competitive Strategy; Disruptive Innovation; Growth and Development Strategy; Innovation and Management; Investment; Product Development; Research and Development; Battery Industry
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      Shih, Willy C., and Clayton Christensen. "Strategic Innovation Simulation: Back Bay Battery." Simulation and Teaching Note. Watertown, MA: Harvard Business School Publishing, 2008. Electronic. (2656-HTM-ENG.)
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