Publications

November 1978 (Revised October 1989)
Case

Amicon Corp. (B)

Details the negotiation between Amicon and three potential licensees, Jackson, Maynard-Smith and Behrstein. View Details

Keywords: Technology; Patents; Negotiation Process; Negotiation Participants; Health Care and Treatment; Biotechnology Industry

08 Jun 2010
First Look

First Look: June 8

empirical lacuna, we have developed a research program to measure the internal organization of firms—including their decentralization decisions—across a large range of industries and countries. Enamored with Scale: Scaling with Limited... View Details

Keywords: Martha Lagace

23 Feb 2009
Research & Ideas

Creative Entrepreneurship in a Downturn

formation, and innovation. He is also a partner of the international management consulting firm McKinsey & Company, where he is a leader of its Innovation practice. Chakravorti has advised over 30 Fortune 500 companies on innovation, growth, and new... View Details

Keywords: by Martha Lagace

01 Jun 2017
News

The Exchange: Venture Forth

illustration by Peter Arkle When Professor Paul Gompers began studying the venture capital industry in the late 1980s, colleagues often wondered why. “They’d say that it’s such a backwater and unimportant industry,” he recalls. With more... View Details

Keywords: April White

01 Jun 2015
News

Ask the Expert: The Kids Are All Right

has not yet been chosen—industries where all the brands are perceived as the same. (Here, think financial services, health care, and retail.) These industries are most at risk for disruption by this... View Details

October 1992 (Revised September 1993)
Case

Nopane Advertising Strategy

By: David E. Bell

Nopane is a proprietary drug that sells in much of the United States. It faces substantial competition. The brand manager is undertaking an experiment to determine whether ad copy should be emotional-based or rational-based. The data and associated regression results... View Details

Keywords: Competition; Intellectual Property; Advertising; Health Care and Treatment; Brands and Branding; Product Marketing; Pharmaceutical Industry; United States

December 2021 (Revised June 2022)
Case

Darden Restaurants: The Nine Square Feet

By: Joshua D. Margolis and James Barnett

In June 2021, Darden Restaurants CEO Gene Lee contemplates how to position the world’s biggest full-service restaurant more than one year into the COVID-19 pandemic. View Details

Keywords: COVID-19 Pandemic; Agribusiness; Change; Decision Making; Food; Human Resources; Leadership; Operations; Strategy; Health Pandemics; Opportunities; Food and Beverage Industry; United States

January 1990 (Revised March 1991)
Case

American Red Cross Blood Services: Northeast Region

By: Robert L. Simons

Recounts the financial difficulties and management changes experienced by American Red Cross Blood Services: Northeast Region (NER) during the 1980s. After summarizing industry-wide changes in the collection, testing, and distribution of blood and blood products, the... View Details

Keywords: Change Management; Budgets and Budgeting; Financial Management; Restructuring; Health; SWOT Analysis; Social Enterprise; Marketplace Matching; Management Style; Organizational Culture; Organizational Change and Adaptation; Medical Devices and Supplies Industry; Medical Devices and Supplies Industry; North and Central America

26 Apr 2011
News

BioMine Strikes Gold

Contest. BioMine uses existing scaled-up mining industry technologies to capture value from the 40 million tons of "e-waste" that is landfilled or incinerated annually around the world. (Watch Bradoo explain the concept behind BioMine.)... View Details

Keywords: Mining (except Oil and Gas); Mining; Management, Scientific, and Technical Consulting Services; Professional Services

01 Jun 2020
News

Meal Plan

at a white-tablecloth restaurant. This year is looking a little different. On May 8, as some states loosened dining-in restrictions and others maintained strict guidelines for takeout and delivery only, the Bulletin held a virtual roundtable on the future of the View Details

Keywords: Julia Hanna; restaurants; COVID-19; pandemic; recovery; Food Services and Drinking Places; Hospitality; Food and Beverage Stores; Retail Trade

13 May 2014
First Look

First Look: May 13

how management and corporate boards of directors can best manage investor relations with activist stockholders such as hedge funds who are demanding major changes within a corporation to improve stockholder return. Beverage industry firm... View Details

Keywords: Sean Silverthorne

Profile

Darrin Rahn

new markets, transparency, health and wellness, climate sustainability, and big macro responsibilities. HBS would allow me to reflect on the industry’s biggest future opportunities." "The HBS case method constantly inspires me... View Details

Keywords: CPG

2006
Chapter

BioRisk: interleukin-2 from laboratory to market in the United States and Germany

By: Arthur A. Daemmrich

Keywords: Product Development; Risk and Uncertainty; Health Testing and Trials; Pharmaceutical Industry; Pharmaceutical Industry; United States; Germany