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  • All HBS Web  (10,026)
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  • Article

Buyer-Initiated vs. Seller-Initiated Information Revelation

Sales presentations are the core of the selling process where salespeople provide information to prospects. One challenge is that the amount of information available to be potentially communicated may exceed salespeople's ability to communicate or customers' ability to... View Details
Keywords: Information; Quality; Marketing Communications; Game Theory; Sales
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Bhardwaj, Pradeep, Yuxin Chen, and David Godes. "Buyer-Initiated vs. Seller-Initiated Information Revelation." Management Science 54, no. 6 (June 2008).
  • January 2001 (Revised May 2003)
  • Case

Novartis Pharma: The Business Unit Model

By: Srikant M. Datar, Carin-Isabel Knoop and Cate Reavis
In June 2000, Novartis reorganized its pharmaceutical business to form global business units in oncology, transplantation, ophthalmology, and mature products. The remaining primary care products continued to be managed within global functions (e.g., R&D and marketing).... View Details
Keywords: Restructuring; Recruitment; Product Marketing; Organizational Structure; Problems and Challenges; Health Industry; Pharmaceutical Industry
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Datar, Srikant M., Carin-Isabel Knoop, and Cate Reavis. "Novartis Pharma: The Business Unit Model." Harvard Business School Case 101-030, January 2001. (Revised May 2003.)
  • 05 May 2016
  • News

Fumigating the Criminal Bug: New Research on the Insulation of Volkswagen’s Middle Management

  • May 1994 (Revised December 1997)
  • Case

Sealed Air Corporation 's Leveraged Recapitalization (A)

Less than a year after Sealed Air embarked on a program to improve manufacturing efficiency and product quality, the company borrowed almost 90% of the market value of its common stock and paid it out as a special dividend to shareholders. Management purposefully and... View Details
Keywords: Organizational Change and Adaptation; Corporate Finance; Manufacturing Industry
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Wruck, Karen, and Brian Barry. "Sealed Air Corporation 's Leveraged Recapitalization (A)." Harvard Business School Case 294-122, May 1994. (Revised December 1997.)
  • September 2000 (Revised September 2005)
  • Case

New Beetle, The

By: Rajiv Lal and Nilanjana R. Pal
Volkswagen of America introduced the New Beetle at the Detroit auto show in January 1998 to rave reviews from the automobile press and industry gurus. Elisabeth Vanzura, marketing director of Volkswagen American had the challenging task of converting this enthusiasm to... View Details
Keywords: Decisions; Leadership; Marketing; Marketing Communications; Product Positioning; Market Entry and Exit; Sales; Auto Industry; United States
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Lal, Rajiv, and Nilanjana R. Pal. "New Beetle, The." Harvard Business School Case 501-023, September 2000. (Revised September 2005.)
  • 15 Apr 2020
  • News

Bringing Manufacturing Back to the U.S. Is Easier Said Than Done

  • October 2016
  • Case

Yili Group: Building a Global Dairy Company

By: William C. Kirby and Nancy Hua Dai
From its humble beginnings as a local Chinese dairy company, the Inner Mongolia Yili Group has become one of the largest dairy companies in the world. To achieve this, Yili has aggressively expanded its footprint overseas including building the world’s largest... View Details
Keywords: Globalized Markets And Industries; Global Supply Chain; Competition; Culture; Agribusiness; Animal-Based Agribusiness; Business Growth and Maturation; Food; Global Range; Local Range; Cross-Cultural and Cross-Border Issues; Global Strategy; Globalized Firms and Management; Nutrition; Employee Relationship Management; Growth and Development Strategy; Growth Management; Brands and Branding; Supply Chain; Agriculture and Agribusiness Industry; Food and Beverage Industry; China
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Kirby, William C., and Nancy Hua Dai. "Yili Group: Building a Global Dairy Company." Harvard Business School Case 317-003, October 2016.
  • 26 Mar 2014
  • News

Revisiting how Christensen’s “disruption innovation” in healthcare means decentralization

  • September 22, 2023
  • Article

How Software Companies Can Avoid the Trap of Product-Led Growth

By: Jeffrey J. Bussgang and Oliver Jay
Companies like Slack and Dropbox have pioneered the use of Product-Led Growth (PLG). They start by building a product that’s indispensable for small teams, then count on low friction and customer advocates to expand throughout the organization. PLG works, at least at... View Details
Keywords: Growth and Development Strategy; Product; Network Effects; Business Strategy
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Bussgang, Jeffrey J., and Oliver Jay. "How Software Companies Can Avoid the Trap of Product-Led Growth." Harvard Business Review (website) (September 22, 2023).

    The Elasticity of Science

    The adjustment costs of science -- getting scientists to study what you want them to -- are very large.

