Creating Markets - Publications - Faculty & Research

02 Dec 2010
News

Ten Rules for Entrepreneurs

to the ideal of entrepreneurship itself rather than to a single business model or product. That flexibility helps them react nimbly to market feedback, abandoning products and business models that aren’t working. 2. Look for problems to... View Details

Keywords: Roger Thompson; Management; Management, Scientific, and Technical Consulting Services; Professional Services

30 Dec 2013
Research & Ideas

Most Popular Articles of 2013

Advertising Authors Pavel Kireyev, Koen Pauwels, and Sunil Gupta find that popular Web metrics do not adequately capture consumer behavior online and lead marketers to create less effective View Details

Keywords: by Staff

01 Jun 2008
News

Understanding the Digital Frontier

Web 2.0 opportunities for your firm are endless. Managers can engage with customers via blogs (caution: they take much more time than you think). Victoria’s Secret and thousands of other firms have highly successful exposure on Facebook and MySpace. You can also View Details

Keywords: Sean Silverthorne; Management

Web

Partners - Managing the Future of Work

network – Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With approximately 425,000 people serving clients in more than 120... View Details

01 Mar 2008
News

Faculty Books

Entrepreneurship and Global Capitalism edited by Geoffrey Jones and R. Daniel Wadhwani (Edward Elgar Inc.) This selection of articles includes historical research on the role of entrepreneurship in creating global capitalism; the cultural... View Details

Keywords: Business Schools & Computer & Management Training; Educational Services

24 Apr 2014
News

Training managers in the developing world

aims to help build a modern professional management class, help create jobs, spark value-added processing of raw materials, and encourage competitive manufacturing. “There are up to 100 institutions in Africa that define themselves as a... View Details

George Eastman

Eastman invented film and the inexpensive camera, and in turn created the multi-billion dollar photography industry. Eastman acquired all the photographic paper producers in America and secured the motion picture film View Details

Keywords: Fabricated Goods

21 Nov 2017
News

Start Your Engines

contributions of Bernie Ecclestone, F1’s former head, while laying out some thoughts for the future: a new circuit in a “destination” city such as New York, Miami, or Las Vegas; faster, louder engines; and redesigned tracks to create more... View Details

Keywords: Racing; Formula One

25 Apr 2014
News

A model of service

Through 20 years spent as director of All Souls Soup Kitchen in New York City, Ashley Garrett (MBA 1987) transformed volunteer work into an educational experience for students. At All Souls, a feeding program for some of the city's neediest families, she View Details

24 Apr 2014
News

Driving the family business onto a global stage

Anand Mahindra (AB 1977, MBA 1981), as chairman and managing director of Mahindra & Mahindra (M&M), has grown the family business into a thriving Indian multinational automotive manufacturing corporation, creating jobs for thousands. Not... View Details

06 Dec 2021
News

The Sparkles in Our Skies

created a market out of thin air. “We have customers who have come to us and said, ‘I never previously considered a diamond because of the impact,’” says Aether’s cofounder and chief View Details

Keywords: April White; Nonstore Retailers; Retail Trade

18 Sep 2000
Research & Ideas

Getting It Done: Improving Nonprofit Performance

Whereas the for-profit capital markets provide transparent objective criteria for making early- and later-stage investment decisions, balance risks with return, and create a "performance-driving cycle" by... View Details

Keywords: by James E. Aisner

30 Jul 2008
Op-Ed

Why the U.S. Should Encourage FDI

relative to local firms. In countries with weak capital markets and burdensome regulatory regimes, multinational firms can use their internal capital and product markets to access global resources while... View Details

Keywords: by Mihir A. Desai

21 Mar 2017
First Look

First Look at New Research, March 21

https://www.hbs.edu/faculty/Pages/item.aspx?num=52423 Category Kings and Commoners: How Market-Creation Efforts Can Undermine Firms' Standing in a New Market By: McDonald, Rory, and Kathleen Eisenhardt Abstract—New-industry pioneers... View Details

Keywords: Sean Silverthorne

09 Oct 2012
First Look

First Look: October 9

PublicationsAuctions, Market Mechanisms, and Their Applications Authors:Peter Coles, Sanmay Das, Sébastien Lahaie, and Boleslaw Szymanski Publication:Second International ICST Conference, AMMA 2011 Abstract This book constitutes the... View Details

Keywords: Sean Silverthorne

William Blackie

Blackie took Caterpillar Tractor from a small U.S. based factory in Peoria, Illinois to a multinational corporation. Blackie was instrumental in creating new markets for Caterpillar products. He invested... View Details

Keywords: Construction & Real Estate

Web

Strategy and Technology - Course Catalog

effective strategies for technology-intensive businesses. What are effective strategies for winning in markets with network effects? How can technology be leveraged to build multisided platforms? How can firms View Details

01 Mar 2014
News

Case Study: Gazelle's New Predators

million in revenue in 2013, up from $58 million in 2012. And it touts a Net Promoter Score—a customer-satisfaction indicator—in the low 80s, saying it is "significantly higher than Apple and Amazon, and nearly 50 points higher than phone carriers." But naturally, the... View Details

Keywords: ecommerce; Kathy Korman Frey; Telecommunications; Information; News, Library, Internet, and Other Services; Information; Retail Trade

01 Jun 2007
News

New Program for Science-Based Businesses

scientific discoveries from the lab to the market. The program is designed for executives with strong science backgrounds as well as nontechnical managers with key business responsibilities. HBS faculty will lead sessions on topics such as how to View Details