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- All HBS Web (395)
- Faculty Publications (81)
- 17 Mar 2015
- First Look
First Look: March 17
volatility, whereas shadow banks tend to hold relatively liquid assets. Publisher's link: http://www.people.hbs.edu/shanson/banks_20150305_FINAL.pdf March 2015 Production and Operations Management Managing the Performance Tradeoffs from Partner Integration:... View Details
Keywords: Sean Silverthorne
- 30 Sep 2021
- Blog Post
Driving Social Impact Through Consumer Behavior: Nonprofit to Finance to Retail with Nicole Krantz (MBA 2022)
does a lot of work with brands to increase the focus on female athletes, and they had taken a strong stance on common sense gun laws both lobbying in Washington, D.C. and pulling guns from their stores,” Krantz explained. “I knew the... View Details
Keywords: Retail
- 26 Jan 2016
- First Look
January 26, 2016
Your Mind? A Countrywide Experiment on Voter Choice in France By: Pons, Vincent Abstract—Existing evidence on the impact of door-to-door canvassing comes from small-scale experiments that assign treatment at the individual level (at which... View Details
Keywords: Sean Silverthorne
- 23 May 2017
- First Look
First Look at New Ideas and Research: May 23, 2017
points. Pseudo-set framing changes gambling choices (Study 1), effort (Studies 2 and 3), giving behavior (Field Data and Study 4), and purchase decisions (Study 5). These effects persist in the absence of any reward, when a cost must be... View Details
Keywords: Carmen Nobel
- 25 Oct 2016
- First Look
October 25, 2016
insulate consumers from cost sharing, thereby undermining insurers’ ability to influence drug utilization. We study the impact of copay coupons on branded drugs first facing generic entry between 2007 and 2010. To overcome endogeneity... View Details
Keywords: Sean Silverthorne
- 29 May 2017
- Blog Post
The Diverse Community at HBS
Before I came to HBS, I worked at Disney in a consumer insights role with the Corporate Brand Development and Studio Marketing teams. Tracking evolving consumer behaviors in entertainment was part of my job and I was fascinated by the... View Details
- 06 Apr 2016
- Research & Ideas
Should Entrepreneurs Pitch Products or Ideas for Products?
approach to the “pitch or spec” dilemma by constructing a model that links this choice to writers’ past experience and their confidence level about this particular idea. The model also predicts the average quality of ideas offered for... View Details
- Web
Online Digital Marketing Strategy Course | HBS Online
Digital Era Explore digital technologies and innovations introduced by direct-to-consumer (DTC) companies, their associated marketing risks and challenges, and how to reshape your marketing practices to compete with emerging brands. Highlights Nicholas Ling, Pattern... View Details
- 22 May 2012
- First Look
First Look: May 22
companies? What would be the consequences of their choices on the brand and on the Group? Would they always be able to inject the Virgin culture and turn around companies? Purchase this... View Details
Keywords: Sean Silverthorne
- 01 Dec 2008
- News
Alumni Books
This consciousness-raising book asks business students, who are usually risk-averse, to look at risk in a new way. It argues that choices they think are “safe” (lucrative jobs taken only for financial gain, service to others deferred... View Details
- 01 Sep 2010
- News
You’ve Been YouTubed
of the old. One of the points we debate in class is whether social media are better at destroying value than creating it. In social media an entity’s size and brand recognition make it more vulnerable to parody and attack, not safer. As... View Details
- Profile
Matt Thurmond
While his high school peers may have been mowing lawns or packing grocery bags, Matt Thurmond became a serial entrepreneur. "It was a choice between making $5.15 an hour or starting my own business," he says. As a teenager, Matt... View Details
- 02 Apr 2013
- First Look
First Look: April 2
http://hbr.org/search/713405-PDF-ENG Harvard Business School Case 409-112 Lawson: Becoming the Community Store of 9,000 Japanese Communities No abstract available. Purchase this case: http://hbr.org/search/409112-PDF-ENG Harvard Business School Case 813-160 Launching... View Details
Keywords: Sean Silverthorne
- 21 Jul 2008
- Research & Ideas
Solving the Marketing Resources Allocation Puzzle
to create a framework to help managers think about their allocation challenges. The result was published in a recent paper, "Allocating Marketing Resources". Brand managers can be confronted with a complex, daunting task, the authors... View Details
Keywords: by Sean Silverthorne
- 18 Nov 2008
- First Look
First Look: November 18, 2008
for compensation committees at public companies. Purchase this case: http://harvardbusinessonline.hbsp.harvard.edu/ b01/en/common/item_detail.jhtml?id=109036 Hearts on Fire—Brand Development Manager Harvard Business School Case 709-436 Hearts on Fire, a successful... View Details
Keywords: Martha Lagace
- 01 Apr 2001
- News
Beyond Accommodation
blind people through a network of associated agencies, NIB had once enjoyed a relative monopoly of the federal procurement market for its SKILCRAFT® brand of office supplies and some two thousand other products and services. But that... View Details
- 01 Jun 2016
- News
Case Study: On the Table
choices among payment vendors and difficulties finding employees with e-commerce experience, necessitating extensive training. The Question: Cahuzac and his cofounders had planned to run a furniture company, not a logistics one. How can... View Details
- 08 Sep 2016
- Blog Post
4 Unexpected Things I Learned at HBS
choice to pursue an MBA not only to grow my business skillset but also to explore other career paths that would become available upon graduating from HBS. When I arrived to HBS, I (like most classmates) became overwhelmed by the amount of... View Details
- 20 May 2008
- First Look
First Look: May 20, 2008
variable labor supply, social security benefits and portfolio choice over safe bonds and risky equities. Our analysis reinforces prior findings that equities are the preferred asset for young households, with the optimal share of equities... View Details
Keywords: Martha Lagace
- 07 Feb 2017
- First Look
First Look at New Research: February 7
Location Choices Through the Value Chain By: Alcácer, Juan, and Mercedes Delgado Abstract—We explore the impact of geographically bounded, intra-firm linkages (internal agglomerations) and geographically bounded, inter-firm linkages... View Details
Keywords: Sean Silverthorne