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Show Results For
- All HBS Web
(1,243)
- People (6)
- News (272)
- Research (747)
- Events (1)
- Multimedia (6)
- Faculty Publications (190)
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- 01 Jun 2015
- News
Screen Grab
content, any time, on any screen is more or less established at this point,” he says. “The most important thing to remember about consumers is that they’re always reaching for the best available screen,” Kilar agrees. “Increasingly, it’s... View Details
Keywords: Julia Hanna; HBO; Netflix; Hulu; Vimeo; YouTube; Telecommunications; Information; Arts, Entertainment
- 01 Dec 1999
- News
The Way You See It
computer Television came in second, and its drawbacks too were duly noted, along with its enormous power and influence. "Television was revolutionary in its impact on information dissemination, culture, and politics; the product with most... View Details
- 01 Mar 2003
- News
Books
firms weren’t competitive and didn’t take advantage of business opportunities, a void that foreign firms and foreign capital were poised to fill. Political power in China, Huang says, is still skewed toward stateowned enterprises, which... View Details
- 01 Jan 2008
- News
Meg Whitman, MBA 1979
growth rate. Clearly eBay was doing something right.” At the time, Whitman was a general manager of the Preschool Division of the Rhode Island–based toy company Hasbro, overseeing brands like Mr. Potato Head and Teletubbies. eBay’s ability to link View Details
- 01 Dec 2012
- News
Alumni Book Briefs
process large amounts of data. But how can the strengths of each be combined for maximum benefit? Citing the latest neuroscience and his research with experts in mind-machine combination, Prensky shows how smart people are learning to improve their thinking View Details
- 12 Jul 2019
- News
The Birth of a Silicon Valley Blockbuster
conditions and we know that it’s going to work incredibly well. And so that has allowed us to continue to have a pace of innovation that matches consumer internet companies, while we are primarily a business to business internet company.... View Details
- 19 Sep 2012
- News
On a Sound Track
about the glamour for a minute—the celebrity sports endorsements, team sponsorships, promotions featuring models and freestyle rappers. Is branding your top priority? Building brand is fundamental to what we do. We play at this very View Details
- 06 Dec 2021
- News
The Sparkles in Our Skies
created a market out of thin air. “We have customers who have come to us and said, ‘I never previously considered a diamond because of the impact,’” says Aether’s cofounder and chief marketing officer Robert Hagemann (MBA 2011). “That is a View Details
- 01 Dec 2012
- News
An Advocate for Women's Equality
the armed forces came at this time. On the policy side, Nixon's Labor Department enforced new requirements for contractors to hire and promote women; conducted compliance reviews of universities; and gave the Equal Opportunity Commission enforcement View Details
- 06 Feb 2025
- News
How to Judge Your Next Job
switch jobs, the trade-offs required for success, and the hidden power of your random LinkedIn connections. Ethan Bernstein and Michael Horn READ MORE Dan Morrell: Michael, what is it about the moment we're in right now—tail of the Great... View Details
- 01 Jun 2020
- News
The Network Effect
participate in clinical trials. On March 29, Kapoor and his wife devised a solution: WorldWithoutCOVID.org, a nonprofit public health initiative that connects medical researchers with willing volunteers. A longtime student of network effect marketplaces, he had seen... View Details
- 23 May 2019
- News
Marla Beck, MBA/MPA 1998
that department stores organized cosmetics by brand, making comparisons difficult, she was determined to offer consumers a better option. “I wanted to build an empire in the beauty industry,” says Beck, who oversees Bluemercury’s 195... View Details
Keywords: Susan Young
- 04 Sep 2019
- News
A Wide Screen Approach
WWE’s pay-per-view model wasn’t failing. It was still a viable model. But as Wilson began diving deep into consumer habits after joining WWE 10 years ago, she saw some distinct trend lines: “Our fan base was over-indexed for video... View Details
- 01 Jan 2002
- News
Marjorie M.T. Yang (MBA '76)
Dubbed by Fortune as one of the most powerful businesswomen in the world, Margie Yang is proud to be part of an ever-growing number of Asian-born female executives and entrepreneurs. But she prefers to put the spotlight on The Esquel... View Details
- 22 Feb 2022
- News
A Focus on Latinx Entrepreneurs
business community who recognizes its growing potential in the US economy. Avance’s focus on lower middle-market business services and consumer sectors that often correlate to the types of companies founded by Latinx entrepreneurs meant... View Details
Keywords: Jennifer Gillespie
- 20 Jan 2015
- News
Patient Medical Records, Pocket-sized
accessible and searchable can be both a time and life saver, and [it can] prevent unnecessary tests.” “It gives the patient real power in accumulating their records from any location they receive care,” says Dr. Adam Buckley, chief... View Details
- 01 Sep 2005
- News
WATER Ltd.
collect — may sicken or even kill them. The ocean-dominated Earth is indeed the “blue planet,” but only 1 percent of its water, the equivalent of one tablespoonful in a gallon, is fresh and accessible. Agriculture and industry are thirsty for that limited supply, too.... View Details
- 01 Dec 2006
- News
One-on-One with Jeff Hicks
content that hopefully powers the marketing of companies. But is that advertising? A lot of the work we do for our clients involves media not on a rate card or in a typical distribution unit. Is producing the telephone “hold” music for... View Details
- 29 Jan 2021
- News
Holding Business to Account
sustainability.” The power of the mission-driven shareholder was on full display recently, when Boston Common took a prominent role in years-long efforts to rebrand the Washington, DC–area football franchise. For many Native Americans,... View Details
- 01 Jun 2004
- News
Books
documents the development of scholarship devoted to marketing, consumer behavior, and industrial psychology, academic disciplines that have helped to spread American-style capitalism into every corner of the globe. — Deborah E. Blagg... View Details