Publications

19 Feb 2008
Research & Ideas

Radical Design, Radical Results

decades, but we know almost nothing about how companies manage design innovation," Verganti says. For their study, Verganti and Dell'Era focused on the Italian furniture industry, using a database... View Details

Keywords: by Julia Hanna; Consumer Products

08 Nov 2024
Op-Ed

How Private Investors Can Help Solve Africa's Climate Crisis

African people, businesses, and nations are becoming increasingly stressed by climate-related perils like droughts, river flooding, extreme heat, and rising sea levels. This is leading not only to the destruction of assets but also challenges to lives and... View Details

Keywords: by John Macomber; Green Technology; Energy

12 Nov 2013
First Look

First Look: November 12

reverse auction. In the case, GSK is hit with a potentially devastating suit and must hire a firm in time to respond. The recently hired managing attorney, Sophia Keating, grapples with GSK's approach. The... View Details

Keywords: Sean Silverthorne

November 1991 (Revised October 1993)
Supplement

British Airways: ""Go for It, America!"" Promotion (B)

By: Stephen A. Greyser

Provides details on the results of the campaign for British Airways (BA) in terms of expenditure by BA, press coverage, effect on bookings, and effect on overall market share. View Details

Keywords: Advertising Campaigns; Cost Management; Information Publishing; Marketing Strategy; Market Participation; Aerospace Industry

January 2006 (Revised April 2007)
Case

General Electric Healthcare, 2006

By: Tarun Khanna and Elizabeth Raabe

In January 2006, Joe Hogan, head of General Electric (GE) Healthcare Technologies, prepared to step into William Castell's shoes as CEO of GE Healthcare, the world's leading manufacturer of diagnostic imaging equipment. In 2004, former CEO Jeff Immelt acquired Amersham... View Details

Keywords: Corporate Entrepreneurship; Cost vs Benefits; Growth and Development Strategy; Mergers and Acquisitions; Machinery and Machining; Global Range; Multinational Firms and Management; Product Design; Technological Innovation; Expansion; Value Creation; Business Subsidiaries; Medical Devices and Supplies Industry; Medical Devices and Supplies Industry

23 Nov 1999
Research & Ideas

Bringing the Environment Down to Earth

wishful or insular thinking that can intensify their environmental problems and cost their shareholders unnecessary money. These are some of the common pitfalls: Letting business interests sway your opinion... View Details

Keywords: by Forest Reinhardt

September 1976
Case

Del Norte Paper Co. (A)

By: William A. Sahlman

Deals with a transfer pricing problem in a complex, international situation. A broad range of issues are present in the case, or are needed for a thorough case analysis. Such issues include: relevant costs; the appropriateness of profit centers; the appropriateness of... View Details

Keywords: International Accounting; Cost Management; Business Divisions; Profit Sharing; Profit

June 2024 (Revised August 2024)
Case

Cementos Argos in the U.S.: Go Big or Go Home?

By: Jorge Tamayo, Ruth Costas, Pedro Levindo and Karina Souza

In April 2011, Colombian group Cementos Argos had to decide on whether to double down its business in the U.S., amidst the U.S. cement industry’s lowest performance in 30 years. Argos— Colombia’s leading cement producer and one of the “jewels” of Grupo GEA, the... View Details

Keywords: Mergers and Acquisitions; Business Organization; Business Subsidiaries; Talent and Talent Management; Cost vs Benefits; Financial Crisis; Cross-Cultural and Cross-Border Issues; Global Strategy; Business Strategy; Construction Industry; Manufacturing Industry; Latin America; South America; North and Central America; United States; Colombia

05 Aug 2002
Research & Ideas

Are Consumers the Cure for Broken Health Insurance?

to be like this. About twenty years ago, managed care was widely viewed as the silver bullet that would curb cost increases while ensuring patients good and convenient... View Details

Keywords: by Regina E. Herzlinger

February 1991 (Revised October 1991)
Case

Fenchel Lampshade Co.

By: William A. Sahlman

Describes the proposed purchase of a lampshade manufacturer by Steven and Michele Rogers, recent graduates of the Harvard Business School. Focuses on their plans to raise the capital necessary to buy the company. Among the issues raised are how to structure the deal... View Details

Keywords: Venture Capital; Financing and Loans; Negotiation Deal; Business or Company Management; Cost vs Benefits; Manufacturing Industry

12 Oct 1999
Research & Ideas

Where Main Street Meets Wall Street

funds offer a level of professional investment management capability and skills once reserved for institutions or wealthy individuals. They provide a strong incentive to save View Details

Keywords: by Garry Emmons; Financial Services

17 Oct 2007
Research & Ideas

Why Global Brands Work

Nissan, and Honda sold standard products under a single brand umbrella. For decades, Ford adapted its manufacturing platforms, features, and model names from one country to another. The results: added... View Details

Keywords: by John A. Quelch; Auto

06 Apr 2010
First Look

First Look: April 6

Publications Managed Globalization: Doctrine, Practice, and Promise Authors: Rawi Abdelal and Sophie Meunier Publication: Journal of European Public Policy 17, no. 3 (April... View Details

Keywords: Martha Lagace

October 1993 (Revised February 1995)
Case

MCI Vision (A) (Condensed)

By: Frank V. Cespedes

Concerns the development, introduction, and first-year sales performance of Vision, a telecommunications service aimed at small- and medium-sized businesses. Introduced in 1990, Vision surpassed goals in that year, but was significantly below target in the first... View Details

Keywords: Change Management; Cost vs Benefits; Decision Choices and Conditions; Goals and Objectives; Management Analysis, Tools, and Techniques; Marketing Strategy; Product; Sales; Competitive Strategy; Valuation