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Show Results For
- All HBS Web
(5,236)
- People (1)
- News (1,173)
- Research (3,228)
- Events (41)
- Multimedia (38)
- Faculty Publications (1,720)
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- January 1979 (Revised February 1987)
- Background Note
Note on Market and Consumer Research
Discusses scope of market and consumer research, steps in the research process, and how managers use research in marketing and decision-making. View Details
Reibstein, David J., and L. Scott Ward. "Note on Market and Consumer Research." Harvard Business School Background Note 579-136, January 1979. (Revised February 1987.)
- February 2010
- Case
Applied Research Technologies, Inc.: Global Innovation's Challenges
By: Christopher A. Bartlett and Heather Beckham
Applied Research Technologies, Inc. (ART) is a diversified technology company which has used its entrepreneurial culture and encouragement of innovation as an ongoing competitive advantage. The case concentrates on the challenges faced by Peter Vyas, the Filtration... View Details
Keywords: Management Style; Managerial Roles; Management Practices and Processes; Reputation; Organizational Culture; Innovation and Management; Competitive Advantage; Entrepreneurship; Management Systems; Cross-Cultural and Cross-Border Issues; Technology Industry
Bartlett, Christopher A., and Heather Beckham. "Applied Research Technologies, Inc.: Global Innovation's Challenges." Harvard Business School Brief Case 104-168, February 2010.
- July 1982 (Revised March 1984)
- Background Note
Why Preference Curves are Useful for Risky Decisions
By: David E. Bell
Bell, David E. "Why Preference Curves are Useful for Risky Decisions." Harvard Business School Background Note 183-030, July 1982. (Revised March 1984.)
- 2010
- Chapter
Feeling Good about Giving: The Benefits (and Costs) of Self-interested Charitable Behavior
By: L. Anik, L. B. Aknin, M. I. Norton and E. W. Dunn
While lay intuitions and pop psychology suggest that helping others leads to higher levels of happiness, the existing evidence only weakly supports this causal claim: research in psychology, economics, and neuroscience exploring the benefits of charitable giving has... View Details
Keywords: Advertising; Cost vs Benefits; Philanthropy and Charitable Giving; Outcome or Result; Relationships; Research; Behavior; Happiness; Motivation and Incentives
Anik, L., L. B. Aknin, M. I. Norton, and E. W. Dunn. "Feeling Good about Giving: The Benefits (and Costs) of Self-interested Charitable Behavior." In The Science of Giving: Experimental Approaches to the Study of Charity, edited by D. M. Oppenheimer and C. Y. Olivola. Psychology Press, 2010.
- 2009
- Working Paper
Feeling Good about Giving: The Benefits (and Costs) of Self-Interested Charitable Behavior
By: Lalin Anik, Lara B. Aknin, Michael I. Norton and Elizabeth W. Dunn
While lay intuitions and pop psychology suggest that helping others leads to higher levels of happiness, the existing evidence only weakly supports this causal claim: Research in psychology, economics, and neuroscience exploring the benefits of charitable giving has... View Details
Keywords: Philanthropy and Charitable Giving; Research; Behavior; Happiness; Motivation and Incentives
Anik, Lalin, Lara B. Aknin, Michael I. Norton, and Elizabeth W. Dunn. "Feeling Good about Giving: The Benefits (and Costs) of Self-Interested Charitable Behavior." Harvard Business School Working Paper, No. 10-012, August 2009.
