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Show Results For
- All HBS Web
(3,764)
- People (4)
- News (777)
- Research (2,457)
- Events (16)
- Multimedia (15)
- Faculty Publications (1,520)
- September 1985
- Case
H.J. Heinz Co.: Plastic Bottle Ketchup (B)
By: John A. Quelch
The Heinz Ketchup product manager discovers she does not have sufficient finished inventory and production capacity to meet trade demand for a new plastic bottle ketchup. Alternatives include cancelling promotion events and putting the trade on allocation. View Details
Keywords: Distribution; Crisis Management; Innovation and Invention; Product Marketing; Food and Beverage Industry
Quelch, John A. "H.J. Heinz Co.: Plastic Bottle Ketchup (B)." Harvard Business School Case 586-036, September 1985.
- 09 Dec 2016
- News
How Wayfair Built a Furniture Brand from Scratch
- December 1996 (Revised July 1997)
- Case
Studio Realty
By: Clayton M. Christensen and Bret J. Baird
Studio Realty created an "electronic open house" technology, by which home buyers sitting in a comfortable setting, could tour a home, viewing its rooms, its exterior, and surroundings, by clicking on digital images. Studio Realty attempted to sell or license its... View Details
Keywords: Technological Innovation; Internet and the Web; Sales; Demand and Consumers; Failure; Innovation and Management; Market Entry and Exit; Real Estate Industry
Christensen, Clayton M., and Bret J. Baird. "Studio Realty." Harvard Business School Case 697-036, December 1996. (Revised July 1997.)
- November 2018
- Teaching Note
reMarkable: e-Writing the Future
By: Elie Ofek
Teaching Note for HBS No. 517-018. View Details
- 01 Dec 2017
- News
2017 in Manufacturing: The Supply Chain Goes High Tech
market differentiation are now even more important than they have been historically. These truths apply across the manufacturing sector, but general industrial equipment and electronics are two areas where these forces are particularly... View Details
- November 2015
- Case
Rubicon Global
By: William A. Sahlman and Hunter Ashmore
The case describes Rubicon Global, a startup that aimed to disrupt the waste management industry. The company started with a bold idea: create a cloud-based, full-service waste management company providing low-cost, highly efficient, and environmentally friendly... View Details
Keywords: Entrepreneurial Finance; Rubicon; Rubicon Global; Waste Management; Startups; Disruptive Technology; Technological Innovation; Disruptive Innovation; Market Entry and Exit; Entrepreneurship; Wastes and Waste Processing; Business Startups; Corporate Finance; Service Industry
Sahlman, William A., and Hunter Ashmore. "Rubicon Global." Harvard Business School Case 816-015, November 2015.
- February 2002 (Revised April 2011)
- Case
The Future of Hybrid Electric Vehicles
By: John T. Gourville, Alice Tzou and David Lane
Set in 2002, this case looks at the potential for hybrid electric vehicles in the United States. Looks at the pressures on the automotive industry to produce a commercially viable, environmentally friendly vehicle and the consumer behavior surrounding purchase of those... View Details
Keywords: Technological Innovation; Marketing Strategy; Consumer Behavior; Environmental Sustainability; Technology Adoption; Auto Industry; United States
Gourville, John T., Alice Tzou, and David Lane. "The Future of Hybrid Electric Vehicles." Harvard Business School Case 502-025, February 2002. (Revised April 2011.)
- 29 Sep 2008
- Research & Ideas
Financial Crisis Caution Urged by Faculty Panel
the importance of risk management and oversight. Robert C. Merton, the John and Natty McArthur University Professor, similarly expressed concern about the unintended consequences of change on Wall Street, closing with the assertion that View Details
- 04 Mar 2025
- News
The Evolution of Luxury Brand Porsche
- January 2010 (Revised February 2011)
- Case
The Random House Response to the Kindle
By: Bharat N. Anand and Peter Olson
In early 2010, e-readers, like Amazon's Kindle and Apple's impending iPad, threatened to disrupt the book publishing industry. The case provides an overview of the industry, describes the broader trends regarding e-readers, and asks: how should major publishers like... View Details
Keywords: Change Management; Trends; Disruptive Innovation; Technological Innovation; Consumer Behavior; Industry Structures; Corporate Strategy; Hardware; Publishing Industry
Anand, Bharat N., and Peter Olson. "The Random House Response to the Kindle." Harvard Business School Case 710-444, January 2010. (Revised February 2011.)
- December 2019
- Case
Bill & Melinda Gates Foundation: Shaping the Vaccine Manufacturing Ecosystem (Abridged)
By: Willy Shih
This case describes the efforts of the Bill & Melinda Gates Foundation to lower the cost of producing vaccines to prevent polio infections. It is an abridged version of HBS Case No. 620-021 with less emphasis on comparison between traditional and the new compact... View Details
Keywords: Vaccine; Manufacturing; Barriers To Entry; Production; Cost; Technological Innovation; Market Entry and Exit; Pharmaceutical Industry
Shih, Willy. "Bill & Melinda Gates Foundation: Shaping the Vaccine Manufacturing Ecosystem (Abridged)." Harvard Business School Case 620-071, December 2019.
- 25 Mar 2014
- Research & Ideas
China’s Economic System has Difficult Road Overcoming its Political System
at all. In many cases, in fact, the state actually hurts innovation in order to benefit the Party. Take the case of Grace Vineyard, a private winery that makes the best wine in China. "And yet, it has to compete with state-owned... View Details
Keywords: by Michael Blanding
- Web
Partners - Managing the Future of Work
works and lives. For more information, please visit their website . Grads of Life Grads of Life is a national initiative that catalyzes market demand for Opportunity Youth by transforming employer perceptions and hiring practices. Their... View Details
- 07 Dec 2009
- Research & Ideas
Government’s Positive Role in Kick-Starting Entrepreneurship
Public Efforts to Boost Entrepreneurship and Venture Capital Have Failed—and What to Do about It. Government has played similar catalytic roles in creating hubs of innovation is places such as Tel Aviv and Singapore. Such success stories... View Details
- 18 Nov 2013
- Op-Ed
Twitter IPO: Overvalued or the Start of Something Big?
focusing on disruptive technologies, offers his analysis of the Twitter IPO phenomenon. In our second-year MBA elective Building and Sustaining a Successful Enterprise (a course developed by my colleague Clay Christensen), one of the concepts we study is new View Details
- 15 Dec 2015
- News
The Year in Ideas 2015
it resists bruising. For consumers, that means increased convenience—potatoes can be prepped in advance—and reduced food waste. The White Russet marketing campaign is unique, too. When the company introduced the potatoes into supermarkets... View Details
- Web
HBS Alumni Research Tips: Industry Research | Baker Library
Help Center HBS Alumni Research Tips: Industry Research Tips for using HBS alumni resources to research an industry Industry Reports and Market Data: D&B Hoovers Contains industry reports from Freedonia Focus and Euromonitor. Also... View Details
- 28 Jan 2013
- Research & Ideas
Helping Yelp Create More Accurate Reviews
Each week, millions of consumers visit crowd-sourced review websites in search of recommendations for everything from taco stands to car dealers. Among the influential leaders in the field is Yelp.com, which in the third quarter of 2012 averaged 84 million visitors per... View Details