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Show Results For
- All HBS Web
(4,480)
- People (6)
- News (1,039)
- Research (2,572)
- Events (11)
- Multimedia (19)
- Faculty Publications (1,268)
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- 18 May 2015
- Research & Ideas
Advertisers Get Serious About Playing With Their Brands
grade locker room" and "summer bike ride bug inside mouth." Images were displayed all over social media, leading to hundreds of thousands of incremental impressions for Lay's. Other forms include "playing with play," such as skateboarder... View Details
- 19 Nov 2013
- First Look
First Look: November 19
paper analyzes the effect of a woman's electoral victory on women's subsequent political participation. Using the regression discontinuity afforded by close elections between women and men in India's state elections, we find that a woman winning office View Details
Keywords: Sean Silverthorne
- 04 Dec 2012
- First Look
First Look: December 4
selection problem (consumption complementarities often lead to multiple equilibria, which result in different utility levels for the users); and (iii) a coordination problem (lacking perfect foresight, it is unlikely that users will end... View Details
Keywords: Carmen Nobel
- 10 Jan 2011
- Research & Ideas
Is Groupon Good for Retailers?
might lead to big sales—above and beyond the voucher value. Plus, those customers might tell their friends. And we suspect that Groupon charged Gap less than its usual fee. Still, Gap might have been able to run a similar promotion... View Details
- 30 Jan 2007
- First Look
First Look: January 30, 2007
actually contrary to previous research. Readings in Modern Marketing Author:John A. Quelch Publication:Hong Kong: Chinese University Press, 2006 Abstract Readings in Modern Marketing is a collection of Quelch's highly-praised scholarly articles previously published in... View Details
Keywords: Martha Lagace
- 11 Jul 2012
- Research & Ideas
Book Excerpt: ’The Future of Boards’
boards are reluctant to be intrusive into the day-to-day operations. And I think they are reluctant to be intrusive on the personnel management, beyond the top guy and maybe the heir apparent, if there's a change coming. And so they... View Details
Keywords: by Jay Lorsch
- 10 May 2004
- Research & Ideas
Rethink the Value of Joint Ventures
going it alone even more than the returns to partnering with local firms. The reasons are that the forces of globalization—particularly reduced trade costs leading to more fragmented production processes—are making it more and more... View Details
Keywords: by Cynthia Churchwell
- 16 Jul 2008
- Op-Ed
What Should Employers Do about Health Care?
co-pays and deductibles on essential medications for chronic conditions can reduce adherence to therapy, leading to expensive hospitalizations, complications, and the like. Here, so-called consumer-driven health plans not only failed to... View Details
- 30 Nov 2009
- Research & Ideas
Tracks of My Tears: Reconstructing Digital Music
drop of around one-third of the total weekly sales across the album and its associated songs is directly attributable to people switching to buy music online. And it might be helpful to point out that my model controls for any trends in illegal downloading, and for... View Details
- 06 Apr 2010
- First Look
First Look: April 6
low-quality ad-sponsored competitor. In addition to competing through adjustments of tactical variables such as price or the number of ads a product carries, we allow the incumbent to consider changes in its business model. We consider... View Details
Keywords: Martha Lagace
- 04 Feb 2021
- Research & Ideas
Inside CEOs' Pandemic Worries: Uncertainty, Employees, and Kids
down. We are at 80 percent occupancy (at lower rates).” LEADING IN TIMES OF UNCERTAINTY More Stories in This Series How Remote Work Changes What We Think About Onboarding What Leaders Can Do to Fight the... View Details
- 17 Jun 2014
- First Look
First Look: June 17
lasting changes in the lives of people and their societies. Rather, some organizations would be better off measuring shorter-term outputs or individual outcomes. Funders such as foundations and impact investors are better positioned to... View Details
Keywords: Sean Silverthorne
- 22 May 2007
- First Look
First Look: May 22, 2007
strengthened. These changes may reflect the growing role for the euro as a reserve currency in the international financial system. The risk-minimizing currency strategy for a global bond investor is close to a full currency hedge, with a... View Details
Keywords: Martha Lagace
- 11 Jul 2012
- Research & Ideas
The Future of Boards
eight experts and practitioners, all with ties to HBS, to examine the state of boards today, what lies ahead, and what needs to change in the context of an increasingly global world that has seen the complexity of corporations increase to... View Details
Keywords: by Julia Hanna
- 31 Aug 2010
- First Look
First Look: August 31
whether perceived inequity from wealth that is randomly or subjectively assigned leads individuals to cross ethical boundaries through helping or hurting others. The results show that dishonest behavior is influenced by positive and... View Details
Keywords: Sean Silverthorne
- 29 Oct 2000
- Research & Ideas
The Entrepreneurial Venture: A Conversation
answers, which may change with the passage of time. What was an opportunity in 1975 or 1980 is probably no longer an opportunity today. At the same time, the questions that lead one to identify an... View Details
Keywords: by Susan Young
- 17 Dec 2013
- First Look
First Look: December 17
executive branch a credible political excuse not to act. Maurer cautions that these institutions are now under strain and that a collapse might open the empire trap once more. With shrewd and timely analysis, this book considers American patterns of foreign... View Details
Keywords: Carmen Nobel
- 21 Jan 2014
- First Look
First Look: January 21
Convexity By: Hanson, Samuel Gregory Abstract—Most home mortgages in the U.S. are fixed-rate loans with an embedded prepayment option. When long-term rates decline, the effective duration of mortgage-backed securities (MBS) falls due to heightened refinancing... View Details
Keywords: Sean Silverthorne
- 29 Mar 2008
- Research & Ideas
Creativity, Entrepreneurship, and Organizations of the Future
entrepreneurial and more creative, if they are to succeed. What is changing in the current business environment? Increased competition means that businesses have to be on their (figurative) toes in order to stay ahead; the only way to do... View Details
Keywords: by Teresa M. Amabile & Mukti Khaire
- 01 Nov 2010
- Research & Ideas
How IT Shapes Top-Down and Bottom-Up Decision Making
and productivity, but also in the labor market, as information access and communication technology changes can be expected to affect the wage distribution in opposite directions," their paper states. The researchers looked at... View Details
Keywords: by Carmen Nobel