- 12 Mar 2006
- Research & Ideas
New Research Explores Multi-Sided Markets
Andrei Hagiu is on the vanguard of a new field of business research that explores the dynamics of multi-sided markets. Although these markets have been around a long time, they have not really been recognized as entities unique from other... View Details
- 27 Feb 2012
- Research & Ideas
When Researchers Cheat (Just a Little)
Leslie K. John is keenly aware of the pressure researchers feel to get results. When her graduate studies in behavioral decision research didn't... View Details
- 04 Sep 2001
- Research & Ideas
Is Government Just Stupid? How Bad Decisions Are Made
In "You Can't Enlarge the Pie," the authors argue that barriers to effective government decision making result in poor decisions about critical issues like the environment, organ transplants, and... View Details
- 1998
- Article
Looking Inside the Fishbowl of Creativity: Verbal and Behavioral Predictors of Creative Performance
By: J. Ruscio, D. M. Whitney and T. M. Amabile
This study set out to identify specific task behaviors that predict observable product creativity in three domains and to identify which of those behaviors mediate the well-established link between intrinsic motivation and creativity. One-hundred fifty-one... View Details
Ruscio, J., D. M. Whitney, and T. M. Amabile. "Looking Inside the Fishbowl of Creativity: Verbal and Behavioral Predictors of Creative Performance." Creativity Research Journal 11, no. 3 (1998): 243–263.
- Article
Perceiving Freedom Givers: Effects of Granting Decision Latitude on Personality and Leadership Perceptions
By: Roy Y.J. Chua and Sheena Iyengar
A perennial question facing managers is how much decision latitude to give their employees at work. The current research investigates how decision latitude affects employees' perceptions of managers' personalities and, in turn, their leadership effectiveness. Results... View Details
Keywords: Decisions; Leadership; Perception; Employees; Performance Effectiveness; Personal Characteristics
Chua, Roy Y.J., and Sheena Iyengar. "Perceiving Freedom Givers: Effects of Granting Decision Latitude on Personality and Leadership Perceptions." Leadership Quarterly 22, no. 5 (October 2011): 863–880.
- Article
Loss Aversion, Diminishing Sensitivity, and the Role of Experience in Repeated Decisions
Three experiments are presented that explore the assertion that loss aversion and diminishing sensitivity drive the effect of experience on choice behavior. The experiments are focused on repeated choice tasks where decision makers choose repeatedly between... View Details
Erev, Ido, Eyal Ert, and Eldad Yechiam. "Loss Aversion, Diminishing Sensitivity, and the Role of Experience in Repeated Decisions." Journal of Behavioral Decision Making 21, no. 5 (December 2008).
- January 2001 (Revised July 2003)
- Case
Pharmacyclics: Financing Research & Development
By: Malcolm P. Baker, Richard S. Ruback and Aldo Sesia
Pharmacyclics (NASDAQ: PCYC), a pharmaceutical company that manufactures products that will improve existing therapeutic treatments for cancer, arteriosclerosis, and retinal disease, was considering a $60 million private placement in February 2000. The company had more... View Details
Keywords: Valuation; Cash Flow; Financing and Loans; Business Startups; Financial Strategy; Medical Devices and Supplies Industry; Pharmaceutical Industry; Health Industry
Baker, Malcolm P., Richard S. Ruback, and Aldo Sesia. "Pharmacyclics: Financing Research & Development." Harvard Business School Case 201-056, January 2001. (Revised July 2003.)
- December 2005
- Article
Understanding Firm, Physician and Consumer Choice Behavior in the Pharmaceutical Industry
This paper argues that the pharmaceutical industry represents an exciting opportunity to carry out academic research. The nature of the industry allows researchers to answer new questions, develop new methodologies for answering these questions as well as to apply... View Details
Manchanda, Puneet, Dick R. Wittink, Andrew Ching, Paris Cleanthous, Min Ding, Xiaojing J. Dong, Peter S. H. Leeflang, Sanjog Misra, Natalie Mizik, Sridhar Narayanan, Thomas J. Steenburgh, Jaap E. Wieringa, Marta Wosinska, and Ying Xie. "Understanding Firm, Physician and Consumer Choice Behavior in the Pharmaceutical Industry." Marketing Letters 16, nos. 3/4 (December 2005): 293 – 308.
