Creating Markets - Publications - Faculty & Research

05 Oct 2016
What Do You Think?

Can the US Economy Regain the Growth and Prosperity of the Past?

very proficient in mobilizing capital to stoke innovation and create new industries for sustained growth. It should focus on immense global market opportunities ” Tip Parker suggested what those new global... View Details

Keywords: by James Heskett

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Syngenta Tomato Vision - Blog - Business & Environment

Rising Climate Stories Clubs Courses & Curriculum Creating Emerging Markets Entrepreneurship Event Faculty Faculty Research IFC Decarbonization & Sustainable Production 2023 IFC Decarbonization & Sustainable... View Details

25 May 2016
News

A Focus on Sustainability

improving the sustainability of our planet, Ferenbach believes that the best way to make progress in this arena is to work with—not against—business and government. “The vast majority of the economy is private. It is markets that... View Details

20 Jan 2015
News

Patient Medical Records, Pocket-sized

they took. “Nobody had anything more sophisticated, and it seemed so primitive,” Bushkin says. “It’s the biggest opportunity I’ve ever seen to do enormous good and simultaneously create enormous shareholder value. There are damn few... View Details

Keywords: Jennifer Myers; Ambulatory Health Care Services; Health, Social Assistance

01 Jun 2023
News

Alumni and Faculty Books

Edited by Margie Kelley Alumni Books The Boxer of Quirinal By John Barr (MBA 1972) Red Hen Press All animals struggle to survive. In John Barr’s poems, the success of the heron hunting, the albatross breeding, the inchworm spinning give proof of life. But for us that... View Details

Keywords: Publishing Industries (except Internet); Information

31 May 2017
Sharpening Your Skills

10 Harvard Business School Research Stories That Will Make Your Mouth Water

Business School professors Anat Keinan, Mukti Khaire, and Michael I. Norton deconstruct ground grasshoppers, upscale Peruvian cuisine, and other surprising elements that create the perfect culinary experience. The Paradoxical Quest to... View Details

Keywords: by Sean Silverthorne; Food & Beverage

04 Dec 2000
What Do You Think?

Have We Overdone Deregulation and Privatization?

consumers were that deregulation: (1) unleashes the power of a self-correcting free market (Jeff Struck), giving customers services at prices they are willing to pay and quality levels that they are willing to pay for (at least in the... View Details

Keywords: by James Heskett

01 Dec 2017
News

Yoga Inc.

phenomenon it pretty much created. “From the foundation of yoga wear, we started a category that before us did not exist,” says Vivien Yeung (MBA 2001), Lululemon’s chief strategy officer. Understanding the public consumption ritual around yoga offers View Details

Keywords: Deborah Halber

13 Dec 2016
First Look

December 13, 2016

impact on discriminatory behavior. Smart choices and transparent experimentation can create markets that are both more efficient and more inclusive. Publisher's link:... View Details

Keywords: Carmen Nobel

26 Mar 2012
Research & Ideas

What Neuroscience Tells Us About Consumer Desire

brain-tracking tools to determine why we prefer some products over others. "People are fairly good at expressing what they want, what they like, or even how much they will pay for an item," says Uma R. Karmarkar, an assistant professor at Harvard Business... View Details

Keywords: by Carmen Nobel; Consumer Products

13 Nov 2006
Research & Ideas

Science Business: What Happened to Biotech?

Thirty years ago it appeared as if biotech would not only revolutionize healthcare, but also radically improve the very process of R&D itself. This hasn't happened. Though some firms such as Amgen have created dramatic breakthroughs,... View Details

Keywords: by Sean Silverthorne; Biotechnology

09 Oct 2017
Research & Ideas

Fearing Fox News, Democratic-leaning Companies Delayed Negative Announcements

to explore the impact of a specific media source on the business landscape. "Depending on what the media reports on, it can actually create reputational costs for firms," says Jonas Heese, an assistant professor in the... View Details

Keywords: by Jen Deaderick; Media & Broadcasting

13 Dec 2010
Research & Ideas

Managing the Support Staff Identity Crisis

Last year, Harvard Business School professor Ranjay Gulati met with the marketing department of a large American corporation and posed a seemingly simple question: What do marketing people actually do?... View Details

Keywords: by Carmen Nobel

15 Aug 2017
News

The Category Kingmaker

digital transaction management. Each was a category disruptor in its industry, became the market leader, generated significant shareholder value, and provided a series of stepping stones for this energetic entrepreneur. “The principles,... View Details

Keywords: Data Processing, Hosting, and Related Services; Information; Corporate Services

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Tools | New Venture Competition

HQ is a tool built by the trans community that addresses clinicians’ barriers around learning and advocacy. Team: Ivan Hsiao, MPH 2024. Alumni Webinars Launching & Scaling a Social Venture: Gerald Chertavian (MBA 1992), Founder & CEO, Year Up (login required) View Details

02 Mar 2015
Research & Ideas

Retail Reaches a Tipping Point—Which Stores Will Survive?

everything—was reportedly in conversations to buy some of those storefronts—possibly its first real beach-head in the brick-and-mortar world. As harbingers of the future of retail, these events certainly caught the attention of Harvard Business School View Details

Keywords: by Sean Silverthorne; Retail

23 Sep 2013
Research & Ideas

Status: When and Why It Matters

matters. "Status effects are estimated much smaller once you account for two factors. First, the market places disproportional value on the pinnacle of quality—the Bugattis of this world, for example. And second, the View Details

Keywords: by Dina Gerdeman

07 May 2018
Research & Ideas

Why Online Retailers Should Hide Their Best Discounts

e-commerce world is a brutal competitive environment,” says Harvard Business School marketing professor Thales Teixeira. “One of the biggest levers retailers have at their disposal to bring in customers is price.” More discounts, however,... View Details

Keywords: by Michael Blanding; Retail

14 Aug 2019
Sharpening Your Skills

The Manager's Guide to Leveraging Disruption

Building New Markets by Unleashing Disruptive InnovationChristensen's classic article from 2003 about the six keys to creating new-growth businesses. The Three Types of Leaders Who View Details

Keywords: by Sean Silverthorne

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2024 Summer Internships in Business & Environment - Blog - Business & Environment