• Research Summary

Cultural Entrepreneurship and the Business of the Arts

By: Rohit Deshpande

A more recent research program focuses on creating and managing ventures connected with the arts and culture. This research extends the concept of Customer-Centricity into the context of Audience Engagement. This primarily case-based work explores how successful... View Details

• Teaching Interest

Harvard Business Analytics Program

By: Michael L. Tushman

The Harvard Business Analytics Program is offered through a collaboration between Harvard Business School (HBS), the John A. Paulson School of Engineering and Applied Sciences (SEAS), and the Faculty of Arts and Sciences (FAS).

Designed for... View Details

• Teaching Interest

MBA Elective Curriculum-- Competing Through Business Models

By: Ramon Casadesus-Masanell

The  words  “business  model”  are  inescapable  in  our  daily  fare of  business  news.  These  two ubiquitous words seemed to effortlessly rise up to prominence during the dot-com boom of the late 1990s. When businesspeople, journalists, academics, and other... View Details

Keywords: Business Model; Strategy; Competitive Strategy

• Teaching Interest

Overview

By: Rohit Deshpande

Leadership and Corporate Accountability
Business of the Arts
Marketing
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• Research Summary

Overview

By: Rohit Deshpande

Customer Centricity Rohit Deshpandé's research program focuses on Customer-Centricity. A stream of projects examines the interaction between corporate and national culture as they influence the development and implementation of global marketing strategies in high... View Details

• Research Summary

Renovating Democratic Capitalism

By: Malcolm S. Salter

This in-process work focuses on how best to address the declining public trust and confidence in democratic capitalism, which many citizens consider to be a cornerstone of our national ideology and identity? While the answer to this question is not entirely clear, I... View Details

• Simulation

The Heinz Endowments: Bringing the Arts to Life

By: Gerald Zaltman

Keywords: Arts; Business and Community Relations; Philanthropy and Charitable Giving

Citation

Related

Zaltman, Gerald. "The Heinz Endowments: Bringing the Arts to Life." Simulation and Teaching Note. Multimedia. (Multimedia Producer: Melissa Dailey; Original case copy by Grant Oliphant.)