- October 2023
- Article
Speedy Activists: Firm Response Time to Sociopolitical Events Influences Consumer Behavior
By: Jimin Nam, Maya Balakrishnan, Julian De Freitas and Alison Wood Brooks
Organizations face growing pressure from their consumers and stakeholders to take public stances on sociopolitical issues. However, many are hesitant to do so lest they make missteps, promises they cannot keep, appear inauthentic, or alienate consumers, employees, or... View Details
Nam, Jimin, Maya Balakrishnan, Julian De Freitas, and Alison Wood Brooks. "Speedy Activists: Firm Response Time to Sociopolitical Events Influences Consumer Behavior." Special Issue on Consumer Insights from Text Analysis edited by Grant Packard, Sarah G. Moore, and Jonah Berger. Journal of Consumer Psychology 33, no. 4 (October 2023): 632–644.
- Article
Discouraging Opportunistic Behavior in Collaborative R&D: A New Role for Government
The traditional role attributed to government in collaborative R&D has been one of funding. This paper explores a new role for government in facilitating collaborative R&D, one of discouraging opportunistic behavior. Given the nature of R&D, concerns about... View Details
Keywords: Behavior; Government and Politics; Managerial Roles; Research and Development; Framework; Collaborative Innovation and Invention; Opportunities; Italy
Tripsas, M., S. Schrader, and M. Sobrero. "Discouraging Opportunistic Behavior in Collaborative R&D: A New Role for Government." Research Policy 24, no. 3 (May 1995): 367–389.
- 23 Aug 2012
- Working Paper Summaries
Field Evidence on Individual Behavior & Performance in Rank-Order Tournaments
- January–March 2020
- Article
Inaction and Decision Making in Moral Conflicts
By: Netta Barak-Corren and Max Bazerman
People regularly face conflicts in which obeying one moral requirement means transgressing another. Moral conflicts require difficult decisions: a person believes she should take both actions, but doing both is impossible. In this paper, we examine a common form of... View Details
Barak-Corren, Netta, and Max Bazerman. "Inaction and Decision Making in Moral Conflicts." Art. 100703. Special Issue on 21st Century Decision Making. Organizational Dynamics 49, no. 1 (January–March 2020).
- 18 Sep 2018
- First Look
New Research and Ideas, September 18, 2018
under-provision of innovation. Firms have clear incentives to engage in strategic behavior because policymakers use market outcomes as a benchmark in designing regulation. This study examines a unique energy efficiency standard for... View Details
Keywords: Dina Gerdeman
- March 1999 (Revised August 1999)
- Case
Coop, The: Market Research
By: Ruth Bolton and Youngme E. Moon
Daryl Buckmeister, CEO of The Chicken Coop, must decide whether to invest in market research, how much money to spend, and which programs to fund. His two vice presidents (of quality and marketing) have presented very different proposals. View Details
Keywords: Marketing; Cost; Research; Markets; Quality; Decisions; Management Teams; Food and Beverage Industry; Retail Industry
Bolton, Ruth, and Youngme E. Moon. "Coop, The: Market Research." Harvard Business School Case 599-113, March 1999. (Revised August 1999.)
- January 2009 (Revised February 2009)
- Case
Sydney IVF: Stem Cell Research
By: Robert L. Simons, Kathryn Rosenberg and Natalie Kindred
This case examines the strategy implementation and risk management decisions at Sydney IVF, a research-based in vitro fertilization and stem cell company based in Australia. Drs. Robert Jansen and Jock Anderson, who co-founded Sydney IVF in 1986, developed novel... View Details
Keywords: Ethics; Governing Rules, Regulations, and Reforms; Innovation and Management; Growth and Development Strategy; Risk Management; Genetics; Commercialization; Health Industry; Australia
Simons, Robert L., Kathryn Rosenberg, and Natalie Kindred. "Sydney IVF: Stem Cell Research." Harvard Business School Case 109-017, January 2009. (Revised February 2009.)