    Abstact: This paper identifies the degree to which scientists are willing to change the direction of their work in exchange for resources.... View Details
    • 12 Nov 2013
    • First Look

    First Look: November 12

    most recently-precisely the individuals who would recognize it is a gift. The effects of the gift are higher for workers with lower historical wages, and in fact it increases View Details
    Keywords: Sean Silverthorne

      Ranjay Gulati

      Ranjay Gulati is the Paul R. Lawrence MBA Class of 1942 Professor of Business Administration and the former Unit Head of the Organizational Behavior Unit at Harvard Business School. His pathbreaking research, which focuses on unlocking organizational and unleashing... View Details

      Keywords: biotechnology; computer; financial services; industrial goods; information technology industry; pharmaceuticals; professional services; retailing
      • 22 Mar 2024
      • Research & Ideas

      Open Source Software: The $9 Trillion Resource Companies Take for Granted

      What does it take to put a price tag on open source software (OSS), a resource so critical to the global economy that some 96 percent of commercial programs include some code created, tinkered with, or distributed for free by... View Details
      Keywords: by Rachel Layne; Computer; Information Technology; Technology
      • 12 Jul 2006
      • Research & Ideas

      Competition the Cure for Healthcare

      the wrong things and doesn't create value for the consumer. In this Q&A, Porter discusses his research.Roger Thompson: What went wrong with the American model? On paper it looks ideal. It's private, it's... View Details
      Keywords: by Roger Thompson; Health
      • 19 May 2020
      • Blog Post

      The Aspen Fellowship: MBA Student Launches Program Supporting Black Undergrads

      projects will not only build sharper, more experienced candidates, but will also forge stronger connections between mentors and future leaders in the African American community. If you or anyone you know would be a good Fellow or Advisor,... View Details

        Business Model Innovation and Competitive Imitation: The Case of Sponsor-Based Business Models

        This paper provides the first formal model of business model innovation. Our analysis focuses on sponsor-based business model innovations where a firm monetizes its product through sponsors rather than setting prices to its customer base. We analyze strategic... View Details
        • April 2023 (Revised September 2023)
        • Case

        Levels: The Remote, Asynchronous, Deep Work Management System

        By: Joseph B. Fuller and George Gonzalez
        Levels is a highly innovative startup in the health care space. They intend to revolutionize health by linking behavior—eating, exercise, sleeping, etc.—to changes in metabolism. They believe metabolic health can be managed through careful monitoring of changes in... View Details
        Keywords: Applications and Software; Business Startups; Organizational Culture; Management Style; Technology Industry; United States
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        Fuller, Joseph B., and George Gonzalez. "Levels: The Remote, Asynchronous, Deep Work Management System." Harvard Business School Case 323-069, April 2023. (Revised September 2023.)
        • Article

        Improved Bounds on the Sizes of S.P Numbers

        By: Paul Myer Kominers and Scott Duke Kominers
        A number which is S.P in base r is a positive integer which is equal to the sum of its base-r digits multiplied by the product of its base-r digits. These numbers have been studied extensively in The Mathematical Gazette. Recently, Shah Ali... View Details
        Keywords: Mathematical Methods
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        Kominers, Paul Myer, and Scott Duke Kominers. "Improved Bounds on the Sizes of S.P Numbers." Mathematical Gazette 94, no. 529 (March 2010): 127–129.
        • December 2011
        • Article

        Alchemy of Evidence: Mau Mau, the British Empire, and the High Court of Justice

        By: Caroline Elkins
        Restorative justice in various forms is a phenomenon that has swept across the globe over the last three decades. Most recently, it is unfolding in the High Court of Justice in London where five Kenyans have filed a claim against the British government, alleging that... View Details
        Keywords: Colonialism; History; Lawsuits and Litigation; United Kingdom; Kenya
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        Elkins, Caroline. "Alchemy of Evidence: Mau Mau, the British Empire, and the High Court of Justice." Journal of Imperial and Commonwealth History 39, no. 5 (December 2011): 731–748.
        • Summer 2021
        • Article

        Platform Leadership and Supply Chains: Intel, Centrino, and the Restructuring of Wi-Fi Supply

        By: Roberto Fontana and Shane Greenstein
        In this paper we examine Intel’s launch of Centrino and interpret it as platform leaders attempt to restructure a supply chain. We provide a narrative of key actions and how they coordinated changes and offer a framework of the predictable consequences for... View Details
        Keywords: Mobile and Wireless Technology; Product Launch; Supply Chain; Restructuring; Framework
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        Fontana, Roberto, and Shane Greenstein. "Platform Leadership and Supply Chains: Intel, Centrino, and the Restructuring of Wi-Fi Supply." Journal of Economics & Management Strategy 30, no. 2 (Summer 2021): 259–286.
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