Publications
Publications
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(661)
- Faculty Publications (252)
- January 1993 (Revised November 1993)
- Case
FCB and Publicis (A): Forming the Alliance
Two of the largest ad agencies form a partnership to be able to offer their clients global capabilities. After five years, how is the alliance faring? May be used with FCB and Publicis (B): Managing Client and Country Diversity and (C): The German-Led Network. View Details
- January 1993 (Revised November 1993)
- Case
FCB and Publicis (B): Managing Client and Country Diversity
Discusses FCB and Publicis, partners in a global advertising agency alliance, working together with their clients to provide excellent service. May be used with FCB and Publicis (A): Forming the Alliance and (C): The German-Led Network. View Details
- 1993
- Conference Presentation
The Dynamics of Alliance Formation: Which Firms Enter into Alliances with Each Other?
By: Ranjay Gulati
- 1993
- Comment
What Does a Theory of Creativity Require?
By: T. M. Amabile
Comments on Hans J. Eysenck's claims about the close alliance between creativity and psychosis in an article published in the periodical 'Psychological Inquiry.' Distinct senses of Eysenck's use of the term creativity; Failure of Eysenck to present an actual theory of... View Details
- September 1992 (Revised October 1995)
- Teaching Note
Eastman Kodak Co.: Managing Information Systems Through Strategic Alliances TN
Teaching Note for (9-192-030). View Details
- May 1992 (Revised May 1993)
- Supplement
Jan Carlzon: CEO at SAS (B)
Summarizes Carlzon's new focus externally on building alliances and acquiring travel service companies. Describes the financial problems resulting from the recession and the Gulf War crisis. Designed as an in-class handout to highlight the long-term management... View Details
- February 1992 (Revised December 1992)
- Case
European Retail Alliance: (Ahold--The Netherlands, Argyll--United Kingdom, Casino--France)
- February 1992 (Revised April 1995)
- Case
Pfizer: Global Protection of Intellectual Property
By: Lynn S. Paine and Michael Santoro
Top officials at Pfizer are assessing their strategy for improving protection of Pfizer's patents around the world. The outcome of the Uruguay Round of the GATT negotiations is uncertain, and it is not clear whether an acceptable intellectual property protection... View Details
- 1 Jan 1992
- Conference Presentation
Mutually Assured Alliances
By: Nitin Nohria and R. Gulati
Keywords: Alliances
- 1992
- Chapter
Thinking Coalitionally: Party Arithmetic, Process Opportunism, and Strategic Sequencing
By: James K. Sebenius and David Lax
- November 1991
- Case
Magic Johnson: Endorsements ""After""...?
On Thursday, November 7, 1991, Los Angeles Lakers star Earvin "Magic" Johnson announced his retirement from basketball in the wake of having tested positive for HIV, the virus that causes AIDS. Magic Johnson was one of the most popular figures in sports, both... View Details
- July 1991 (Revised September 1995)
- Case
Eastman Kodak Co.: Managing Information Systems Through Strategic Alliances
In January 1988, Colby Chandler, Kodak CEO, created the Corporate Information Systems (CIS) and appointed Katherine Hudson head. She at once became the first head of IT and first woman corporate vice president in the company. Throughout 1989, Hudson inaugurated a... View Details
- February 1991 (Revised June 1991)
- Case
Raymond Jackson (A)
By: Jay W. Lorsch
Professor Jackson is offered a spot on the slate of directors that Harold Simmons, Lockheed's largest shareholder, has nominated for Lockheed's board to oppose the slate nominated by Lockheed in the Spring, 1990 elections. Jackson must decide whether to join Simmons'... View Details
- 01 Jan 1991
- Conference Presentation
Understanding the Social Relations of Dominance and Oppression: What It Takes to Build Alliances in Organizations
By: R. Ely
- November 1990 (Revised August 1992)
- Case
Corning, Inc.: A Network of Alliances
By: Christopher A. Bartlett and Ashish Nanda
Describes James Houghton's actions in assuming the role of CEO at Corning in the midst of a recession. Not only must he turn around operating performance, he must also revitalize a demoralized organization and set a new, clear strategic direction. In doing so, the case... View Details
- 1990
- Book
Rosabeth Moss Kanter on Syngeries, Alliances, & New Ventures
By: R. M. Kanter
Keywords: Alliances