Publications

October 1990
Case

Beauregard Textile Co.

By: Francis Aguilar

The sales manager and controller have to decide on a price for a textile that lost significant market share as a result of a recent price increase. Information on manufacturing costs and on the pricing behavior of Beauregard and its only competitor are available for... View Details

Keywords: Activity Based Costing and Management; Cost Accounting; Cost Management; Price; Competitive Advantage; Competitive Strategy; Inflation and Deflation; Consumer Behavior; Apparel and Accessories Industry

January 2008 (Revised April 2009)
Case

Wyoff and China-LuQuan: Negotiating a Joint Venture (A)

By: James K. Sebenius and Cheng (Jason) Qian

Through stalled joint venture talks between Pennsylvania-based Wyoff Corp. and China-based China-LuQuan, strategic and cross-cultural negotiation challenges are explored both from American and Chinese perspectives. Wyoff, a leading US chemical company has been seeking... View Details

Keywords: Joint Ventures; Cross-Cultural and Cross-Border Issues; Negotiation Style; Strategy; Chemical Industry; China; Pennsylvania

Third Quarter 2018
Article

Why and How Investors Use ESG Information: Evidence from a Global Survey

By: Amir Amel-Zadeh and George Serafeim

Using survey data from a sample of senior investment professionals from mainstream (i.e., not SRI funds) investment organizations, we provide insights into why and how investors use reported environmental, social, and governance (ESG) information. Relevance to... View Details

Keywords: ESG; ESG (Environmental, Social, Governance) Performance; Sustainability; Investment Management; Investment Strategy; Metrics; Standard Setting; Accounting Standards; Finance; Investment; Information; Environmental Sustainability; Governance; Performance Effectiveness; Strategy

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March 2020
Technical Note

Influencer Marketing

By: Jill Avery and Ayelet Israeli

Despite a heavy barrage of advertising, most consumers declare that their purchases are most influenced by the experiences, advice, and recommendations of others, and not by marketers. Interpersonal communication between and among consumers serves as a potent path for... View Details

Keywords: Influencers; Marketing; Marketing Communications; Brands and Branding; Marketing Strategy; Media and Broadcasting Industry; Advertising Industry; Consumer Products Industry

24 Sep 2021
Blog Post

Alumni Spotlight: Career Advice from Alums Working in Climate

This year the theme of Climate Week is highlighting what businesses and governments can do to meet their climate targets. In that spirit, we have reached out to recent alums working in the climate space and asked them the following, “What... View Details

December 16, 2019
Article

Why Your Startup Won't Last

By: Ranjay Gulati and Vasundhara Sawhney

Why do some startups that have crossed the threshold of “product-market fit” and have a viable business model still fail? This article begins by exploring the argument that most startups need more professionalization to thrive. Founders resist putting in place... View Details

Keywords: Business Startups; Organizational Structure; Growth and Development Strategy

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Clubs

Management Consulting Club

Keywords: Consulting

Video

Louisa Mojela & Gloria Serobe

Gloria Serobe, Co-Founder and Group Chief Executive Officer of WIPHOLD, outlines the founding vision for the Black women-owned investment company in 1994, as opportunities in business remained largely unavailable to women in South Africa despite having recently become... View Details

December 2005
Article

Understanding Firm, Physician and Consumer Choice Behavior in the Pharmaceutical Industry

This paper argues that the pharmaceutical industry represents an exciting opportunity to carry out academic research. The nature of the industry allows researchers to answer new questions, develop new methodologies for answering these questions as well as to apply... View Details

Keywords: Opportunities; Consumer Behavior; Research; Pharmaceutical Industry

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12 PM – 1 PM EDT, 10 May 2023
Webinars: Career

How to Recession-Proof Your Career

LinkedIn's former head of Education Marketing joins CPD to share expert knowledge on surviving an economic downturn, including information on how recruiters hire in the midst of a recession, ensuring your LinkedIn profile is ready for a change in the market, and how to... View Details

31 Oct 2019
Video

Binod Chaudhary

Binod Chaudhary, the prominent Nepalese entrepreneur, describes how under his leadership his diversified group has moved into new businesses, and how seizing these opportunities has influenced the trajectory of... View Details

March 1998 (Revised October 1998)
Case

Paint-Pen, Inc.

Presents the background and some details on a possible acquisition opportunity--a manufacturer of ballpoint paint pens for the hobby and crafts industry. Forces students to peel the layers of this initially unattractive opportunity to find potential sources of value. A... View Details

Keywords: Valuation; Entrepreneurship; Acquisition; Manufacturing Industry; Entertainment and Recreation Industry

03 Oct 2013
Research & Ideas

Lehman Brothers Plus Five: Have We Learned from Our Mistakes?

In September 2008, Lehman Brothers went under—the largest bankruptcy in American history. But that was just the beginning of the story. What followed was the Great Recession, a gargantuan financial crisis that affected the entire world... View Details

Keywords: Re: Multiple Faculty; Banking; Financial Services; Construction; Real Estate

2016
Teaching Note

Advanced Leadership Pathways: David Weinstein and Write the World

By: Rosabeth M. Kanter, Tessa Natanay Hamilton and Ai-Ling Jamila Malone

Teaching Note for Case 314-030. Following a successful career as a lawyer, Chief Administrative Officer of Fidelity Investments, and law school instructor, David Weinstein became a 2011 Advanced Leadership Fellow at Harvard University. During his Advanced Leadership... View Details

Keywords: Writing; Online Platform; Social Entrepreneurship; Education; Internet and the Web; Competency and Skills; Leadership; Change Management

2012
Case

UFIDA (F)

By: F. Warren McFarlan, Donghong Li and Guo Jia

As an extension of UFIDA (A-E), UFIDA (F) using early 2012 as the time node, looks at UFIDA's major steps taken during 2010-2011, accomplishments, and major future opportunities and challenges. The case focuses on the new market development of Cloud Computing and the... View Details

Keywords: China; Strategy; China

June 2018
Teaching Note

ALAC International

By: Richard S. Ruback, Royce Yudkoff and Ahron Rosenfeld

ALAC International (ALAC) was awarded the U.S. distributorship of di-isononyl phthalate (DINP) which provided ALAC an opportunity to increase its sales and profits. But the opportunity required a significant additional investment in working capital. The DINP, shipped... View Details

Keywords: Working Capital; Financing and Loans; Growth Management