Filter Results:
(327)
Show Results For
- All HBS Web
(327)
- People (2)
- News (80)
- Research (197)
- Multimedia (2)
- Faculty Publications (109)
Show Results For
- All HBS Web
(327)
- People (2)
- News (80)
- Research (197)
- Multimedia (2)
- Faculty Publications (109)
- 01 Sep 2004
- News
Joe Toplyn (MBA 1979)
and I started to learn what it takes to manage an unwieldy production process and to please the fickle consumer. Business school made sense to me because I liked to hatch ideas and make them happen. After HBS I went to work in consumer... View Details
- 24 Jul 2000
- Research & Ideas
Linking the Globe: The Role of Media and Communications
everywhere. For publishing houses, content is out of control." The true secret of the Internet, said Schmidt-Holtz, is the focus on the individual. "Media companies have to react to this fact and offer the customer new packages... View Details
- 31 Mar 2022
- Blog Post
Setting Interns Up for Success at Your Startup
startup, and their successful experience bringing an HBS intern into their Business Intelligence team. Meet Mori Mori is a technology company focused on innovations in the food, agriculture, and packaging industries. Mori’s proprietary... View Details
Keywords: Entrepreneurship
- Web
Trade Cards - The Art of American Advertising
giveaway, whether tucked into products at the factory by wholesalers or inserted into packaged goods by retailers. Traveling salesmen had the opportunity to distribute trade cards to individual customers, general stores, retailers, and... View Details
- 01 Feb 1999
- News
New Releases
companies in the consumer electronics, branded packaged goods, and telecommunications industries. They describe how the transnational model has taken shape over the past decade and address management issues... View Details
Keywords: Nancy O. Perry
- 07 Dec 2016
- Blog Post
Marketing Reimagined: A Recap of the 2016 Marketing Innovation Conference
including those focused on health care, consumer packaged goods, media and advertising. During the afternoon keynote, Marc Pritchard, Chief Brand Officer of P&G discussed the future of advertising.... View Details
Keywords: Entertainment / Media / Sports
- 15 May 2020
- News
New Menu
its food supply, considered the uncertainties climate change is introducing into the global food market and set a target of fulfilling 30 percent of its nutritional needs domestically by 2030; alternative protein sources could help the country realize that goal. Tyson... View Details
- 01 Oct 1997
- News
New Course for General Managers Broadens Managerial Scope and Builds Confidence
Joseph L. Bower. Relatively new to her position as vice president and general manager of North Carolina/South Carolina Consumer Services at BellSouth Telecommunications, Gloria R. Cockerham enrolled in TGM last spring, because she wanted... View Details
Keywords: Nancy O. Perry
- 01 Jun 2014
- News
Screen Saver
service outlets. "When Gerry was hired, it was the company's first deliberate action to view consumer packaged goods as an important growth platform for Starbucks," says Barry Beeninga, a 16-year veteran of... View Details
- 23 Jul 2014
- Lessons from the Classroom
Innovation Is Magic. Really
it's about creating a customer experience that taps into people's emotions, ultimately making them feel good. High-end vodka companies such as Grey Goose and Chopin have packaged their liquor in tall, sleek, frosted glass bottles as a way... View Details
- 31 Mar 2022
- Blog Post
Setting Interns Up for Success at a Startup
startup, and their successful experience bringing an HBS intern into their Business Intelligence team. Meet Mori Mori is a technology company focused on innovations in the food, agriculture, and packaging industries. Mori’s proprietary... View Details
- 09 Mar 2003
- Research & Ideas
Education, Technology, and Business: What’s the Catch?
for Kaplan, and became aware of the need for high quality repurposing and packaging of content for the school market. Beyond that, Kim was drawn to education. It's a huge industry with many challenges, as well as being "super... View Details
- 01 Jun 2017
- News
Surveying Students’ Summer Plans
be part of GE just as it’s relocating its headquarters to Boston.” Graham Fairbairn (MBA 2018) Hometown: Sydney, Australia Destination: General Mills, Minneapolis “I come from a consumer packaged goods... View Details
Keywords: Julia Hanna
- 19 Jun 2012
- First Look
First Look: June 19
negotiated a deal to use it, and if it were adopted by Lauder's key brands. If the new packaging functioned as promised, the consumer would not perceive any change in the high quality, stylish View Details
Keywords: Sean Silverthorne
- 08 May 2019
- Blog Post
In the Business of Flexibility
Employers will come to us and say, ‘we’ve gotten the impression that we need to get our arms around this in some way. Our competitors are doing it.’” Prokanga’s unique recruiting focus encourages employers to consider flexibility as part of the compensation View Details
- Web
Trade Catalogs - The Art of American Advertising
items formerly made at home or bought as generic items at the general store. Trade catalogs advertised a wide variety of home goods including sewing machines, stoves, cooking ware, ready-made clothing, shoes, packaged foods, and seed... View Details
- 20 Mar 2020
- Research & Ideas
How Small Businesses Can Survive the Coronavirus Outbreak
worse than the financial crisis,” says Mills, who led the United States Small Business Administration from 2009 to 2013. “Many small businesses will not survive more than a month.” Small businesses have been scaling down and temporarily closing as View Details
- 03 Mar 2014
- HBS Case
Decommoditizing the Canned Tomato
Consumers in the United States are so increasingly into fresh, local, and carbon neutral that if someone figured out how to grow a tomato that could walk itself to the grocery store, they'd be a millionaire. So why is Mutti S.p.a., a... View Details
- 24 Jul 2019
- Blog Post
Growing the Seeds of an Early-Stage Startup
personally blending and packaging the pilot batch. The chasm between small batch and bulk production is very real, and we have to be creative to optimize investment until we get to sufficient scale. I have also come to appreciate how... View Details
- 03 Oct 2024
- Blog Post
Van den Ende Rozen
carbon dioxide for the greenhouses from a Shell refinery in Rotterdam. During the transition from gas-based heating to geothermal energy, the company also buys green power for their existing 15MW electric cogeneration facility. Cold storage where View Details